UXXRAY · Teardown dossier
modal-com-2026-07-09-desktop
70 /100
Modal scores 70/100 — partial evidence coverage. Strong on offer clarity, trust & proof, and friction reduction; thin on action path. Expand any category for the on-page language.
trusted-by / logo cloud
Not detected — free trial / freemium — 15 of 20 teardowns run free trial / freemium.
Not detected — proof above the fold, free trial / freemium, and lead-capture form — 15 of 20 teardowns run free trial / freemium.
Body copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor — same family, same scale, same weight.
# Agent Brief — build in the style of modal.com > Machine-extracted from a live funnel teardown (2026-07-09). 100% facts — measured > tokens, detected patterns, harvested proof strings. No LLM interpretation. > Tokens: `tokens.json` / `tailwind.css`. **Category (label):** — **Funnel:** Homepage / Lander → Pricing → Signup ## Palette (area-weighted from live CSS) | Hex | Usage | Likely role | |-----|------:|-------------| | `#000000` | 50% | support | | `#def0dd` | 32.1% | background | | `#181818` | 16.6% | support | | `#212525` | 0.8% | support | | `#7fee64` | 0.3% | accent/brand | | `#91c8ef` | 0.1% | support | | `#07b976` | 0% | accent/brand | | `#ff8de6` | 0% | accent/brand | Curated roles: `primary=#def0dd` · `accent=#def0dd` · `bg=#def0dd` · `surface=#def0dd` · `text=#ddffdc` ## Type - Display: `Goga` - Body: `Inter Variable` - Size scale (px): 12, 14, 16, 20, 21, 24, 28, 30, 36, 40, 42, 54 - Radius (px): 4, 8, 11, 12, 19, 25 ## Patterns detected (fact-based) — 6/9 - **Us-vs-them comparison** — A comparison table framing the brand against alternatives. _(p2: comparison table)_ - **FAQ / objection handling** — An accordion / FAQ block answering objections. _(p2: FAQ/accordion)_ - **Trusted-by logo wall** — Customer/company logos or a "trusted by / used by" claim. _(home: trusted-by / logo cloud)_ - **Usage / adoption proof** — A count of developers / teams / companies / stars using the product. _(home: usage/adoption count)_ - **Pricing tiers** — Named plan tiers with per-month / per-seat pricing. _(home: pricing tiers; p2: pricing tiers)_ - **Demo / docs entry** — A "book a demo" or documentation / API entry point. _(home: demo / docs; p2: demo / docs)_ ## Proof language (harvested strings → templates) - _(none extracted)_ ## Funnel facts - Depth reached: 3 steps - Proof points: 0 across 0 steps - Free-gift line items (max on a step): 0 - Discount/anchor pricing: no · Countdown: no · Subscription: no - Price continuity lander→checkout: not detected ## To replicate Match the palette + type tokens above, deploy the detected patterns at the same funnel positions, and reuse the proof-language templates with your own numbers.
