The funnel, frame by frame
see their whole funnel without clicking through it — scored step by stepmeasured
⤢
01
Homepage / Lander
▼ thinnest
Logo wall
⤢
02
Pricing
▲ strongest
$0 +17 more
Sticky CTAFAQTrust badgesPer-unit pricePricing tiers
⤢
01
Homepage / Lander
▼ thinnest
Logo wall
⤢
02
Pricing
▲ strongest
$0 +17 more
FAQTrust badgesPer-unit pricePricing tiers
Offer
how clearly they present the deal and its valuemeasuredAction
the path to convert — CTA, sign-up, checkoutmeasured
0/20nonepoints earned
No signals detected for this category on the captured funnel.
Not detected: proof above the fold, free trial / freemium, lead-capture form, and demo / docs entry.
Trust
proof, social proof, and credibilitymeasured
6/11partialpoints earned
- Trusted-by logo wall
trusted-by / logo cloud
Not detected: usage / adoption proof.
Friction
objections answered, barriers removedmeasured
6/10highpoints earned
Not detected: free trial / freemium.
Value
why it’s worth it — comparison and reinforcementmeasured
0/10nonepoints earned
No signals detected for this category on the captured funnel.
Not detected: us-vs-them comparison and usage / adoption proof.
Brand kit
palette by on-page usage · type rendered live · the radius scalemeasuredfull palette ordered by on-page usage %
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog32px
A subheading in their voice24px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor — same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Build brief — copy for your agent
the whole teardown as one grounded spec: tokens · proof language · detected tactics · funnel facts
v0.app · 3/9 tactics · 0 proof templates · tokens ✓
# Agent Brief — build in the style of v0.app
> Machine-extracted from a live funnel teardown (2026-07-09). 100% facts — measured
> tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Tokens: `tokens.json` / `tailwind.css`.
**Category (label):** —
**Funnel:** Homepage / Lander → Pricing
## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
Curated roles: `bg=#ffffff` · `surface=#ffffff` · `text=#ffffff`
## Type
- Display: `GeistSans`
- Body: `GeistSans`
- Size scale (px): 10, 13, 14, 16, 18, 20, 24, 32, 48
- Radius (px): 1, 4, 6, 8, 12, 16
## Patterns detected (fact-based) — 3/9
- **FAQ / objection handling** — An accordion / FAQ block answering objections. _(p2: FAQ/accordion)_
- **Trusted-by logo wall** — Customer/company logos or a "trusted by / used by" claim. _(home: trusted-by / logo cloud)_
- **Pricing tiers** — Named plan tiers with per-month / per-seat pricing. _(p2: pricing tiers)_
## Proof language (harvested strings → templates)
- _(none extracted)_
## Funnel facts
- Depth reached: 2 steps
- Proof points: 0 across 0 steps
- Free-gift line items (max on a step): 0
- Discount/anchor pricing: no · Countdown: no · Subscription: no
- Price continuity lander→checkout: not detected
## To replicate
Match the palette + type tokens above, deploy the detected patterns at the same funnel positions, and reuse the proof-language templates with your own numbers.