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basecamp.com

Hero + Features

50/100
basecamp.com — Hero + Features

What it scored

50/100 — Thin · measured against the saas rubric

What made up the score

  • Offer clarity0/8
  • Action path6/20
  • Trust & proof11/11
  • Friction reduction10/10
  • Value reinforcement3/10

Page structure

navherofeature_gridfooter

Conversion tactics it runs

sticky ctafaq accordiontrust badgesfree trialsocial proof logosusage proof

28 of the 365 pages we've measured are built to this shape.

saas