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50/100

jonesroadbeauty.com
The Trust Wall

What it scored
50/100 — Thin · measured against the ecommerce rubric
What made up the score
- Offer clarity10/18
- Action path6/13
- Trust & proof14/17
- Friction reduction15/15
- Value reinforcement0/15
- Risk reversal & urgency0/10
Page structure
nav→hero→logo_wall→footer
Conversion tactics it runs
63 of the 365 pages we've measured are built to this shape.
ecommerce
50/100Funnel breakdown
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