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50/100
tovala.com
The Pricing Page
What it scored
50/100 — Thin · measured against the ecommerce rubric
What made up the score
- Offer clarity11/18
- Action path7/13
- Trust & proof14/17
- Friction reduction6/15
- Value reinforcement4/15
- Risk reversal & urgency0/10
Page structure
nav→hero→pricing→faq→footer
Conversion tactics it runs
79 of the 365 pages we've measured are built to this shape.
ecommerce
50/100Funnel breakdown
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