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Above-the-fold capture of betterstay.so
their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 28, 2026

betterstay.so

saas · desktop · Roentgen 1.8

Biggest quick win

82% of measurable text passes WCAG AA. 4+ runs fail. Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

7 of 11 conversion signals detected

85 /100 coverage

Strong ★★★★☆ weighted for impact · 5 measured categories

UXXRAY scans for 11 conversion tactics with deterministic rules. Unconventional builds may not register, so this is detection coverage, not a verdict. Scored by Roentgen 1.8; detection improves, so rescan anytime.

Score breakdown

  • Offer clarity 8/8
  • Action path 19/20
  • Trust & proof 6/11
  • Friction reduction 10/10
  • Value reinforcement 7/10

The funnel, frame by frame

see their whole funnel without clicking through it. scored step by stepmeasured
Homepage / Lander
01

Homepage / Lander

3 tactics

$1,420 +7 more  ·  1 proof point

ComparisonNo cardLogo wall
Pricing
02

Pricing

▲ strongest
4 tactics

$0 +2 more  ·  subscription

ComparisonFree trialNo cardPricing tiers
Compare
03

Compare

▼ thinnest
3 tactics
ComparisonFAQNo card

Offer

how clearly they present the deal and its valuemeasured
8/8highpoints earned
  • Pricing tiersfree, $9/mo, $29/mo

Action

the path to convert. CTA, sign-up, checkoutmeasured
19/20highpoints earned
  • Proof above the foldPRICE $1,420/night 4.6 ★
  • Free trial / freemiumStart free
  • Lead-capture form

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

  • demo / docs entry

Trust

proof, social proof, and credibilitymeasured
6/11partialpoints earned
  • Trusted-by logo wall

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

  • usage / adoption proof

Friction

objections answered, barriers removedmeasured
10/10highpoints earned
  • FAQ / objection handling
  • Free trial / freemiumStart free

Value

why it’s worth it. comparison and reinforcementmeasured
7/10highpoints earned
  • Us-vs-them comparisoncomparison grid: 6 rowscomparison table: FREE · TRAVELER · NOMADcomparison grid: 9 rows

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

  • usage / adoption proof

UX signals

measured UX quality. contrast · mobile · type · a11y · layoutmeasured
Minor
2 flags · 7 checks

Measured UX quality. flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text. worst offenders quoted, never a fail we can’t compute.
NEEDS WORKText contrast (WCAG AA)

82% of measurable text passes WCAG AA. 4+ runs fail.

worst: “ONLY THIS AVAILABLE :-(” at 1:1 (10px, #ffffff on #ffffff). needs 4.5:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length. is the pitch actually readable?
NEEDS WORKBody text size

Smallest body text is 9px (base ~14px). below the ~16px readable floor.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.

NOTELine length

15 paragraphs run past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.
GOODLanguage declared

html[lang] is set for screen readers.

GOODImage alt text

All 7 content images carry alt text.

NOTELink text

1 link uses generic text (“click here” / “learn more”).

Make link text describe its destination out of context.

Playbook match

which funnel play this page runs — measured, evidence-quotedderived
MATCH Playbook #3 — Intent-Match Funnel

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table home: comparison grid: 6 rowscomparison copy Best Airbnb Alert Tools Compared (2026): BetterStay vs Alertstays

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side. category by category, all measured.

Live scan · 15-25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
primary#a64d32
accent#a64d32
bg#ffffff
surface#fcf9f4
text#fcf9f4
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog48px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three

Teardown report. copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each. paste into any agent to learn from
betterstay.so · 7/11 tactics · 1 proof templates · evidence-backed 
# Agent Brief. build in the style of betterstay.so

> Machine-extracted from a live on-demand funnel teardown (2026-07-28). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Pricing → Compare

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 44.4% | background |
| `#fcf9f4` | 43.9% | background |
| `#a64d32` | 11.6% | accent/brand |
| `#ff385c` | 0.1% | accent/brand |

Curated roles: `primary=#a64d32` · `accent=#a64d32` · `bg=#ffffff` · `surface=#fcf9f4` · `text=#fcf9f4`

## Type
- Display: `Plus Jakarta Sans`
- Body: `Plus Jakarta Sans`
- Size scale (px): 9, 10, 11, 12, 14, 16, 18, 20, 24, 30, 48, 60
- Radius (px): 8, 10, 14, 18, 22, 33554400

## Patterns detected (fact-based). 7/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(home: comparison grid: 6 rows; pricing: comparison table: FREE · TRAVELER · NOMAD; p3: comparison grid: 9 rows)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p3: FAQ)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(home: PRICE
$1,420/night
4.6 ★)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: No credit card; pricing: Start free; p3: no credit card)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Malibu Ok Studio, Bright Machiya Loft, Priya S., Marcus L., Ana R.)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(pricing: free, $9/mo, $29/mo)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(home: url, text, email, What's on your mind?)_

## Proof language (harvested strings → templates)
- `{X} ★`. e.g. "4.6 ★"

## Funnel facts
- Depth reached: 3 step(s) (single-page MVP capture)
- Proof points: 1 across 1 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.