saas · Sep 13, 2026

geobrand.co

Scores higher than 66% of 1,517 multi-step funnels we have measured. Among the 1,167 saas funnels in that group, higher than 58%.

5 conversion tactics detected

How this was measured

Measured by Roentgen 1.27.0 on 2026-09-13. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Walk 15 links on the entry page, 4 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
7 tactics

$0 +2 more  ·  Save 30%  ·  1 proof point

FAQTrust badgesFree trialNo cardLogo wallPricing tiersDemo / docs
Pricing
02

Pricing

7 tactics

$0 +2 more  ·  Save 30%  ·  1 proof point

FAQTrust badgesFree trialNo cardLogo wallPricing tiersDemo / docs
Auth
03

Auth

▼ thinnest
4 tactics
Trust badgesFree trialNo cardLogo wall

In their own words

34 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Dottly AI – Evidence for AI brand visibility
Meta description
See the buyer questions where AI mentions, recommends, or cites your brand. Start a free 6-question check, review the evidence, and monitor the gaps over time.
Headline
Why is AI recommending your competitors?
Section headings
The shortlist can form before the buyer clicksFind the key questions where your brand is missingReplace a vague score with the exact visibility gapSee the answer behind the metricWhere AI answers come fromChoose how quickly you need to see the answer changeFrequently asked questionsLoved by teams watching their AI visibility+8 more, not shown
Buttons and links
Toggle modeSwitch languageLog inSign upStart fixing my AI visibilityMonthlyAnnually Save 30%Start weekly monitoringStart daily monitoringScale multi-model monitoring+2 more, not shown
Prices on the page
$0$59$149

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of geobrand.co
Nav0% down the page
Hero section of geobrand.co
Hero1% down the page
FAQ section of geobrand.co
FAQ64% down the page
Logos section of geobrand.co
Logos74% down the page
Footer section of geobrand.co
Footer93% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Rating element
Rating“Trustpilot”

What we found

5 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $59/mo, $149/mo

Action path2 of 4

Offers a free trial or free tier free trial
Offers a demo or docs entry point Documentation

Trust & proof1 of 2

Shows customer logos or a trusted-by claim loved by teams

Friction reduction2 of 2

Answers buyer objections What is GEO?
Offers a free trial or free tier also shown under Action path

What we didn’t find

6 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 11 applicable

Press / "as seen in" 558 of the 2,131 funnels we checked
Lead-capture form 383 of the 1,501 funnels we checked
Us-vs-them comparison 366 of the 2,138 funnels we checked
Proof above the fold 333 of the 2,138 funnels we checked
Usage / adoption proof 257 of the 1,722 funnels we checked
Scarcity / urgency copy 108 of the 2,131 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 13 measured checks need work1 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest sampled text is 10px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

1 button/link has no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Landmark regions

structure:landmark-regions

No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Worth knowing4

Line length

10 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Label in name

2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Oversized images

1 image is shipped at more than 2x the width shown.

FixServe responsive sizes (srcset/sizes) matching the rendered width.

weight:oversized-images

Not measurable1

Page weight

At least 1.8 MB across 148 measurable resources, but 109 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear6

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#d22630
accent#d22630
bg#ffffff
surface#ffffff
text#000000
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox72px
Jumps over the lazy dog48px
A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
36pxAa
48pxAa
72pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
GeistSans
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

X-ray a funnel

Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

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