UXXRAY · facts, not opinions Browse x-rays →
Above-the-fold capture of habitpocket.io
their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 27, 2026

habitpocket.io

saas · desktop · Roentgen 1.8

Biggest quick win

Smallest body text is 8px (base ~18px). below the ~16px readable floor. Keep body copy ≥15-16px; reserve sub-13px for fine print only.

6 of 11 conversion signals detected

65 /100 coverage

Partial ★★★☆☆ weighted for impact · 5 measured categories

UXXRAY scans for 11 conversion tactics with deterministic rules. Unconventional builds may not register, so this is detection coverage, not a verdict. Scored by Roentgen 1.8; detection improves, so rescan anytime.

Score breakdown

  • Offer clarity 8/8
  • Action path 6/20
  • Trust & proof 6/11
  • Friction reduction 10/10
  • Value reinforcement 7/10

The funnel, frame by frame

see their whole funnel without clicking through it. scored step by stepmeasured
Homepage / Lander
01

Homepage / Lander

▲ strongest
8 tactics

$0 +2 more  ·  subscription

Sticky CTAFAQTrust badgesPressFree trialNo cardLogo wallPricing tiers
Features
02

Features

▼ thinnest
5 tactics
Sticky CTATrust badgesPressNo cardLogo wall
Compare
03

Compare

8 tactics

$49 +2 more  ·  subscription

Sticky CTAComparisonFAQPressFree trialNo cardLogo wallPricing tiers

Offer

how clearly they present the deal and its valuemeasured
8/8highpoints earned
  • Pricing tiersfree, $3.99/mo

Action

the path to convert. CTA, sign-up, checkoutmeasured
6/20partialpoints earned
  • Free trial / freemiumfree planfree tier

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

  • proof above the fold
  • lead-capture form
  • demo / docs entry

Trust

proof, social proof, and credibilitymeasured
6/11partialpoints earned
  • Trusted-by logo wall

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

  • usage / adoption proof

Friction

objections answered, barriers removedmeasured
10/10highpoints earned
  • FAQ / objection handling
  • Free trial / freemiumfree planfree tier

Value

why it’s worth it. comparison and reinforcementmeasured
7/10highpoints earned
  • Us-vs-them comparison

Tactics we scan for but didn't detect

Add them to lift coverage, or tell us we missed one.

  • usage / adoption proof

UX signals

measured UX quality. contrast · mobile · type · a11y · layoutmeasured
Minor
1 flag · 6 checks

Measured UX quality. flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text. worst offenders quoted, never a fail we can’t compute.
GOODText contrast (WCAG AA)

95% of measurable text passes WCAG AA.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length. is the pitch actually readable?
NEEDS WORKBody text size

Smallest body text is 8px (base ~18px). below the ~16px readable floor.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.

NOTELine length

29 paragraphs run past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.
GOODLanguage declared

html[lang] is set for screen readers.

GOODImage alt text

All 46 content images carry alt text.

Playbook match

which funnel play this page runs — measured, evidence-quotedderived
MATCH Playbook #3 — Intent-Match Funnel

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table p3: comparison table: Habit Pocket · Existcomparison copy Habit Pocket vs Exist

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side. category by category, all measured.

Live scan · 15-25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
primary#e9ebe2
accent#e9ebe2
bg#ffffff
surface#f3f4f0
text#404040
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog30px
A subheading in their voice18px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three

Teardown report. copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each. paste into any agent to learn from
habitpocket.io · 6/11 tactics · 0 proof templates · evidence-backed 
# Agent Brief. build in the style of habitpocket.io

> Machine-extracted from a live on-demand funnel teardown (2026-07-27). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Features → Compare

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 59.4% | background |
| `#f3f4f0` | 25.5% | background |
| `#e9ebe2` | 6.5% | background |
| `#f8f8f6` | 5.2% | background |
| `#0d0d0d` | 1.3% | support |
| `#000000` | 0.5% | support |
| `#b0fd9b` | 0.2% | background |
| `#16a34a` | 0.2% | accent/brand |

Curated roles: `primary=#e9ebe2` · `accent=#e9ebe2` · `bg=#ffffff` · `surface=#f3f4f0` · `text=#404040`

## Type
- Display: `IBM Plex Sans`
- Body: `IBM Plex Sans`
- Size scale (px): 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 30, 48
- Radius (px): 2, 4, 12, 16, 50, 33554400

## Patterns detected (fact-based). 6/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(p3: comparison table: Habit Pocket · Exist)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Common questions; p3: Exist vs Habit Pocket — common questions)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: free plan; p2: No credit card; p3: free tier)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Habit Pocket, Just Hunt, TinyLaunch — live now; p2: logos: Habit Pocket, Just Hunt, TinyLaunch — live now; p3: logos: Habit Pocket, Just Hunt, TinyLaunch — live now)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $3.99/mo; p3: free, $3.99/mo)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: featured on; p2: featured on; p3: featured on)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s) (single-page MVP capture)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.