Base body text ~18px, smallest 14px.
01
Homepage / Lander
5 tactics
$79 +10 more · subscription · 2 proof points
ecommerce · Aug 3, 2026
javaburn.com
35/100 Sparse
Scores above 68% of 525 entry-page captures we have measured.
Measured from a 1-page capture. We did not walk past the entry page, so signals that live deeper in a funnel could not be seen.
How this was measured
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel.
Measured by Roentgen 1.15, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
What we recorded
The funnel, frame by frame
1 step walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinion
In their own words
32 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Java Burn
- Meta description
Java Burn is the world’s first and only 100% safe and natural formula, that when combined with coffee, can increase both the speed and efficiency of metabolism.
- Headline
TRY JAVA BURN TODAY
- Section headings
Navigate Site
2 POUCHES
6 POUCHES
3 POUCHES
JAVA BURN FAQs
TAP TO PLAY
60 Day Supply
180 Day Supply
+5 more, not shown- Buttons and links
ADD TO CART
Get Started
- Prices on the page
$79
$394
$158
$49
$888
$1182
$294
$69
+3 more, not shown
Elements
1 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
4 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity2 of 4
Anchors the price against a higher original
$394 / $1182 / $591
Offers free shipping
FREE SHIPPING
Trust & proof1 of 3
Backs the purchase with a money-back guarantee
MONEY BACK GUARANTEE
Friction reduction2 of 3
Answers buyer objections
JAVA BURN FAQs
Offers free shipping
FREE SHIPPING
Risk reversal & urgency1 of 2
Backs the purchase with a money-back guarantee
MONEY BACK GUARANTEE
What we didn’t find
11 of 15 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see11 of 15 applicable
Press / "as seen in"
448 of 1769 measured funnels run this
Us-vs-them comparison
304 of 1777 measured funnels run this
Proof above the fold
292 of 1777 measured funnels run this
Scarcity / urgency copy
94 of 1769 measured funnels run this
On-page review wall
89 of 177 measured funnels run this
Express wallets
31 of 177 measured funnels run this
Proof at every step
27 of 177 measured funnels run this
Countdown / urgency timer
15 of 177 measured funnels run this
Per-unit price anchor
9 of 177 measured funnels run this
Stacked free gifts
Subscription / auto-ship
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
11 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinionReadability & contrast1 flagged
Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa
71% of measurable text passes WCAG AA. 4+ runs fail. 79% of text was unmeasurable (over images/gradients). not counted either way.
worst: “$49” at 2.68:1 (96px, #f9741a on #fffcdd). needs 3:1
fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Mobile & tap targetsclear
Mobile viewport passesmobile:mobile-viewport
Responsive viewport meta is present.
Typographyclear
Body text size passestype:body-text-size
Line length notetype:line-length
15 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
Accessibility hygieneclear
Language declared passesa11y:language-declared
html[lang] is set for screen readers.
Image alt text passesa11y:image-alt-text
All 31 content images carry alt text.
Weight & delivery1 flagged
Page weight not measurableweight:page-weight
At least 4.3 MB across 67 measurable resources, but 27 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
Render-blocking resources needs workweight:render-blocking-resources
17 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
Oversized images noteweight:oversized-images
2 images are shipped at more than 2x the width shown.
“scientific-black.png” is 2444px wide, displayed at 960px
fix Serve responsive sizes (srcset/sizes) matching the rendered width.
Structure & reachability1 flagged
Landmark regions needs workstructure:landmark-regions
No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.
fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Keyboard reachability notestructure:keyboard-reachability
2 elements look clickable but cannot be reached by keyboard.
“X”, “TAP TO PLAY”
fix Use <button>/<a>, or add role + tabindex="0" and a key handler.
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#ffe219
accent#ffe219
bg#fffcdd
surface#ffffff
text#000000
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox96px
Jumps over the lazy dog85px
A subheading in their voice72px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
12pxAa
16pxAa
18pxAa
19pxAa
24pxAa
27pxAa
30pxAa
48pxAa
56pxAa
72pxAa
85pxAa
96pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
Aa900
FAMILIES
acumin-pro-extra-condensed · Open Sans
rendered in their own type system · webfont not loaded. system fallback if uninstalled
We also looked for Playbook match, and found none on this funnel.
X-ray a funnel
