Body text size
type:Smallest body text is 12px (base ~14px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
1 tactic
content · Sep 1, 2026
stealthgadgets.com
We found more conversion tactics here than on 10% of the 1,864 multi-step funnels we have measured.
2 conversion tactics detected
4 pages walked · measured by Roentgen 1.27.0
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-01. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 7 that apply to a content funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Walk 48 links on the entry page, 42 walkable. 2 matched a funnel step; we captured 4 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
2 conversion tactics detected, each backed by text on the page
- Puts proof in the first viewport
Glock 48 Review
- Shows customer logos or a trusted-by claim
logos: Stealth Gadgets, Live on FoundrList, Listed on MarketingDB, Listed on Uno Directory
-
Not seen
5 of 7 applicable tactics we checked for and did not see
- FAQ / objection handling
- An accordion / FAQ block answering objections.
- Press / "as seen in"
- Media logos or an "as seen in / featured in" claim borrowing publication credib…
- Us-vs-them comparison
- A comparison table framing the brand against alternatives.
+ 2 more
-
Flagged
6 of 17 build checks flagged, each with a fix
- Body text size
- Smallest body text is 12px (base ~14px). below the ~16px readable floor.
- Form labels
- 2 of 3 form fields have no label (+1 rely on placeholder only).
- Named controls
- 35 buttons/links have no accessible name (icon-only, no aria-label).
+ 3 more
-
Walked
4 pages walked, Homepage / Lander to Glock 48
- Step 1
- Homepage / Lander
- Step 2
- Products
- Step 3
- Compare
+ 1 more step
-
In their words
The headline:
Upcoming Gun Shows
- Promise
Stealth Gadgets is the Elite Tactical Network — a trusted platform where serious firearm and tactical gear pr…
What we recorded
The funnel, frame by frame
4 steps walkedIn their own words
16 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Elite Tactical Network | Stealth Gadgets
- Meta description
Stealth Gadgets is the Elite Tactical Network — a trusted platform where serious firearm and tactical gear professionals connect, trade, and engage. Browse verified listings, discover premium equipment, and join a secure, high-trust marketplace built for the tactical elite.
- Headline
Upcoming Gun Shows
- Section headings
Discussion Forum
Latest Blogs
THE ELITE TACTICAL NETWORK
Company
Useful Links
Contact Us
Jefferson Gun Show
Clinton County Fairgrounds Gun Show
+3 more, not shown- Buttons and links
Allow Cookies
Join us on Facebook
Sections
1 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
2 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionproof2 of 4
Puts proof in the first viewport
Glock 48 Review
Shows customer logos or a trusted-by claim
logos: Stealth Gadgets, Live on FoundrList, Listed on MarketingDB, Listed on Uno Directory
What we didn’t find
5 of 7 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see5 of 7 applicable
FAQ / objection handling
1,696 of the 2,525 funnels we checked
Press / "as seen in"
673 of the 2,522 funnels we checked
Us-vs-them comparison
467 of the 2,525 funnels we checked
Usage / adoption proof
301 of the 2,138 funnels we checked
Scarcity / urgency copy
131 of the 2,522 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
17 run · 6 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion6 of 16 measured checks need work1 could not be measured — not counted either way
Form labels
a11y:2 of 3 form fields have no label (+1 rely on placeholder only).
FixGive every input a <label> or aria-label; placeholders are not labels.
Named controls
a11y:35 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Render-blocking resources
weight:8 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
Oversized images
weight:30 images are shipped at more than 2x the width shown.
“0e9840031a71ffd023d2277dba537685.jpg” is 1134px wide, displayed at 370px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:121 of 175 interactive targets are under 44×44px on mobile.
smallest: “Home” at 38×16px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing5
Link text
13 links use generic text (“click here” / “learn more”).
FixMake link text describe its destination out of context.
a11y:Heading structure
The landing page has 3 <h1> elements (expected 1).
FixUse exactly one <h1> as the page’s title.
a11y:Heading levels
6 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Autocomplete hints
No autocomplete attributes across 3 fields. browsers cannot autofill.
FixAdd autocomplete="email"/"tel"/"name" to identity fields.
forms:Not measurable1
Page weight
At least 1.4 MB across 28 measurable resources, but 249 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear5
Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#121212
bg#121212
surface#121212
text#e4e4e4
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox200px
Jumps over the lazy dog54px
A subheading in their voice50px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
20pxAa
24pxAa
50pxAa
54pxAa
200pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Rajdhani · Roboto
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.