saas · Aug 9, 2026

braginpublic.com

45/100 Thin

Scores above 42% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 31%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.20.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 101 links seen, 100 walkable, 1 matched, and we walked 2 pages.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
4 tactics

$9,193.10 +24 more  ·  subscription

Trust badgesLogo wallUsage proofPricing tiers
Products
02

Products

▼ thinnest
0 tactics

no named tactics detected on this step

In their own words

37 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Brag in Public — the best founder brags on X
Meta description
Discover and share the best revenue milestones on X. Real revenue milestones from real founders, each tagged to the product behind it.
Headline
Brag in Public
Buttons and links
SubscribeLatestOldestHighest $Most likedLeast likedCollapse allShareLoad more (51 left)
Prices on the page
$9,193.10$19,986$10.45$9.3$218$0$15$2,697+17 more, not shown

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $1,000/mo, $400/mo, $4/mo

Action path1 of 4

Lead-capture form Jane Maker, email, https://yourproduct.com, Acme

Trust & proof2 of 2

Shows customer logos or a trusted-by claim logos: Nelson Ryan, Piotr Obidowski, Solt Wagner, Founder Adam, Hasan Cagli
Puts a number on adoption 100 users

Value reinforcement1 of 2

Puts a number on adoption 100 users

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see7 of 11 applicable

FAQ / objection handling 1175 of 1777 measured funnels run this
Free trial / freemium 974 of 1248 measured funnels run this
Press / "as seen in" 448 of 1769 measured funnels run this
Demo / docs entry 440 of 1256 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

15 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

67% of measurable text passes WCAG AA. 4+ runs fail.

worst: “𝕏” at 1.49:1 (15px, #d4d4cf on #ffffff). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 10px (base ~16px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

4 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene1 flagged

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 71 content images carry alt text.

Form labels notea11y:form-labels

8 form fields rely on placeholder text as the only label.

fix Back placeholders with a real <label>. placeholder text vanishes on input.

Named controls needs worka11y:named-controls

25 buttons/links have no accessible name (icon-only, no aria-label).

fix Add aria-label to icon-only buttons and links.

Label in name notea11y:label-in-name

2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

fix Make the accessible name start with the visible label text.

Weight & delivery2 flagged

Page weight needs workweight:page-weight

At least 5.1 MB across 163 measurable resources. 25 cross-origin resources did not expose a size, so the real total is higher.

fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources passesweight:render-blocking-resources

2 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images needs workweight:oversized-images

82 images are shipped at more than 2x the width shown.

“img?src=https%3A%2F%2Ficons.duckduckgo.c” is 1536px wide, displayed at 16px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Form usabilityclear

Autocomplete hints noteforms:autocomplete-hints

No autocomplete attributes across 10 fields. browsers cannot autofill.

fix Add autocomplete="email"/"tel"/"name" to identity fields.

Inline validation passesforms:inline-validation

6 fields carry validation attributes (required/pattern/aria-invalid).

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#f4f4f2
accent#f4f4f2
bg#ffffff
surface#f4f4f2
text#252522
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog16px
A subheading in their voice15px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Sections, Elements and Playbook match, and found none on this funnel.

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