Owner view · directory-launch.com

directory-launch.com

Beats 58%.

You beat 58%.

of 2,200 multi-step funnels we’ve measured.

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Scanned 2026-11-04Content

Below the fold

Section by section.

Each part of the page, with our check beside it.

Hero · their words: “Launch a directory that local businesses pay to be in.”
Hero · 0% to 8% down the page
Our check
Not detected
Nothing detected in this section.
No tactic located here. Measured: 4 buttons and links, “Get lifetime access — $199” and “See the live demo”, 80 words. Absent, not scored 0.
Content · their words: “Everything a local business directory needs, already built”
Content · 8% to 14% down the page
Our check
Not detected
Nothing detected in this section.
No tactic located here. Measured: 15 buttons and links, “Codebase” and “Listings”, 200 words. Absent, not scored 0.
Pricing · their words: “One purchase. Unlimited potential.”
Pricing · 42% to 61% down the page
Our check
Found
Price anchor.
No peer rate yet for this one.
Price anchor · the evidence
Plus · $29/mo
Found
Guarantee.
No peer rate yet for this one.
Guarantee · the evidence
Plus · $29/mo
Content · their words: “Shipped recently”
Content · 61% to 73% down the page
Our check
Not detected
Nothing detected in this section.
No tactic located here. Measured: 1 button or link, “Show all changes”, 181 words. Absent, not scored 0.
FAQ · their words: “Frequently asked questions”
FAQ · 73% to 88% down the page
Our check
Not detected
Nothing detected in this section.
No tactic located here. Measured: 6 buttons and links, “What exactly do I get after purchase?” and “What kind of directories can I build?”, 146 words. Absent, not scored 0.
Content · their words: “Your directory could be live next week.”
Content · 88% to 95% down the page
Our check
Not detected
Nothing detected in this section.
No tactic located here. Measured: 3 buttons and links, “See pricing” and “View Live Demo”, 46 words. Absent, not scored 0.

Sections of Homepage / Lander. Crops are portions of the page, shown beside our analysis. Measured by Roentgen 1.35.1 on 2026-11-04. A section with nothing detected is absent, never scored 0.

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What sets it apart

directory-launch.com does 3 things few peers do.

Each one is run by under 30% of 174 content funnels. Rarest first.

Us-vs-them comparison

Rarity
Only 7%.
of 174 content funnels have us-vs-them comparison. This site is one of them.
7 of 100 are inside the rope. The other 93 wait outside.
13 of 174 content funnels evaluated. 1 pip = 1%, drawn to the nearest pip.

Where directory-launch.com does it · Use Cases: “comparison table: PATH · WHAT IT LISTS · HOW IT EARNS · BEST IF”

FOUND. Only 7% of 174 content funnels do this. directory-launch.com does. 13 of 174 content funnels.
Examples of this
Captures of this
Crops from this site 1
- Comparison · Use Cases
Usage / adoption proof

Rarity
Only 10%.
of 141 content funnels have usage / adoption proof. This site is one of them.
10 of 100 are inside the rope. The other 90 wait outside.
14 of 141 content funnels evaluated. 1 pip = 1%, drawn to the nearest pip.

Where directory-launch.com does it · Homepage / Lander: “200 customers”

FOUND. Only 10% of 141 content funnels do this. directory-launch.com does. 14 of 141 content funnels.
Examples of this
Captures of this
Proof above the fold

Rarity
Only 13%.
of 174 content funnels have proof above the fold. This site is one of them.
13 of 100 are inside the rope. The other 87 wait outside.
22 of 174 content funnels evaluated. 1 pip = 1%, drawn to the nearest pip.

Where directory-launch.com does it · Homepage / Lander: “20% off for the first 200 customers 189 left”

FOUND. Only 13% of 174 content funnels do this. directory-launch.com does. 22 of 174 content funnels.
Examples of this
Captures of this
Crops from this site 1
- Hero · Homepage / Lander

What it skips

Nothing most peers do is missing.

2 tactics directory-launch.com could still add. Most peers skip them too, so each one would stand out.

Press / "as seen in"OpportunityOnly 11% of 174 content funnels do this. · 19 of 174
Examples of this
Captures of this
Scarcity / urgency copyOpportunityOnly 2% of 174 content funnels do this. · 3 of 174
Examples of this
Captures of this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How it ranks

Where it ranks.

Peer rank

Beats 58%.

of 2,200 multi-step funnels.

beats 58% of 2200 multi-step funnels. 1 column = 5% of the cohort, drawn to the nearest column.

What we found

What we found.

Free to read.

What they say

“Launch a directory that local businesses pay to be in.”

Resources
Local businesses
SaaS & AI tools
Codebase
Listings
Claims
Quotes
Auth

How it’s built

22 UX checks · 13 pass · 5 need work · 2 notes · 2 not measured

Pass

Mobile viewport

Responsive viewport meta is present.

Pass

Line height

Body line-height is 1.5×.

Pass

Language declared

html[lang] is set for screen readers.

Pass

Image alt text

All 22 content images carry alt text.

Pass

Named controls

Every sampled button and link has an accessible name.

Pass

Heading structure

The landing page has exactly one <h1>.

Show the other 16 checks

Pass

Heading levels

No heading skips a level (no <h2> followed directly by an <h4>).

Pass

Page title

The landing page has a <title> (58 characters). Whether it is descriptive is not judged.

Pass

Skip link

A same-page “skip to content” link was found.

Pass

Label in name

No sampled control has an aria-label that omits its visible text.

Pass

Horizontal overflow

The page does not scroll horizontally at 1440px wide.

Pass

Landmark regions

The page has header, main and footer landmark regions.

Pass

Keyboard reachability

No element that looks clickable was found that keyboard users cannot reach.

Note

Line length

14 paragraphs run past ~95 characters per line.

Note

Link text

1 link uses generic text (“click here” / “learn more”).

Needs work

Text contrast (WCAG AA)

88% of measurable text passes WCAG AA. 4+ runs fail.

Needs work

Body text size

Smallest sampled text is 9px, below the 13px floor this check uses.

Needs work

Render-blocking resources

24 stylesheets/scripts in <head> block first paint.

Needs work

Oversized images

63 images are shipped at more than 2x the width shown.

Needs work

Tap-target size (mobile)

137 of 194 interactive targets are under 44×44px on mobile.

Not checked

Page weight

At least 1.2 MB across 156 measurable resources, but 90 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Not checked

Largest paint element

The browser did not report a largest painted element for this capture.

Seen on the page

The sections of directory-launch.com where each tactic we found shows up, cut from the capture.

Us-vs-them comparison1 crop
- Comparison · Use Cases
Proof above the fold1 crop
- Hero · Homepage / Lander
FAQ / objection handling1 crop
- FAQ · Homepage / Lander

How it looks

Vend Sans for headlines, monospace for text. 10 colours measured.

Worth borrowing

Us-vs-them comparison: Only 7% of 174 content funnels do this. directory-launch.com does.

How it sells

Free names. Plus proves.

5 of 7 selling tactics found: Us-vs-them comparison, Usage / adoption proof, Proof above the fold, FAQ / objection handling, Trusted-by logo wall. 2 not found.

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Free · you see

Which tactics it uses
Which 2 it lacks
- Press / "as seen in"Only 11% of 174 content funnels do this. Opportunity
- Scarcity / urgency copyOnly 2% of 174 content funnels do this. Opportunity
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
Every UX check

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