Smallest body text is 10px (base ~10px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Services
▼ thinnest
0 tactics
$500
no named tactics detected on this step
saas · Aug 9, 2026
capconvert.com
30/100 Sparse
Scores above 18% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 10%.
How this was measured
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.20.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Walk 59 links seen, 45 walkable, 2 matched, and we walked 3 pages.
What we recorded
The funnel, frame by frame
3 steps walkedIn their own words
11 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Search Marketing Services - SEO, GEO, Ads & Web | Capconvert
- Meta description
Five programs engineered to put your brand at the top of search engines, AI channels, and sponsored results. Refined over a decade across 300+ clients.
- Headline
5 Programs. 1 Outcome. More Conversions
- Section headings
AEO Program
SEO Program
GEO Program
PPC Program
Website Program
- Buttons and links
Learn
Chat
- Prices on the page
$500
Sections
3 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
3 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionAction path1 of 4
Offers a demo or docs entry point
documentation
Trust & proof1 of 2
Shows customer logos or a trusted-by claim
logo wall (9 distinct marks)
Friction reduction1 of 2
Answers buyer objections
AEO FAQ
What we didn’t find
8 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see8 of 11 applicable
Free trial / freemium
974 of 1248 measured funnels run this
Pricing tiers
636 of 1248 measured funnels run this
Press / "as seen in"
448 of 1769 measured funnels run this
Lead-capture form
310 of 1256 measured funnels run this
Us-vs-them comparison
304 of 1777 measured funnels run this
Proof above the fold
292 of 1777 measured funnels run this
Usage / adoption proof
224 of 1369 measured funnels run this
Scarcity / urgency copy
94 of 1769 measured funnels run this
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
10 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinionReadability & contrast1 flagged
Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa
94% of measurable text passes WCAG AA. 4+ runs fail.
worst: “8,108,028,967/day” at 1.57:1 (12px, #5ce1e6 on #ffffff). needs 4.5:1
fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Mobile & tap targetsclear
Mobile viewport passesmobile:mobile-viewport
Responsive viewport meta is present.
Typography1 flagged
Body text size needs worktype:body-text-size
Line length notetype:line-length
9 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
Accessibility hygieneclear
Language declared passesa11y:language-declared
html[lang] is set for screen readers.
Image alt text passesa11y:image-alt-text
All 18 content images carry alt text.
Skip link notea11y:skip-link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
fix Add a first-in-DOM <a href="#main"> that is visible on focus.
Weight & delivery1 flagged
Page weight not measurableweight:page-weight
At least 0.9 MB across 383 measurable resources, but 106 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
Render-blocking resources needs workweight:render-blocking-resources
29 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
Structure & reachabilityclear
Landmark regions notestructure:landmark-regions
No <header> landmark. screen-reader users cannot jump between regions.
fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#1a1a1a
accent#1a1a1a
bg#ffffff
surface#e6e6e6
text#a8a8a8
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox72px
Jumps over the lazy dog56px
A subheading in their voice28px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
17pxAa
28pxAa
56pxAa
72pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
FAMILIES
ui-sans-serif · ui-monospace
rendered in their own type system · webfont not loaded. system fallback if uninstalled
We also looked for Elements and Playbook match, and found none on this funnel.
X-ray a funnel
