saas · Sep 20, 2026

lejar.ai

We found more conversion tactics here than on 23% of the 1,350 multi-step SaaS funnels we have measured.

4 conversion tactics detected

3 pages walked · measured by Roentgen 1.27.0

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-20. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 34% of them.

Walk 47 links on the entry page, 37 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    4 conversion tactics detected, each backed by text on the page

    Answers buyer objections
    What is Lejar?
    Offers a free trial or free tier
    free plan
    Lead-capture form
    email, tos, password

    + 1 more with evidence

    See all 4

  2. Not seen

    7 of 11 applicable tactics we checked for and did not see

    Trusted-by logo wall
    Customer/company logos or a "trusted by / used by" claim.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.
    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…

    + 4 more

    See what we looked for

  3. Flagged

    3 of 12 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 10px, below the 13px floor this check uses.
    Landmark regions
    No <header> or <footer> landmark. screen-reader users cannot jump between regions.
    Tap-target size (mobile)
    55 of 79 interactive targets are under 44×44px on mobile.

    See the fixes

  4. Walked

    3 pages walked, Homepage / Lander to Signup

    Step 1
    Homepage / Lander
    Step 2
    Pricing
    Step 3
    Signup

    Walk it frame by frame

  5. In their words

    The headline: The AI does the data entry. You approve.

    Promise
    Malaysia-first AI accounting: the AI drafts entries from receipts and bills, you approve. MPERS, SST-02, and…

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
1 more tactic detected 3 → 4 across 2 scans since 2026-08-04. The ruleset changed in this window, so part of this may be our detection improving rather than the page changing.
  1. 3 tactics 2026-08-04
  2. 4 tactics 2026-09-20

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
4 tactics

subscription  ·  1 proof point

FAQTrust badgesFree trialNo card
Pricing
02

Pricing

1 tactic
Free trial
Signup
03

Signup

▼ thinnest
1 tactic
Free trial

In their own words

27 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Lejar: AI accounting software Malaysia, MPERS and SST-02 built in
Meta description
Malaysia-first AI accounting: the AI drafts entries from receipts and bills, you approve. MPERS, SST-02, and MyInvois e-invoicing, free on every plan.
Headline
The AI does the data entry. You approve.
Section headings
Switching is the hard part. So we do it for you.The AI drafts. You stay in control.What Lejar doesThe AI drafts every entry. You approve it.Import your statements. Get a ledger.One ledger for every company you run.Invoice a customer in under a minute.The statements your accountant expects.+8 more, not shown
Buttons and links
DemoSee a live demoMonthlyAnnual 2 months freeStart freeStart 30-day free trialStart free and invite your accountantGet started

Sections

6 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of lejar.ai
Nav0% down the page
Hero section of lejar.ai
Hero1% down the page
Features section of lejar.ai
Features25% down the page
FAQ section of lejar.ai
FAQ82% down the page
CTA section of lejar.ai
CTA93% down the page
Footer section of lejar.ai
Footer99% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
No credit card element
No credit card“No credit card required”

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection1 of 2

Answers buyer objections What is Lejar?

offer1 of 2

Offers a free trial or free tier free plan

checkout1 of 2

Lead-capture form email, tos, password

urgency1 of 1

Signals scarcity without a live clock limited time

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see7 of 11 applicable

Trusted-by logo wall 1,484 of the 2,043 funnels we checked
Pricing tiers 873 of the 1,673 SaaS funnels we checked
Press / "as seen in" 642 of the 2,417 funnels we checked
Demo / docs entry 575 of the 1,683 funnels we checked
Us-vs-them comparison 441 of the 2,420 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
Usage / adoption proof 289 of the 2,043 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

12 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 11 measured checks need work1 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest sampled text is 10px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Landmark regions

structure:landmark-regions

No <header> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

55 of 79 interactive targets are under 44×44px on mobile.

smallest: “Sign in” at 43×20px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

10 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Label in name

5 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Render-blocking resources

6 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources

Not measurable1

Page weight

At least 0.8 MB across 158 measurable resources, but 74 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#0e1116
bg#f4f3ee
surface#fafaf7
text#3b4250
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox44px
Jumps over the lazy dog38px
A subheading in their voice24px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
18pxAa
19pxAa
24pxAa
38pxAa
44pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
GeistSans
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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