saas · Aug 16, 2026

marvlus.ai

60/100 Partial

Scores above 65% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 57%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.25.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 70 links seen, 38 walkable, 1 matched, and we walked 2 pages.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
4 tactics
Sticky CTAFAQFree trialLogo wall
Pricing
02

Pricing

▼ thinnest
3 tactics

$0 +2 more

Sticky CTAFree trialPricing tiers

In their own words

26 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Free AI Website Audit & Mention Tracking — Marvlus!
Meta description
Audit your website, improve your AI visibility, and monitor your AI visibility, mentions, and citations across ChatGPT, Claude, Google, and more.
Headline
Free AI website audit and mention tracker
Section headings
One platform for AI visibilityGet more AI mentions and AI visibilityRank #1 in Google search resultsResearch keywords and tracking rankingsAgencies, Generate leads and manage client websites.Who uses Marvlus?What AI signals does Marvlus audit?Frequently asked questions+8 more, not shown
Buttons and links
LoginTry free planAudit my website ✨Try our free planStart a free trialStart a 7 day trialHow to Start an SEO Company

Sections

6 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of marvlus.ai
Nav0% down the page
Hero section of marvlus.ai
Hero1% down the page
Features section of marvlus.ai
Features14% down the page
CTA section of marvlus.ai
CTA16% down the page
FAQ section of marvlus.ai
FAQ89% down the page
Footer section of marvlus.ai
Footer96% down the page

What we found

5 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $29/mo, $99/mo

Action path2 of 4

Offers a free trial or free tier free plan
Lead-capture form text, email, company

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logos: Free SEO Website Audit, Free AI Mention Tracking, Free AI Website Audit, keyword to

Friction reduction2 of 2

Answers buyer objections What is an AI website audit? An AI website audit helps you understand how visible your web
Offers a free trial or free tier free plan

What we didn’t find

6 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 11 applicable

Press / "as seen in" 448 of 1769 measured funnels run this
Demo / docs entry 440 of 1256 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Usage / adoption proof 224 of 1369 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

12 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrastclear

Text contrast (WCAG AA) passescontrast:text-contrast-wcag-aa

97% of measurable text passes WCAG AA.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typographyclear

Body text size passestype:body-text-size

Base body text ~25px, smallest 16px.

Line length notetype:line-length

1 paragraph runs past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene1 flagged

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 25 content images carry alt text.

Named controls needs worka11y:named-controls

2 buttons/links have no accessible name (icon-only, no aria-label).

fix Add aria-label to icon-only buttons and links.

Heading levels notea11y:heading-levels

4 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

fix Step heading levels one at a time; use CSS for size, not a deeper level.

Weight & delivery3 flagged

Page weight needs workweight:page-weight

At least 5.0 MB across 57 measurable resources. 44 cross-origin resources did not expose a size, so the real total is higher.

fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources needs workweight:render-blocking-resources

23 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images needs workweight:oversized-images

8 images are shipped at more than 2x the width shown.

“white-label-audit-report.png” is 2048px wide, displayed at 833px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Form usabilityclear

Inline validation passesforms:inline-validation

2 fields carry validation attributes (required/pattern/aria-invalid).

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#f0f9f4
accent#f0f9f4
bg#ffffff
surface#f7f7f7
text#444444
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox50px
Jumps over the lazy dog39px
A subheading in their voice35px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
16pxAa
18pxAa
20pxAa
22pxAa
25pxAa
28pxAa
35pxAa
39pxAa
50pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
Aa900
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Elements and Playbook match, and found none on this funnel.

X-ray a funnel

Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

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