saas · Sep 12, 2026

rankd.dev

We found more conversion tactics here than on 66% of the 324 entry-page SaaS captures we have measured.

4 conversion tactics detected

1 page walked · measured by Roentgen 1.27.0

4 conversion tactics detected
1 page captured
13 UX checks
4 flagged

Walk 13 links seen, 2 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-12. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 640 entry-page captures, more conversion tactics than 79% of them.

The short version, in 4 parts

Proven on the page
4 conversion tactics detected, each backed by text on the page

Answers buyer objections
FAQs
Shows customer logos or a trusted-by claim
logo wall (6 distinct marks)
Puts a number on adoption
10,000 users

+ 1 more with evidence

See all 4
Not seen
7 of 11 applicable tactics we checked for and did not see

Free trial / freemium
A free trial, free tier, or "no credit card" entry offer.
Press / "as seen in"
Media logos or an "as seen in / featured in" claim borrowing publication credib…
Demo / docs entry
A "book a demo" or documentation / API entry point.

+ 4 more

See what we looked for
Flagged
5 of 14 build checks flagged, each with a fix

Text contrast (WCAG AA)
89% of measurable text passes WCAG AA. 4+ runs fail.
Body text size
Smallest sampled text is 11px, below the 13px floor this check uses.
Named controls
1 button/link has no accessible name (icon-only, no aria-label).

+ 2 more

See the fixes
In their words
The headline: You built a great app We help users find it

Promise
Track App Store keyword rankings, monitor competitors, and find high-opportunity keywords. The agent-optimize…
Prices shown
$19.90 · $17 · $29.90

Read every quote

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 1

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measured

Unchanged across 2 scans Same 4 conversion tactics detected since 2026-08-09.

4 tactics 2026-08-09
→
4 tactics 2026-09-12

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

5 tactics

$19.90 +5 more · 1 proof point

FAQTrust badgesLogo wallUsage proofPricing tiers

In their own words

37 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Rankd - App Store Optimization (ASO) Tool
Meta description: Track App Store keyword rankings, monitor competitors, and find high-opportunity keywords. The agent-optimized ASO tool for indie devs.
Headline: You built a great app We help users find it
Section headings: Most apps are invisible on the App StoreYours doesn't have to beRankd gets your app the visibility it deservesHere's howAgent-optimized ASOWhat indie developers are sayingPlans that scale with your appsHey, it's Avery!+8 more, not shown
Buttons and links: Analyze my appClaudeCursorChatGPTRank TrackingKeyword DiscoveryHealth ScoreMetadata AnalysisCompetitor SpyCategory Rankings+2 more, not shown
Prices on the page: $19.90$17$29.90$25$59.90$50

Sections

7 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of rankd.dev — **Nav**0% down the page

Hero section of rankd.dev — **Hero**1% down the page

Logos section of rankd.dev — **Logos**31% down the page

Features section of rankd.dev — **Features**38% down the page

Pricing section of rankd.dev — **Pricing**70% down the page

Stats section of rankd.dev — **Stats**80% down the page

Footer section of rankd.dev — **Footer**96% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Price anchor element — **Price anchor**“$19.90”

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

objection1 of 2

Answers buyer objections FAQs

proof2 of 4

Shows customer logos or a trusted-by claim logo wall (6 distinct marks)

Puts a number on adoption 10,000 users

offer1 of 2

Makes the pricing ladder explicit free, $17/mo, $25/mo, $50/mo

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see7 of 11 applicable

Free trial / freemium 1,340 of the 1,673 SaaS funnels we checked

Press / "as seen in" 642 of the 2,417 funnels we checked

Demo / docs entry 575 of the 1,683 funnels we checked

Us-vs-them comparison 441 of the 2,420 funnels we checked

Lead-capture form 437 of the 1,683 funnels we checked

Proof above the fold 381 of the 2,420 funnels we checked

Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

5 of 14 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

89% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Keywords” at 3.1:1 (18px, #ff4f00 on #f9f8f4). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 11px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Page weight

weight:page-weight

At least 5.6 MB across 72 measurable resources. 8 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Tap-target size (mobile)

mobile:tap-target-size-mobile

28 of 45 interactive targets are under 44×44px on mobile.

smallest: “Open menu” at 36×36px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing5

Line length

3 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Oversized images

4 images are shipped at more than 2x the width shown.

FixServe responsive sizes (srcset/sizes) matching the rendered width.

weight:oversized-images

Landmark regions

No <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions

Keyboard reachability

12 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear4

Mobile viewport · Language declared · Image alt text · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

accent#f9f8f4

bg#f9f8f4

surface#ffffff

text#6e6e73

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox60px

Jumps over the lazy dog52px

A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

11pxAa

12pxAa

13pxAa

14pxAa

15pxAa

16pxAa

18pxAa

20pxAa

30pxAa

36pxAa

52pxAa

60pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

FAMILIES

__plusJakartaSans_cd4599 · __manrope_d0fead

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measured

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

Machine version → JSON bundle Markdown brief Design tokens llms.txt