saas · Sep 29, 2026

runoapp.com

2 conversion tactics detected

1 page walked · measured by Roentgen 1.28.1

Walk 12 links seen, 3 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

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How this was measured

Measured by Roentgen 1.28.1 on 2026-09-29. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

The short version, in 4 parts

  1. Proven on the page

    2 conversion tactics detected, each backed by text on the page

    Offers a free trial or free tier
    free trial
    Shows customer logos or a trusted-by claim
    backed by

    See all 2

  2. Not seen

    9 of 11 applicable tactics we checked for and did not see

    FAQ / objection handling
    An accordion / FAQ block answering objections.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.
    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…

    + 6 more

    See what we looked for

  3. Flagged

    2 of 10 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 12px, below the 13px floor this check uses.
    Tap-target size (mobile)
    25 of 59 interactive targets are under 44×44px on mobile.

    See the fixes

  4. In their words

    The headline: THE RUNNING METRONOME APP. HOLD ANY PACE.

    Promise
    Stop overstriding. Runo's running metronome trains your cadence so you run more efficiently, with less effort…

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

Progress

3 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 3 scans Same 2 conversion tactics detected since 2026-08-09.
  1. 2 tactics 2026-08-09
  2. 2 tactics 2026-08-12
  3. 2 tactics 2026-09-29

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

4 tactics

subscription

Sticky CTAReviewsFree trialLogo wall

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Runo: Running Metronome App & Cadence Trainer
Meta description
Stop overstriding. Runo's running metronome trains your cadence so you run more efficiently, with less effort, and fewer injuries. Free on iOS & Android.
Headline
THE RUNNING METRONOME APP. HOLD ANY PACE.
Section headings
WHY TRAIN WITH A RUNNING METRONOMEEVERYTHING YOU NEED, NOTHING YOU DON'THOW THE RUNNING METRONOME WORKSWHAT'S YOUR RUNNING CADENCE?RUNNING METRONOME SCIENCE: PEER-REVIEWED RESEARCHRUNNERS LIKE YOU, RUNNING THEIR BESTRUNNING CADENCE TIPS & METRONOME GUIDESEVERYTHING YOU NEED TO KNOW+8 more, not shown
Buttons and links
TAP TO START Tap once per step for 30 secondsWhat is cadence and why does it matter? +How does Runo help me hold my pace? +Can I listen to music or podcasts while using Runo? +Will running to a beat feel weird or distracting? +What BPM should I start with? +Will I become dependent on the metronome? +Who is Runo for? +How much does Runo cost? +Does it work offline and with Apple Watch? ++2 more, not shown

Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of runoapp.com
Nav2% down the page
Hero section of runoapp.com
Hero0% down the page
FAQ section of runoapp.com
FAQ73% down the page
Footer section of runoapp.com
Footer96% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Rating element
Rating“★★★★★”

What we found

2 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

proof1 of 4

Shows customer logos or a trusted-by claim backed by

offer1 of 2

Offers a free trial or free tier free trial

What we didn’t find

9 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see9 of 11 applicable

FAQ / objection handling 1,615 of the 2,420 funnels we checked
Pricing tiers 873 of the 1,673 SaaS funnels we checked
Press / "as seen in" 642 of the 2,417 funnels we checked
Demo / docs entry 575 of the 1,683 funnels we checked
Us-vs-them comparison 441 of the 2,420 funnels we checked
Lead-capture form 437 of the 1,683 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
Usage / adoption proof 289 of the 2,043 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

10 run · 2 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

2 of 10 measured checks need work

Body text size

type:body-text-size

Smallest sampled text is 12px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Tap-target size (mobile)

mobile:tap-target-size-mobile

25 of 59 interactive targets are under 44×44px on mobile.

smallest: “runo” at 37×28px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing2

Line length

6 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Keyboard reachability

4 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear6

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Page weight · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#ffffff
bg#ffffff
surface#fafafa
text#525252
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox88px
Jumps over the lazy dog36px
A subheading in their voice20px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
36pxAa
88pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa900
FAMILIES
Satoshi · Erode
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.