saas · Aug 26, 2026
75/100 Strong
Scores above 87% of 1,267 multi-step funnels we have measured. Among the 970 saas funnels in that group, above 84%.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.26.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Walk 33 links seen, 15 walkable, 2 matched, and we walked 3 pages.
the entry page’s own title, headline, buttons and prices — quoted, never paraphrased
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structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionfree, $60/mo, $110/mo
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applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion83% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Win the Google queries your domain can actually win.” at 3.4:1 (14px, #8a8175 on #f4f1ea). needs 4.5:1
fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Responsive viewport meta is present.
Smallest body text is 10px (base ~18px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
22 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
html[lang] is set for screen readers.
All 55 content images carry alt text.
1 link uses generic text (“click here” / “learn more”).
fix Make link text describe its destination out of context.
At least 1.2 MB across 122 measurable resources, but 115 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
6 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
40 images are shipped at more than 2x the width shown.
“spook-logo.svg” is 625px wide, displayed at 36px
fix Serve responsive sizes (srcset/sizes) matching the rendered width.
No <header> or <main> or <footer> landmark. screen-reader users cannot jump between regions.
fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
4 fields carry validation attributes (required/pattern/aria-invalid).
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
We also looked for Elements and Playbook match, and found none on this funnel.
