saas · Sep 6, 2026

ercc.cc

Fewer than 1% of the 342 entry-page SaaS captures we have measured showed fewer conversion tactics than we found here.

1 page walked · measured by Roentgen 1.27.0

1 page captured
12 UX checks
4 flagged

Walk 191 links seen, 189 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

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Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 1

How this was measured

Every figure on this page was read off the live site by Roentgen 1.27.0 on 2026-09-06, a script that reads page structure, computed CSS and matched text. No AI judgment, nothing estimated, and a capture’s numbers stay as read.

Detection coverage, not a verdict. A low count means we did not detect those patterns, not that the funnel is weak.

Links on the entry page191 links
Walkable, same site189 links
Matched a funnel step0 links
Pages captured, entry page included1 page

What we found

0 of 11 applicable

We did not see any of the 11 tactics that apply to a SaaS funnel on the steps we reached.

Not seen on any step reached · 11

FAQ / objection handling 1,762 of the 2,605 funnels we checked

Trusted-by logo wall 1,598 of the 2,214 funnels we checked

Free trial / freemium 1,420 of the 1,804 SaaS funnels we checked

Pricing tiers 924 of the 1,804 SaaS funnels we checked

Press / "as seen in" 652 of the 2,602 funnels we checked

Demo / docs entry 608 of the 1,815 funnels we checked

Us-vs-them comparison 499 of the 2,605 funnels we checked

Lead-capture form 472 of the 1,815 funnels we checked

Proof above the fold 421 of the 2,605 funnels we checked

Usage / adoption proof 305 of the 2,214 funnels we checked

Scarcity / urgency copy 137 of the 2,602 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

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The funnel, frame by frame

1 step walked

We captured 1 page, Homepage / Lander, and did not walk past it.

Homepage / Lander

1 tactic

Trust badges

In their own words

20 quoted

Their headline: “Free tools for everyday work.”

Their description: “免费在线工具箱：PDF、图片、视频、音频、文本等 100+ 款工具，全部在浏览器本地运行，无需注册、无水印、隐私优先。 Explore 100+ free tools for PDF, image, video, audio, text, charts, AI, and more. No signup or watermarks, with privacy-first processing.”

All 20 quoted strings: title, description, headings and buttons

Page title: 免费在线工具箱 - Free PDF, Image, Video, Audio & Text Tools Online | Ercc
Meta description: 免费在线工具箱：PDF、图片、视频、音频、文本等 100+ 款工具，全部在浏览器本地运行，无需注册、无水印、隐私优先。 Explore 100+ free tools for PDF, image, video, audio, text, charts, AI, and more. No signup or watermarks, with privacy-first processing.
Headline: Free tools for everyday work.
Section headings: Contact UsDeveloper's StoryPOPULAR TOOLSCATEGORIESSUPPORT & LEGAL
Buttons and links: AllTip中文All ToolsPDFImageVideoAudioTextCalculator+2 more, not shown

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Sections

1 identified

structural bands identified on this funnel, cropped from its own capture

Footer section of ercc.cc — **Footer**90% down the page

How well it’s built

12 run · 4 flagged

4 of 11 measured checks need work, and each comes with its fix

1 could not be measured, not counted either way

4 Need work
3 Worth knowing
4 Clear
1 Not measurable

Body text size
Smallest sampled text is 12px, below the 13px floor this check uses.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.
What this measures
Named controls
117 buttons/links have no accessible name (icon-only, no aria-label).

Add aria-label to icon-only buttons and links.
What this measures
Render-blocking resources
8 stylesheets/scripts in <head> block first paint.

Defer non-critical JS (defer/async) and inline only critical CSS.
What this measures
Oversized images
7 images are shipped at more than 2x the width shown.
“favicon.svg” is 512px wide, displayed at 45px

Serve responsive sizes (srcset/sizes) matching the rendered width.
What this measures

3 worth knowing, 4 clear, 1 not measurable

Worth knowing3

Heading levels
1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

Step heading levels one at a time; use CSS for size, not a deeper level.
What this measures
Label in name
2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

Make the accessible name start with the visible label text.
What this measures
Landmark regions
No <header> landmark. screen-reader users cannot jump between regions.

Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
What this measures

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text

Not measurable1

Page weight
At least 0.6 MB across 23 measurable resources, but 24 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

What this measures

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Brand kit

5 colour roles

We measured 4 colour roles on this funnel.

accent#ffffff
bg#ffffff
surface#ffffff
text#ffffff

See the roles applied and the type scale

accent

Body copy in their text role, on a surface card.

the roles, doing their job

SIZE SCALE

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

15pxAa

16pxAa

17pxAa

24pxAa

25pxAa

58pxAa

WEIGHTS

Aa400

Aa450

Aa500

Aa600

Aa650

Aa700

FAMILIES

Geist

rendered in their own type system · webfont not loaded. system fallback if uninstalled

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We also ran these layers on the pages we captured and found nothing to show: Elements, Playbook match (2 of 9 layers). That is a measurement of this funnel, not a recommendation, and a layer we never ran is not listed.