Body text size
type:Smallest sampled text is 12px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01Pdf
3 tactics
affiliate · Sep 12, 2026
heic-to.app
We found more conversion tactics here than on 40% of the 62 entry-page affiliate captures we have measured.
3 conversion tactics detected
1 page walked · measured by Roentgen 1.27.0
Walk 14 links seen, 14 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-12. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 10 that apply to an affiliate funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 640 entry-page captures, more conversion tactics than 61% of them.
The short version, in 4 parts
-
Proven on the page
3 conversion tactics detected, each backed by text on the page
- Answers buyer objections
Can I print the PDF after converting? Yes. The PDF page is sized to match the photo's own
- Shows customer logos or a trusted-by claim
logo wall (5 distinct marks)
- Ranks options in a best-of list
ranked list
-
Not seen
7 of 10 applicable tactics we checked for and did not see
- Press / "as seen in"
- Media logos or an "as seen in / featured in" claim borrowing publication credib…
- Us-vs-them comparison
- A comparison table framing the brand against alternatives.
- Proof above the fold
- Social proof rendered within the first viewport on at least one step.
+ 4 more
-
Flagged
3 of 11 build checks flagged, each with a fix
- Text contrast (WCAG AA)
- 91% of measurable text passes WCAG AA. 4+ runs fail.
- Body text size
- Smallest sampled text is 12px, below the 13px floor this check uses.
- Named controls
- 7 buttons/links have no accessible name (icon-only, no aria-label).
-
In their words
The headline:
Convert HEIC to PDF — free, private, on-device
- Promise
Convert HEIC to PDF free, online, entirely on your device. Turn an iPhone photo into a ready-to-print or read…
What we recorded
Progress
2 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans
Same 3 conversion tactics detected since 2026-08-12.
- 3 tactics 2026-08-12
- 3 tactics 2026-09-12
The funnel, frame by frame
1 step walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinion
In their own words
19 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
HEIC to PDF Converter — Free, Private, On-Device
- Meta description
Convert HEIC to PDF free, online, entirely on your device. Turn an iPhone photo into a ready-to-print or ready-to-send PDF — no upload, no sign-up.
- Headline
Convert HEIC to PDF — free, private, on-device
- Section headings
How to convert HEIC to PDF
Best for documents, printing and sending
What to know about the PDF output
Common documents people convert to PDF
PDF vs sending a photo directly — why it matters for forms and printing
One file at a time — what this means for multi-page documents
Frequently asked questions
Can I print the PDF after converting?
+7 more, not shown- Buttons and links
Choose a file
What we found
3 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionobjection1 of 2
Answers buyer objections
Can I print the PDF after converting? Yes. The PDF page is sized to match the photo's own
proof1 of 5
Shows customer logos or a trusted-by claim
logo wall (5 distinct marks)
offer1 of 1
Ranks options in a best-of list
ranked list
What we didn’t find
7 of 10 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see7 of 10 applicable
Press / "as seen in"
642 of the 2,417 funnels we checked
Us-vs-them comparison
441 of the 2,420 funnels we checked
Proof above the fold
381 of the 2,420 funnels we checked
Usage / adoption proof
289 of the 2,043 funnels we checked
Scarcity / urgency copy
125 of the 2,417 funnels we checked
Affiliate disclosure
35 of the 146 affiliate funnels we checked
Outbound offer CTAs
6 of the 146 affiliate funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
11 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion3 of 10 measured checks need work1 could not be measured — not counted either way
Text contrast (WCAG AA)
contrast:91% of measurable text passes WCAG AA. 4+ runs fail.
worst: “No upload” at 2.56:1 (12px, #a1a1aa on #ffffff). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Named controls
a11y:7 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Worth knowing3
Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Oversized images
1 image is shipped at more than 2x the width shown.
FixServe responsive sizes (srcset/sizes) matching the rendered width.
weight:Landmark regions
No <main> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:Not measurable1
Page weight
At least 0.6 MB across 11 measurable resources, but 3 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear4
Mobile viewport · Language declared · Image alt text · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#fafafa
bg#fafafa
surface#ffffff
text#3f3f46
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox44px
Jumps over the lazy dog26px
A subheading in their voice18px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
26pxAa
44pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Instrument Sans
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
3 of 10 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionSections — structural bands identified on this funnel, cropped from its own capture
Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
