content · Oct 2, 2026

internet-offer.ch

We found more conversion tactics here than on 10% of the 1,781 multi-step funnels we have measured.

2 conversion tactics detected

4 pages walked · measured by Roentgen 1.28.1

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How this was measured

Measured by Roentgen 1.28.1 on 2026-10-02. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 7 that apply to a content funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Walk 114 links on the entry page, 103 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    2 conversion tactics detected, each backed by text on the page

    Answers buyer objections
    FAQ Verifica Copertura Internet Svizzera
    Shows customer logos or a trusted-by claim
    logos: offerte internet casa, I Quaderni, teleking.jpg, Mucho Internet, Migros Mobile

    See all 2

  2. Not seen

    5 of 7 applicable tactics we checked for and did not see

    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…
    Us-vs-them comparison
    A comparison table framing the brand against alternatives.
    Proof above the fold
    Social proof rendered within the first viewport on at least one step.

    + 2 more

    See what we looked for

  3. Flagged

    5 of 14 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    35% of measurable text passes WCAG AA. 4+ runs fail. 95% of text was unmeasurable (over i…
    Body text size
    Smallest sampled text is 9px, below the 13px floor this check uses.
    Named controls
    45 buttons/links have no accessible name (icon-only, no aria-label).

    + 2 more

    See the fixes

  4. Walked

    4 pages walked, Internet to It 2

    Step 1
    Internet
    Step 2
    Internet Coverage
    Step 3
    It

    + 1 more step

    Walk it frame by frame

  5. In their words

    The headline: Abbonamento internet Svizzera 2026 – confronto tutti gli operatori per casa

    Promise
    Confronta tutti gli abbonamenti internet per casa in Svizzera: fibra, cavo, DSL, 5G home. Indipendente, aggio…
    Prices shown
    14.00 CHF · 20.00 CHF · 24.90 CHF

    Read every quote

Captured Internet
Step 1 · Internet1 / 4

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
1 more tactic detected 1 → 2 across 2 scans since 2026-08-12. The ruleset changed in this window, so part of this may be our detection improving rather than the page changing.
  1. 1 tactic 2026-08-12
  2. 2 tactics 2026-10-02

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Internet
01

Internet

1 tactic

14.00CHF +11 more

Logo wall
Internet Coverage
02

Internet Coverage

▲ strongest
2 tactics
FAQLogo wall
It
03

It

1 tactic

80.00CHF +24 more

Logo wall
It 2
04

It 2

▼ thinnest
1 tactic

28.00CHF +24 more

Logo wall

In their own words

38 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Abbonamento internet Svizzera 2026 – confronto operatori internet da CHF 14 | internet-offer.ch
Meta description
Confronta tutti gli abbonamenti internet per casa in Svizzera: fibra, cavo, DSL, 5G home. Indipendente, aggiornato ogni settimana, senza pubblicità. Verifica la disponibilità al tuo indirizzo.
Headline
Abbonamento internet Svizzera 2026 – confronto tutti gli operatori per casa
Section headings
Internet Casa: gli operatori internet confrontatiI migliori abbonamenti internet Svizzera 2026 a confrontoGli Abbonamenti Internet Svizzera più economiciQuale tecnologia internet è giusta per te?Di quale velocità ho bisogno?Abbonamento Internet senza vincoli contrattuali – esiste?Ho bisogno di un abbonamento combinato con la TV?Come scegliere la migliore tariffa Internet casa+4 more, not shown
Buttons and links
ITDEENFRCONFRONTA TARIFFE >SCOPRIPROVA ORAVAI ALL'OFFERTAGestisci preferenze Rifiuta tutto Accetta tuttoRifiuta tutto+1 more, not shown
Prices on the page
14.00 CHF20.00 CHF24.90 CHF24.95 CHF29.00 CHF33.00 CHF34.95 CHF35.95 CHF+4 more, not shown

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of internet-offer.ch
Nav0% down the page
Hero section of internet-offer.ch
Hero2% down the page
Footer section of internet-offer.ch
Footer83% down the page

What we found

2 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection1 of 2

Answers buyer objections FAQ Verifica Copertura Internet Svizzera

proof1 of 4

Shows customer logos or a trusted-by claim logos: offerte internet casa, I Quaderni, teleking.jpg, Mucho Internet, Migros Mobile

What we didn’t find

5 of 7 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 7 applicable

Press / "as seen in" 642 of the 2,417 funnels we checked
Us-vs-them comparison 441 of the 2,420 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
Usage / adoption proof 289 of the 2,043 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 13 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

35% of measurable text passes WCAG AA. 4+ runs fail. 95% of text was unmeasurable (over images/gradients). not counted either way.

worst: “CONFRONTA TARIFFE >” at 2.36:1 (22px, #ffffff on #74bb30). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 9px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

45 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Render-blocking resources

weight:render-blocking-resources

22 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

151 images are shipped at more than 2x the width shown.

“ef16e8_e21d1c0da3204ebcabbda6752dc12d3c~” is 1000px wide, displayed at 64px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Worth knowing5

Line length

144 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading levels

3 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Label in name

2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Keyboard reachability

36 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 2.0 MB across 209 measurable resources, but 181 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear3

Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#74bb30
accent#74bb30
bg#ffffff
surface#f0f0f0
text#000000
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog44px
A subheading in their voice33px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
20pxAa
22pxAa
33pxAa
44pxAa
48pxAa
WEIGHTS
Aa400
Aa700
FAMILIES
helvetica-w01-bold
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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