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0 tactics
no named tactics detected on this step
content · Oct 16, 2026
pantryroulette.com
Fewer than 1% of the 674 entry-page captures we have measured showed fewer conversion tactics than we found here.
0 conversion tactics detected
1 page walked · measured by Roentgen 1.30.0
Walk 4 links on the entry page — 1 pointing back at this page and 2 leaving the domain — and none to another page of this site. We only follow a[href], so a funnel behind a button or a login would not appear here.
How this was measured
Measured by Roentgen 1.30.0 on 2026-10-16. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 7 that apply to a content funnel. A low count means we did not detect those patterns, not that the funnel is weak.
The short version, in 3 parts
-
Not seen
7 of 7 applicable tactics we checked for and did not see
- FAQ / objection handling
- An accordion / FAQ block answering objections.
- Trusted-by logo wall
- Customer/company logos or a "trusted by / used by" claim.
- Press / "as seen in"
- Media logos or an "as seen in / featured in" claim borrowing publication credib…
+ 4 more
-
Flagged
2 of 9 build checks flagged, each with a fix
- Text contrast (WCAG AA)
- 77% of measurable text passes WCAG AA. 3+ runs fail.
- Tap-target size (mobile)
- 3 of 6 interactive targets are under 44×44px on mobile.
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In their words
The headline:
Pantry Roulette
- Promise
Tell it what's in your fridge, pick a vibe, and let it spin up a meal you can actually make tonight.
What we recorded
Progress
4 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 4 scans
Same 0 conversion tactics detected since 2026-07-30.
- 0 tactics 2026-07-30
- 0 tactics 2026-08-03
- 0 tactics 2026-09-15
- 0 tactics 2026-10-16
The funnel, frame by frame
1 step walked
In their own words
9 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Pantry Roulette
- Meta description
Tell it what's in your fridge, pick a vibe, and let it spin up a meal you can actually make tonight.
- Headline
Pantry Roulette
- Section headings
Recently Viewed
Your Favorites
Ingredients
Instructions
- Buttons and links
Spin the Pantry
Reset Suggestions
What we didn’t find
7 of 7 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see7 of 7 applicable
FAQ / objection handling
1,729 of the 2,570 funnels we checked
Trusted-by logo wall
1,568 of the 2,179 funnels we checked
Press / "as seen in"
674 of the 2,567 funnels we checked
Us-vs-them comparison
482 of the 2,570 funnels we checked
Proof above the fold
416 of the 2,570 funnels we checked
Usage / adoption proof
302 of the 2,179 funnels we checked
Scarcity / urgency copy
134 of the 2,567 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
9 run · 2 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion2 of 9 measured checks need work
Text contrast (WCAG AA)
contrast:77% of measurable text passes WCAG AA. 3+ runs fail.
worst: “Skip to main content” at 2.84:1 (16px, #ffffff on #ff6b35). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Tap-target size (mobile)
mobile:3 of 6 interactive targets are under 44×44px on mobile.
smallest: “GitHub” at 46×20px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing1
Label in name
2 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:Clear6
Mobile viewport · Body text size · Language declared · Image alt text · Page weight · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#ff6b35
accent#ff6b35
bg#16213e
surface#16213e
text#ff6b35
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog29px
A subheading in their voice18px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
13pxAa
14pxAa
15pxAa
16pxAa
18pxAa
29pxAa
48pxAa
WEIGHTS
Aa400
Aa700
FAMILIES
Fredoka One · Nunito
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
4 of 10 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionSections — structural bands identified on this funnel, cropped from its own capture
Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
What we found — conversion tactics we could prove are present, with the on-page text that evidences each
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
