Body text size
type:Smallest sampled text is 12px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
1 tactic
subscription
affiliate · Sep 29, 2026
vitaminico.org
We found more conversion tactics here than on 9% of the 62 entry-page affiliate captures we have measured.
2 conversion tactics detected
1 page walked · measured by Roentgen 1.28.1
Walk 31 links seen, 26 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.
How this was measured
Measured by Roentgen 1.28.1 on 2026-09-29. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 10 that apply to an affiliate funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 640 entry-page captures, more conversion tactics than 41% of them.
The short version, in 4 parts
-
Proven on the page
2 conversion tactics detected, each backed by text on the page
- Ranks options in a best-of list
ranked list
- Shows press logos or an as-seen-in claim
featured on
-
Not seen
8 of 10 applicable tactics we checked for and did not see
- FAQ / objection handling
- An accordion / FAQ block answering objections.
- Trusted-by logo wall
- Customer/company logos or a "trusted by / used by" claim.
- Us-vs-them comparison
- A comparison table framing the brand against alternatives.
+ 5 more
-
Flagged
2 of 10 build checks flagged, each with a fix
- Body text size
- Smallest sampled text is 12px, below the 13px floor this check uses.
- Tap-target size (mobile)
- 17 of 33 interactive targets are under 44×44px on mobile.
-
In their words
The headline:
Which vitamins are you low on? Check from your symptoms.
- Promise
Tired, dull skin, poor sleep? Check which vitamins you may be low on from your symptoms — a free 2-minute che…
What we recorded
Progress
2 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans
Same 2 conversion tactics detected since 2026-08-05.
- 2 tactics 2026-08-05
- 2 tactics 2026-09-29
The funnel, frame by frame
1 step walkedIn their own words
18 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Vitamin Deficiency Self-Check From Your Symptoms · Vitaminico
- Meta description
Tired, dull skin, poor sleep? Check which vitamins you may be low on from your symptoms — a free 2-minute check that shows your likely gap and exactly what to eat for it. Food-first, no pills, not a diagnosis.
- Headline
Which vitamins are you low on? Check from your symptoms.
- Section headings
Feel better, starting from your plate
Start reading tonight
The whole plan lives in the app
Not sure where to start?
Medically reviewed by real registered dietitians
How do I check my vitamins?
All guides
Symptoms
+5 more, not shown- Buttons and links
Get the free app
Start the free check ›
Sections
3 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
2 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionproof1 of 5
Shows press logos or an as-seen-in claim
featured on
offer1 of 1
Ranks options in a best-of list
ranked list
What we didn’t find
8 of 10 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see8 of 10 applicable
FAQ / objection handling
1,615 of the 2,420 funnels we checked
Trusted-by logo wall
1,484 of the 2,043 funnels we checked
Us-vs-them comparison
441 of the 2,420 funnels we checked
Proof above the fold
381 of the 2,420 funnels we checked
Usage / adoption proof
289 of the 2,043 funnels we checked
Scarcity / urgency copy
125 of the 2,417 funnels we checked
Affiliate disclosure
35 of the 146 affiliate funnels we checked
Outbound offer CTAs
6 of the 146 affiliate funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
10 run · 2 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion2 of 10 measured checks need work
Tap-target size (mobile)
mobile:17 of 33 interactive targets are under 44×44px on mobile.
smallest: “ES” at 25×20px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing2
Line length
4 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Clear6
Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Page weight · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#0d4a7b
accent#0d4a7b
bg#f7f8f3
surface#ffffff
text#6b6960
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog36px
A subheading in their voice30px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Oswald · Raleway
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 10 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
