content · Aug 9, 2026

vorinda.com

30/100 Sparse

Scores above 53% of 525 entry-page captures we have measured. Among the 168 content funnels in that group, above 55%.

Walk 52 links seen, 50 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 5 that apply to a content funnel.

Measured by Roentgen 1.20.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

1 tactic

$0

FAQ

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Vorinda — Free color tools for designers & developers
Meta description
A free suite of color tools — convert between HEX, RGB, HSL, CMYK and OKLCH, check WCAG contrast, generate palettes, gradients and brand systems, plus a spectrum of named colors with their hex codes.
Headline
Every color tool you need, in one place.
Section headings
Trending color palettesCreate your own paletteA complete color toolkitPrecise color decisions, made simpleFrom a single color to a finished systemA library of named colorsFrequently asked questionsHarbor Mist+7 more, not shown
Buttons and links
ToolsOpen the converterBrowse all 11 toolsGenerate your own paletteTry the palette generatorBrowse all colorsAre these color tools free?Which color formats are supported?Do the tools work for accessibility?What is the color spectrum?+2 more, not shown
Prices on the page
$0

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of vorinda.com
Nav0% down the page
FAQ section of vorinda.com
FAQ83% down the page
Footer section of vorinda.com
Footer94% down the page

What we found

1 tactic

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Friction reduction1 of 1

Answers buyer objections Are these color tools free?

What we didn’t find

4 of 5 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see4 of 5 applicable

Press / "as seen in" 448 of 1769 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

9 run · 1 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrastclear

Text contrast (WCAG AA) not measurablecontrast:text-contrast-wcag-aa

No sampleable body text found to measure.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 10px (base ~12px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Accessibility hygieneclear

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 2 content images carry alt text.

Weight & deliveryclear

Page weight passesweight:page-weight

At least 0.5 MB across 81 measurable resources. 2 cross-origin resources did not expose a size, so the real total is higher.

fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources noteweight:render-blocking-resources

6 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images noteweight:oversized-images

2 images are shipped at more than 2x the width shown.

“image?url=%2Flogo.png&w=828&q=75” is 800px wide, displayed at 85px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#ffdf00
accent#ffdf00
bg#8b5cf6
surface#8b5cf6
text#ffffff
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox72px
Jumps over the lazy dog40px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
10pxAa
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
30pxAa
40pxAa
72pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Geist
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Elements and Playbook match, and found none on this funnel.

X-ray a funnel

Your competitor's funnel is one URL away.

Give your AI real references · Measured facts, not taste

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