wps.com
Beats 70%.
of 1,615 multi-step SaaS funnels we’ve measured.
What sets it apart
wps.com does 2 things few peers do.
Each one is run by under 30% of 1,610 SaaS funnels. Rarest first.
-
Usage / adoption proof
Rarity
Only 16%.
of 1,610 SaaS funnels have usage / adoption proof. This site is one of them.
16 of 100 are inside the rope. The other 84 wait outside.
263 of 1610 SaaS funnels evaluated. 1 pip = 1%, drawn to the nearest pip. 
Where wps.com does it · Homepage / Lander: “5 million teams” FOUND. Only 16% of 1,610 SaaS funnels do this. wps.com does. 263 of 1610 SaaS funnels.
-
Us-vs-them comparison
Rarity
Only 28%.
of 1,610 SaaS funnels have us-vs-them comparison. This site is one of them.
28 of 100 are inside the rope. The other 72 wait outside.
457 of 1610 SaaS funnels evaluated. 1 pip = 1%, drawn to the nearest pip. 
Where wps.com does it · Compare: “comparison grid: 10 rows” FOUND. Only 28% of 1,610 SaaS funnels do this. wps.com does. 457 of 1610 SaaS funnels.
Crops from this site 1

Comparison · Compare
What it skips
Nothing most peers do is missing.
5 tactics wps.com could still add. Most peers skip them too, so each one would stand out.
Demo / docs entryOpportunity36% of 1,610 SaaS funnels do this. · 578 of 1610
Lead-capture formOpportunityOnly 29% of 1,610 SaaS funnels do this. · 463 of 1610
Examples of this
Press / "as seen in"OpportunityOnly 23% of 1,610 SaaS funnels do this. · 367 of 1610
Proof above the foldOpportunityOnly 19% of 1,610 SaaS funnels do this. · 302 of 1610
Examples of this
Scarcity / urgency copyOpportunityOnly 5% of 1,610 SaaS funnels do this. · 88 of 1610
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How it ranks
Where it ranks.
Against its own peers: the same funnel type and walk depth.
Peer rank
Beats 70%.
of 1,615 multi-step SaaS funnels.
What we found
What we found.
Free to read.
What they say
“The New AI-Powered Office Suite”
- Products
- Explore Tools
- Resources
- Support
- Free Download
- KOL Videos What creators are saying
- PR&Media Tech press and industry reviews
- G2 Users Real feedback from daily users
How it’s built
21 UX checks · 9 pass · 5 need work · 5 notes · 2 not measured
Text contrast (WCAG AA)
99% of measurable text passes WCAG AA. 22% of text was unmeasurable (over images/gradients). not counted either way.
Mobile viewport
Responsive viewport meta is present.
Language declared
html[lang] is set for screen readers.
Image alt text
All 138 content images carry alt text.
Heading structure
The landing page has exactly one <h1>.
Page title
The landing page has a <title> (66 characters). Whether it is descriptive is not judged.
Show the other 15 checks
Label in name
No sampled control has an aria-label that omits its visible text.
Horizontal overflow
The page does not scroll horizontally at 1440px wide.
Landmark regions
The page has header, main and footer landmark regions.
Line length
22 paragraphs run past ~95 characters per line.
Link text
10 links use generic text (“click here” / “learn more”).
Heading levels
4 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
Keyboard reachability
36 elements look clickable but cannot be reached by keyboard.
Body text size
Smallest sampled text is 12px, below the 13px floor this check uses.
Line height
Body line-height is 1×, tight enough to hurt readability.
Named controls
7 buttons/links have no accessible name (icon-only, no aria-label).
Render-blocking resources
12 stylesheets/scripts in <head> block first paint.
Oversized images
17 images are shipped at more than 2x the width shown.
Page weight
At least 0.0 MB across 17 measurable resources, but 260 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
Largest paint element
The browser did not report a largest painted element for this capture.
Seen on the page
The sections of wps.com where each tactic we found shows up, cut from the capture.
Us-vs-them comparison1 crop

Comparison · Compare
FAQ / objection handling1 crop

FAQ · Compare
How it looks
Gabarito for headlines and text. 10 colours measured.
Worth borrowing
Usage / adoption proof: Only 16% of 1,610 SaaS funnels do this. wps.com does.
How it sells
Free names. Plus proves.
6 of 11 selling tactics found: Usage / adoption proof, Us-vs-them comparison, Pricing tiers, Trusted-by logo wall, FAQ / objection handling, Free trial / freemium. 5 not found.
Free · you see
- Which tactics it uses
Which 5 it lacks
- Demo / docs entry36% of 1,610 SaaS funnels do this. Opportunity
- Lead-capture formOnly 29% of 1,610 SaaS funnels do this. Opportunity
- Press / "as seen in"Only 23% of 1,610 SaaS funnels do this. Opportunity
- Proof above the foldOnly 19% of 1,610 SaaS funnels do this. Opportunity
- Scarcity / urgency copyOnly 5% of 1,610 SaaS funnels do this. Opportunity
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
- Every UX check
Plus · $29/mo
- The proof behind each tactic
- Who has what it lacks
- Every word, colour share and type scale
Usage / adoption proof · the evidence
Us-vs-them comparison · the evidence
Pricing tiers · the evidence
Sites like this.
Same funnel type, most checks found first.
Put your site next to this one.
Plus
Proof for all 6 tactics.
The exact evidence for each one we found. Open a row to read it.
Usage / adoption proof · the evidence
Us-vs-them comparison · the evidence
Pricing tiers · the evidence
Trusted-by logo wall · the evidence
FAQ / objection handling · the evidence
Free trial / freemium · the evidence
Plus
Who has what it lacks.
For each gap, the peers that have it.
Demo / docs entry · who has it
Lead-capture form · who has it
Press / "as seen in" · who has it
Proof above the fold · who has it
Scarcity / urgency copy · who has it
Plus
Every word they use.
Buttons, links and prices, in full.
Buttons and links · 11 on the first page
Prices seen · 4
Plus
Colour share and type scale.
How much of the page each colour covers, and every size in the scale.
Colour share · 10 colours measured
Type scale · 11 sizes
UXXRAY+
Open every locked row.
$29/mo. Every row above, with the evidence behind it.
Site report · wps.com · Compare
← Back to the wps.com reportCompare · step 1 of 2
Who goes next to wps.com?
Pick any site we have measured, or x-ray a new one. Both sit side by side at the end.
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wps.com
The other site
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On this page
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