Body text size
type:Smallest sampled text is 8px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
2 tactics
$0.00 +11 more · subscription
saas · Sep 16, 2026
billinghub.online
Scores higher than 49% of 1,566 multi-step funnels we have measured. Among the 1,205 saas funnels in that group, higher than 38%.
4 conversion tactics detected
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-16. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Walk 38 links on the entry page, 30 walkable. 4 matched a funnel step; we captured 4 pages in all, this one included.
What we recorded
The funnel, frame by frame
4 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
31 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Invoicing Software with No Monthly Fee | BillingHub
- Meta description
Professional invoices in 156 currencies, with unlimited clients and free estimates. Credits never expire, so a quiet month costs nothing. Start free, no card.
- Headline
Create an invoice now. Ready to send in a minute.
- Section headings
How it works
What a year of invoicing actually costs
Everything you need to bill
Works where you work
Try it without an account
Start with an invoice, not with a card number
Build the document
Send it
+6 more, not shown- Buttons and links
Download PDF →
Start free
- Prices on the page
$0.00
$23
$276
$11
$14.99
$179.88
$6.99
$9.60
+4 more, not shown
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
1 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
4 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionAction path2 of 4
Offers a free trial or free tier
free plan
Lead-capture form
email, password
Friction reduction2 of 2
Answers buyer objections
Frequently asked questions Everything you need to know before getting started Zoho, Wave a
Offers a free trial or free tier
also shown under Action path
Value reinforcement1 of 2
Compares itself against alternatives
comparison table: HOW YOU'RE CHARGED · WHAT IT COMES TO · THE CATCH
What we didn’t find
7 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see7 of 11 applicable
Usage / adoption proof
Pricing tiers
Proof above the fold
Trusted-by logo wall
Demo / docs entry
Scarcity / urgency copy
Press / "as seen in"
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
11 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion3 of 10 measured checks need work1 could not be measured — not counted either way
Landmark regions
structure:No <header> or <main> or <footer> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Tap-target size (mobile)
mobile:42 of 121 interactive targets are under 44×44px on mobile.
smallest: “Sign in” at 42×16px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing3
Line length
2 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Render-blocking resources
4 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
weight:Oversized images
4 images are shipped at more than 2x the width shown.
FixServe responsive sizes (srcset/sizes) matching the rendered width.
weight:Not measurable1
Page weight
At least 0.2 MB across 19 measurable resources, but 37 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear4
Text contrast (WCAG AA) · Mobile viewport · Language declared · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#070b1e
bg#f6f8fa
surface#ffffff
text#5b6472
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog30px
A subheading in their voice24px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
48pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
1 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
X-ray a funnel
