saas · Aug 30, 2026
55/100 Thin
Scores higher than 63% of 1,391 multi-step funnels we have measured. Among the 1,074 saas funnels in that group, higher than 55%.
Measured by Roentgen 1.27.0 on 2026-08-30. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 55 · mobile 55.
Walk 104 links on the entry page, 90 walkable. 1 matched a funnel step; we captured 3 pages in all, this one included.
see their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
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$1
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
conversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionfree, $20/mo, $39/mo
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email, email
applicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionAbsence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
contrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion5 of 16 measured checks need work1 could not be measured — not counted either way
74% of measurable text passes WCAG AA. 4+ runs fail. 50% of text was unmeasurable (over images/gradients). not counted either way.
worst: “01” at 1.65:1 (18px, #c8c2b8 on #f8f7f4). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Smallest body text is 10px (base ~20px). below the ~16px readable floor.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
The page scrolls ~35px horizontally at 1440px wide. content spills past the viewport.
FixFind the overflowing element (fixed widths, unwrapped rows) and constrain it to 100%.
14 images are shipped at more than 2x the width shown.
“badge-light.svg” is 396px wide, displayed at 150px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
177 of 244 interactive targets are under 44×44px on mobile.
smallest: “Switch to white site preview” at 42×40px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
14 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:6 form fields rely on placeholder text as the only label.
FixBack placeholders with a real <label>. placeholder text vanishes on input.
a11y:No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:6 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:No <header> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:No autocomplete attributes across 4 fields. browsers cannot autofill.
FixAdd autocomplete="email"/"tel"/"name" to identity fields.
forms:At least 1.1 MB across 128 measurable resources, but 65 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionBody copy in their text role, on a surface card.
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
layers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
