affiliate · Sep 13, 2026

nyt-sudoku.net

We found more conversion tactics here than on 40% of the 62 entry-page affiliate captures we have measured.

3 conversion tactics detected

1 page walked · measured by Roentgen 1.27.0

Walk 14 links seen, 2 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-13. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 10 that apply to an affiliate funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 640 entry-page captures, more conversion tactics than 61% of them.

The short version, in 4 parts

  1. Proven on the page

    3 conversion tactics detected, each backed by text on the page

    Answers buyer objections
    FAQ NYT Sudoku FAQ Is NYT Sudoku official? No. It is unofficial and not affiliated with Th
    Ranks options in a best-of list
    ranked list
    Shows press logos or an as-seen-in claim
    featured on

    See all 3

  2. Not seen

    7 of 10 applicable tactics we checked for and did not see

    Trusted-by logo wall
    Customer/company logos or a "trusted by / used by" claim.
    Us-vs-them comparison
    A comparison table framing the brand against alternatives.
    Proof above the fold
    Social proof rendered within the first viewport on at least one step.

    + 4 more

    See what we looked for

  3. Flagged

    4 of 13 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 11px, below the 13px floor this check uses.
    Named controls
    4 buttons/links have no accessible name (icon-only, no aria-label).
    Oversized images
    6 images are shipped at more than 2x the width shown.

    + 1 more

    See the fixes

  4. In their words

    The headline: NYT Sudoku

    Promise
    Play daily Easy, Medium, and Hard Sudoku plus unlimited generated practice on a fast browser Sudoku board.

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans Same 3 conversion tactics detected since 2026-08-09.
  1. 3 tactics 2026-08-09
  2. 3 tactics 2026-09-13

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

3 tactics
CountdownFAQPress

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
NYT Sudoku - Free Online Daily and Unlimited Sudoku
Meta description
Play daily Easy, Medium, and Hard Sudoku plus unlimited generated practice on a fast browser Sudoku board.
Headline
NYT Sudoku
Section headings
Play NYT SudokuCHOOSE PLAYPlay NYT Sudoku online with standard rulesA fast online Sudoku board for daily practiceChoose levels, daily puzzles, or unlimited Sudoku practiceA focused Sudoku board with useful player toolsThe whole puzzle is solved by eliminationReadable Sudoku layout for rules, notes, and daily play+8 more, not shown
Buttons and links
Accept analyticsReject analyticsEnglishLOGINSTART LEVEL 1LEVEL 1‹›New Puzzle1+2 more, not shown

Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of nyt-sudoku.net
Nav0% down the page
Hero section of nyt-sudoku.net
Hero1% down the page
FAQ section of nyt-sudoku.net
FAQ69% down the page
Footer section of nyt-sudoku.net
Footer93% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Countdown element
Countdown“00:00:08”

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection1 of 2

Answers buyer objections FAQ NYT Sudoku FAQ Is NYT Sudoku official? No. It is unofficial and not affiliated with Th

proof1 of 5

Shows press logos or an as-seen-in claim featured on

offer1 of 1

Ranks options in a best-of list ranked list

What we didn’t find

7 of 10 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see7 of 10 applicable

Trusted-by logo wall 1,484 of the 2,043 funnels we checked
Us-vs-them comparison 441 of the 2,420 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
Usage / adoption proof 289 of the 2,043 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked
Affiliate disclosure 35 of the 146 affiliate funnels we checked
Outbound offer CTAs 6 of the 146 affiliate funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 4 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

4 of 12 measured checks need work1 could not be measured — not counted either way

Body text size

type:body-text-size

Smallest sampled text is 11px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Named controls

a11y:named-controls

4 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Oversized images

weight:oversized-images

6 images are shipped at more than 2x the width shown.

“feature-badge-white.webp” is 2400px wide, displayed at 120px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

116 of 194 interactive targets are under 44×44px on mobile.

smallest: “Open menu” at 40×40px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

34 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Label in name

1 control has an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Render-blocking resources

4 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources
Keyboard reachability

1 element looks clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 0.5 MB across 25 measurable resources, but 18 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#00113a
bg#f7f4ea
surface#efefe0
text#41423b
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox38px
Jumps over the lazy dog34px
A subheading in their voice27px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
9pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
27pxAa
34pxAa
38pxAa
WEIGHTS
Aa400
Aa600
Aa650
Aa700
Aa900
Aa950
FAMILIES
Arial · ui-sans-serif
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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