saas · Sep 7, 2026

travel-riders.com

We found more conversion tactics here than on 10% of the 1,463 multi-step SaaS funnels we have measured.

3 conversion tactics detected

2 pages walked · measured by Roentgen 1.27.0

2 pages captured
17 UX checks
3 flagged

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Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 2

How this was measured

Every figure on this page was read off the live site by Roentgen 1.27.0 on 2026-09-07, a script that reads page structure, computed CSS and matched text. No AI judgment, nothing estimated, and a capture’s numbers stay as read.

Detection coverage, not a verdict. A low count means we did not detect those patterns, not that the funnel is weak.

Links on the entry page18 links
Walkable, same site8 links
Matched a funnel step1 link
Pages captured, entry page included2 pages

What we found

3 of 11 applicable

travel-riders.com shows 3 of the 11 tactics that apply to a SaaS funnel, and we did not see the other 8.

Proven on the page · 3

Answers buyer objections Frequently Asked Questions

Shows customer logos or a trusted-by claim logo wall (5 distinct marks)

Lead-capture form name, email, company, message

Not seen on any step reached · 8

Free trial / freemium 1,420 of the 1,805 SaaS funnels we checked

Pricing tiers 922 of the 1,805 SaaS funnels we checked

Press / "as seen in" 646 of the 2,603 funnels we checked

Demo / docs entry 605 of the 1,814 funnels we checked

Us-vs-them comparison 497 of the 2,606 funnels we checked

Proof above the fold 421 of the 2,606 funnels we checked

Usage / adoption proof 301 of the 2,215 funnels we checked

Scarcity / urgency copy 137 of the 2,603 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

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The funnel, frame by frame

2 steps walked

We walked 2 pages. Homepage / Lander runs the most named tactics (3), and Pricing Operators runs the fewest (1).

Homepage / Lander

3 tactics · most on this funnel

FAQTrust badgesLogo wall

Pricing Operators

1 tactic · fewest on this funnel

Logo wall

Also captured on mobile, 2 steps.

In their own words

23 quoted

Their headline: “Motorcycle Route Planning and Guided Tours”

Their description: “Plan your own motorcycle route for free with our interactive planner — scenic roads, multi-stop trips and GPX export — or find a guided multi-day tour run by local operators.”

All 23 quoted strings: title, description, headings and buttons

Page title: Home | Travel Riders
Meta description: Plan your own motorcycle route for free with our interactive planner — scenic roads, multi-stop trips and GPX export — or find a guided multi-day tour run by local operators.
Headline: Motorcycle Route Planning and Guided Tours
Section headings: Scenic roads, multi-stop trips, GPX export. Nothing asked of you until you want to save it.Guided Motorcycle ToursSelf-Guided ToursRider TrainingWhich of these do you want first?Built for Adventure RidersFrequently Asked QuestionsWhere are you riding next?+8 more, not shown
Buttons and links: GET EARLY ACCESSOPEN THE ROUTE PLANNERCookie Preferences

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Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

Hero section of travel-riders.com — **Hero**3% down the page

FAQ section of travel-riders.com — **FAQ**44% down the page

Footer section of travel-riders.com — **Footer**85% down the page

How well it’s built

17 run · 3 flagged

3 of 16 measured checks need work, and each comes with its fix

1 could not be measured, not counted either way

3 Need work
9 Worth knowing
4 Clear
1 Not measurable

Text contrast (WCAG AA)
74% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Send Inquiry” at 2.09:1 (18px, #8d7b68 on #5a4a3a). needs 4.5:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
What this measures
Body text size
Smallest sampled text is 10px, below the 13px floor this check uses.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.
What this measures
Tap-target size (mobile)
53 of 61 interactive targets are under 44×44px on mobile.
smallest: “Consent Preferences” at 30×30px

Give tappable controls a ≥44×44px hit area. the touch minimum.
What this measures

9 worth knowing, 4 clear, 1 not measurable

Worth knowing9

Line length
6 paragraphs run past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.
What this measures
Heading structure
The landing page has 2 <h1> elements (expected 1).

Use exactly one <h1> as the page’s title.
What this measures
Heading levels
1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

Step heading levels one at a time; use CSS for size, not a deeper level.
What this measures
Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.

Add a first-in-DOM <a href="#main"> that is visible on focus.
What this measures
Label in name
10 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

Make the accessible name start with the visible label text.
What this measures
Render-blocking resources
4 stylesheets/scripts in <head> block first paint.

Defer non-critical JS (defer/async) and inline only critical CSS.
What this measures
Oversized images
4 images are shipped at more than 2x the width shown.
“badge.png” is 470px wide, displayed at 155px

Serve responsive sizes (srcset/sizes) matching the rendered width.
What this measures
Landmark regions
No <header> landmark. screen-reader users cannot jump between regions.

Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
What this measures
Autocomplete hints
No autocomplete attributes across 5 fields. browsers cannot autofill.

Add autocomplete="email"/"tel"/"name" to identity fields.
What this measures

Clear4

Mobile viewport · Language declared · Image alt text · Inline validation

Not measurable1

Page weight
At least 3.1 MB across 27 measurable resources, but 47 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

What this measures

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Brand kit

5 colour roles

Their primary colour is #b87333, on a #242424 background with text in #8d7b68.

primary#b87333
accent#b87333
bg#242424
surface#242424
text#8d7b68

See the roles applied and the type scale

accent

Body copy in their text role, on a surface card.

the roles, doing their job

SIZE SCALE

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

15pxAa

16pxAa

17pxAa

20pxAa

24pxAa

36pxAa

60pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

Aa800

FAMILIES

Roboto

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Take their look into your buildDownload design tokens

We also ran these layers on the pages we captured and found nothing to show: Elements, Playbook match (2 of 9 layers). That is a measurement of this funnel, not a recommendation, and a layer we never ran is not listed.