whatbrandonthinks.online
Beats 11%.
of 234 multi-step e-commerce funnels. It runs 1 of 15 selling tactics. 3 of 11 UX checks pass.
How it ranks
Where it ranks.
Across all 1,961 multi-step funnels: beats 3%.
Peer rank
Beats 11%.
of 234 multi-step e-commerce funnels. Across all 1,961 multi-step funnels: beats 3%.
What we found
What we found.
Free to read.
What they say
“Your chat has a story. Let’s read between the lines.”
- Sign in with Google
- Analyze my chat ↗
- Explore my chat
- Alex & Jamie A little more than small talk
- The weekend crew The people who make it happen
- Sunday at home More than a family group chat
- Explore local statistics
- Review the report option
How it’s built
11 UX checks · 5 need work · 3 pass · 3 notes · 0 not measured
Text contrast (WCAG AA)
93% of measurable text passes WCAG AA. 4+ runs fail.
Body text size
Smallest sampled text is 9px, below the 13px floor this check uses.
Page weight
At least 13.3 MB across 118 measurable resources. 42 cross-origin resources did not expose a size, so the real total is higher.
See all 11 checks
Mobile viewport
Responsive viewport meta is present.
Line length
30 paragraphs run past ~95 characters per line.
Language declared
html[lang] is set for screen readers.
Image alt text
All 12 content images carry alt text.
Render-blocking resources
6 stylesheets/scripts in <head> block first paint.
Oversized images
12 images are shipped at more than 2x the width shown.
Keyboard reachability
12 elements look clickable but cannot be reached by keyboard.
Tap-target size (mobile)
46 of 83 interactive targets are under 44×44px on mobile.
How it looks
Iowan Old Style for headlines, Avenir Next for text. 10 colours measured.
How it sells
Free names. Plus proves.
1 of 15 selling tactic found: FAQ / objection handling. 14 not found.
Free · you see
- Which tactics it uses
Which 14 it lacks
- Express walletsNot found on the pages we x-rayed.
- Proof at every stepNot found on the pages we x-rayed.
- On-page review wallNot found on the pages we x-rayed.
- Money-back guaranteeNot found on the pages we x-rayed.
- Proof above the fold16% of funnels have it (426 of 2,651).
- Press / "as seen in"24% of funnels have it (634 of 2,648).
- Stacked free giftsNot found on the pages we x-rayed.
- Countdown / urgency timerNot found on the pages we x-rayed.
- Anchor / strikethrough pricingNot found on the pages we x-rayed.
- Subscription / auto-shipNot found on the pages we x-rayed.
- Per-unit price anchorNot found on the pages we x-rayed.
- Us-vs-them comparison19% of funnels have it (506 of 2,651).
- Free shippingNot found on the pages we x-rayed.
- Scarcity / urgency copy5% of funnels have it (138 of 2,648).
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
- Every UX check
Plus · $29/mo
- The proof behind each tactic
- Who has what it lacks
- Every word, colour and size
FAQ / objection handling · the evidence
Sites like this.
Same funnel type, most checks found first.
Put your site next to this one.
Plus
Proof for all 1 tactics.
The exact evidence for each one we found. Open a row to read it.
FAQ / objection handling · the evidence
Their main button, as captured
Plus
Who has what it lacks.
For each gap, the peers that have it.
Press / "as seen in" · who has it
Us-vs-them comparison · who has it
Proof above the fold · who has it
Scarcity / urgency copy · who has it
Plus
Every word they use.
Buttons, links and prices, in full.
Buttons and links · 8 on the first page
Prices seen · 2
Plus
Colours and type, in full.
Every colour and size we measured.
Colours · 10 measured, with their share
Type · Iowan Old Style, 12 sizes
UXXRAY+
Open every locked row.
$29/mo. Every row above, with the evidence behind it.
Compare
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