saas · Sep 30, 2026

affonso.io

We found more conversion tactics here than on 67% of the 1,350 multi-step SaaS funnels we have measured.

6 conversion tactics detected

3 pages walked · measured by Roentgen 1.28.1

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How this was measured

Measured by Roentgen 1.28.1 on 2026-09-30. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 72% of them.

Walk 58 links on the entry page, 33 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    6 conversion tactics detected, each backed by text on the page

    Compares itself against alternatives
    comparison grid: 104 rows
    Answers buyer objections
    Frequently asked questions Answers to help you launch your affiliate program I'm new to af
    Offers a free trial or free tier
    free trial

    + 3 more with evidence

    See all 6

  2. Not seen

    5 of 11 applicable tactics we checked for and did not see

    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…
    Demo / docs entry
    A "book a demo" or documentation / API entry point.
    Proof above the fold
    Social proof rendered within the first viewport on at least one step.

    + 2 more

    See what we looked for

  3. Flagged

    8 of 17 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 12px, below the 13px floor this check uses.
    Line height
    Body line-height is 1.14×, tight enough to hurt readability.
    Named controls
    3 buttons/links have no accessible name (icon-only, no aria-label).

    + 5 more

    See the fixes

  4. Walked

    3 pages walked, Homepage / Lander to Auth

    Step 1
    Homepage / Lander
    Step 2
    Pricing
    Step 3
    Auth

    Walk it frame by frame

  5. In their words

    The headline: Affiliate Software to Scale Your SaaS

    Promise
    Launch your SaaS affiliate program in under 15 minutes. Starting at €15/mo — no transaction fees, fraud detec…
    Prices shown
    $50

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

Progress

4 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 4 scans Same 6 conversion tactics detected since 2026-08-09.
  1. 6 tactics 2026-08-09
  2. 6 tactics 2026-08-12
  3. 6 tactics 2026-08-15
  4. 6 tactics 2026-09-30

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

5 tactics

$50  ·  subscription

FAQTrust badgesFree trialLogo wallPricing tiers
Pricing
02

Pricing

▲ strongest
7 tactics

$1,000 +11 more  ·  subscription

ComparisonSubscriptionFAQTrust badgesFree trialLogo wallPricing tiers
Auth
03

Auth

▼ thinnest
4 tactics

subscription

Trust badgesFree trialLogo wallPricing tiers

In their own words

30 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Affonso - Affiliate Software for SaaS
Meta description
Launch your SaaS affiliate program in under 15 minutes. Starting at €15/mo — no transaction fees, fraud detection, managed payouts in 190+ currencies.
Headline
Affiliate Software to Scale Your SaaS
Section headings
Running affiliates shouldn’t feel like a second job.The smarter way to launch and grow a SaaS affiliate programLoved by founders worldwideThe affiliate software built for SaaS growthAffiliate tracking software for effortless growthFrom setup to sales in 3 stepsWhy choose Affonso over others?Answers to help you launch your affiliate program+8 more, not shown
Buttons and links
ProductResources1Start your 14-day free trialLaunch your programShow more testimonialsLaunch your program Start your 14-day free trial!Start your 14-day free trial!Ask AIJoin our Marketplace
Prices on the page
$50

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of affonso.io
Nav0% down the page
Hero section of affonso.io
Hero0% down the page
Logos section of affonso.io
Logos27% down the page
FAQ section of affonso.io
FAQ76% down the page
Footer section of affonso.io
Footer92% down the page

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection2 of 2

Compares itself against alternatives comparison grid: 104 rows
Answers buyer objections Frequently asked questions Answers to help you launch your affiliate program I'm new to af

proof1 of 4

Shows customer logos or a trusted-by claim trusted by

offer2 of 2

Offers a free trial or free tier free trial
Makes the pricing ladder explicit $15/mo, free, $25mo

checkout1 of 2

Lead-capture form email, password

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 11 applicable

Press / "as seen in" 642 of the 2,417 funnels we checked
Demo / docs entry 575 of the 1,683 funnels we checked
Proof above the fold 381 of the 2,420 funnels we checked
Usage / adoption proof 289 of the 2,043 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

17 run · 8 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

8 of 17 measured checks need work

Body text size

type:body-text-size

Smallest sampled text is 12px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Line height

type:line-height

Body line-height is 1.14×, tight enough to hurt readability.

FixSet body line-height to ~1.4-1.6×.

Named controls

a11y:named-controls

3 buttons/links have no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Page weight

weight:page-weight

At least 5.6 MB across 187 measurable resources. 131 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Render-blocking resources

weight:render-blocking-resources

8 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

132 images are shipped at more than 2x the width shown.

“POTW1.png” is 702px wide, displayed at 131px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Input types

forms:input-types

1 field uses type="text" for email or phone. mobile keyboards will not adapt.

“email”

FixUse type="email" / type="tel" so phones show the right keyboard.

Tap-target size (mobile)

mobile:tap-target-size-mobile

149 of 173 interactive targets are under 44×44px on mobile.

smallest: “(unnamed)” at 34×17px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing5

Line length

12 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Form labels

2 form fields rely on placeholder text as the only label.

FixBack placeholders with a real <label>. placeholder text vanishes on input.

a11y:form-labels
Landmark regions

No <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions
Keyboard reachability

11 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#881337
accent#881337
bg#ffffff
surface#faf7f8
text#000000
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox50px
Jumps over the lazy dog40px
A subheading in their voice38px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
17pxAa
18pxAa
20pxAa
22pxAa
24pxAa
30pxAa
38pxAa
40pxAa
50pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
satoshi · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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