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Above-the-fold capture of calcyourfinance.com
their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 15, 2026

calcyourfinance.com

saas · desktop

Biggest quick win

62% of measurable text passes WCAG AA. 4+ runs fail. Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

50 /100

Thin ★★☆☆☆ 5 measured categories

Score breakdown

  • Offer clarity 8/8
  • Action path 11/20
  • Trust & proof 0/11
  • Friction reduction 10/10
  • Value reinforcement 0/10

The funnel, frame by frame

see their whole funnel without clicking through it. scored step by stepmeasured
Homepage / Lander
01

Homepage / Lander

▼ thinnest
3 tactics

$1,180.00 +2 more  ·  subscription

SubscriptionFAQTrust badges
Buy Me A Coffee Fee Calculator
02

Buy Me A Coffee Fee Calculator

▲ strongest
4 tactics

$13.44 +15 more  ·  subscription

FAQFree trialPricing tiersDemo / docs

Offer

how clearly they present the deal and its valuemeasured
8/8highpoints earned
  • Pricing tiersfree, $10/mo, $12/mo, $240/mo

Action

the path to convert. CTA, sign-up, checkoutmeasured
11/20partialpoints earned
  • Free trial / freemiumFree plan
  • Demo / docs entry

Not detected: proof above the fold and lead-capture form.

Trust

proof, social proof, and credibilitymeasured
0/11nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: trusted-by logo wall and usage / adoption proof.

Friction

objections answered, barriers removedmeasured
10/10highpoints earned
  • FAQ / objection handlingAre these calculators free? +
  • Free trial / freemiumFree plan

Value

why it’s worth it. comparison and reinforcementmeasured
0/10nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: us-vs-them comparison and usage / adoption proof.

UX signals

measured UX quality. contrast · mobile · type · a11y · layoutmeasured
Minor
2 flags · 6 checks

Measured UX quality. flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text. worst offenders quoted, never a fail we can’t compute.
NEEDS WORKText contrast (WCAG AA)

62% of measurable text passes WCAG AA. 4+ runs fail.

worst: “$13.44” at 2.74:1 (48px, #b89a00 on #ffffff). needs 3:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length. is the pitch actually readable?
NEEDS WORKBody text size

Smallest body text is 10px (base ~12px). below the ~16px readable floor.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.

NOTELine length

18 paragraphs run past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.
GOODLanguage declared

html[lang] is set for screen readers.

GOODImage alt text

All 2 content images carry alt text.

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side. category by category, all measured.

Live scan · 15-25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
primary#ffffff
accent#ffffff
bg#ffffff
surface#fafafa
text#4d4d4d
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox32px
Jumps over the lazy dog22px
A subheading in their voice20px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three

Teardown report. copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each. paste into any agent to learn from
calcyourfinance.com · 4/9 tactics · 0 proof templates · evidence-backed
# Agent Brief. build in the style of calcyourfinance.com

> Machine-extracted from a live on-demand funnel teardown (2026-07-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Buy Me A Coffee Fee Calculator

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 90.4% | background |
| `#fafafa` | 9.4% | background |
| `#171717` | 0.2% | support |
| `#635bff` | 0% | accent/brand |
| `#0070e0` | 0% | accent/brand |

Curated roles: `primary=#ffffff` · `accent=#ffffff` · `bg=#ffffff` · `surface=#fafafa` · `text=#4d4d4d`

## Type
- Display: `Geist Variable`
- Body: `Geist Mono Variable`
- Size scale (px): 10, 11, 12, 13, 14, 15, 16, 17, 18, 20, 22, 32
- Radius (px): 6, 8, 12, 100, 33554400

## Patterns detected (fact-based). 4/9
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Are these calculators free? +; p2: What percentage does Buy Me a Coffee take? +)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(p2: Free plan)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(p2: free, $10/mo, $12/mo, $240/mo)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(p2: documentation)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 2 step(s) (single-page MVP capture)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.