ecommerce · Sep 24, 2026

cleanwhitebg.com

We found more conversion tactics here than on 21% of the 630 entry-page captures we have measured.

1 conversion tactic detected

1 page walked · measured by Roentgen 1.27.0

Walk 3 links seen on the entry page, and none were walkable past it. We only follow a[href], so a funnel behind a button or a login would not appear here.

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-24. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 15 that apply to an ecommerce funnel. A low count means we did not detect those patterns, not that the funnel is weak.

The short version, in 4 parts

  1. Proven on the page

    1 conversion tactic detected, each backed by text on the page

    Answers buyer objections
    How to make background white? ▾

    See all 1

  2. Not seen

    14 of 15 applicable tactics we checked for and did not see

    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…
    Us-vs-them comparison
    A comparison table framing the brand against alternatives.
    Proof above the fold
    Social proof rendered within the first viewport on at least one step.

    + 11 more

    See what we looked for

  3. Flagged

    5 of 14 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    53% of measurable text passes WCAG AA. 4+ runs fail.
    Body text size
    Smallest sampled text is 12px, below the 13px floor this check uses.
    Oversized images
    5 images are shipped at more than 2x the width shown.

    + 2 more

    See the fixes

  4. In their words

    The headline: Make Background White Online – Free & Instant

    Promise
    Make photo background white online for free. Change image background to white in one click — no signup requir…
    Prices shown
    $1.9 · $9 · $49

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

3 tactics

$1.9 +3 more  ·  subscription

FAQNo cardLogo wall

In their own words

35 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Make Background White Free – Change Photo to White BG
Meta description
Make photo background white online for free. Change image background to white in one click — no signup required. Free preview downloads; full resolution from 1 credit.
Headline
Make Background White Online – Free & Instant
Section headings
How to Make Photo Background WhiteBefore & AfterWhy Choose CleanWhiteBGUse CasesFrequently Asked QuestionsHow to make background white?Can I get a transparent background instead of white?Can I change background to white for free?+8 more, not shown
Buttons and links
Standard · Up to 720pQuality · Up to 2KWhite Background ▾E-commerce SellersPhotographers & DesignersSocial MediaPersonal UseOne-time packsSubscriptionBuy+2 more, not shown
Prices on the page
$1.9$9$49$99

Elements

2 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Rating element
Rating“Love it in public? Review us on Trustpilot”
No credit card element
No credit card“Free, no credit card required”

What we found

1 tactic

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection1 of 2

Answers buyer objections How to make background white? ▾

What we didn’t find

14 of 15 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see14 of 15 applicable

Press / "as seen in" 608 of the 2,330 funnels we checked
Us-vs-them comparison 413 of the 2,334 funnels we checked
Proof above the fold 343 of the 2,334 funnels we checked
Scarcity / urgency copy 118 of the 2,330 funnels we checked
Anchor / strikethrough pricing 111 of the 222 ecommerce funnels we checked
On-page review wall 90 of the 222 ecommerce funnels we checked
Free shipping 79 of the 222 ecommerce funnels we checked
Express wallets 40 of the 222 ecommerce funnels we checked
Money-back guarantee 34 of the 222 ecommerce funnels we checked
Proof at every step 25 of the 222 ecommerce funnels we checked
Countdown / urgency timer 17 of the 222 ecommerce funnels we checked
Per-unit price anchor 10 of the 222 ecommerce funnels we checked
Stacked free gifts
Subscription / auto-ship

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 14 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

53% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Subscription” at 2.27:1 (14px, #a3a3a3 on #d7ffb8). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 12px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Oversized images

weight:oversized-images

5 images are shipped at more than 2x the width shown.

“dokeyai.png” is 800px wide, displayed at 20px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Landmark regions

structure:landmark-regions

No <main> or <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

29 of 31 interactive targets are under 44×44px on mobile.

smallest: “Sign in” at 75×32px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

22 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Label in name

1 control has an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Keyboard reachability

16 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear5

Mobile viewport · Language declared · Image alt text · Page weight · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#a5ed6e
accent#a5ed6e
bg#ffffff
surface#d7ffb8
text#777777
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog30px
A subheading in their voice24px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
60pxAa
WEIGHTS
Aa500
Aa600
Aa700
FAMILIES
Nunito
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Sections — structural bands identified on this funnel, cropped from its own capture

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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