Body text size
type:Smallest sampled text is 9px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▲ strongest
5 tactics
saas · Sep 26, 2026
craqly.com
We found more conversion tactics here than on 23% of the 1,350 multi-step SaaS funnels we have measured.
4 conversion tactics detected
4 pages walked · measured by Roentgen 1.27.0
How this was measured
Measured by Roentgen 1.27.0 on 2026-09-26. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,781 multi-step funnels, more conversion tactics than 34% of them.
Walk 28 links on the entry page, 20 walkable. 4 matched a funnel step; we captured 4 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
4 conversion tactics detected, each backed by text on the page
- Answers buyer objections
Frequently asked questions
- Offers a free trial or free tier
free plan
- Shows customer logos or a trusted-by claim
logo wall (9 distinct marks)
+ 1 more with evidence
-
Not seen
7 of 11 applicable tactics we checked for and did not see
- Pricing tiers
- Named plan tiers with per-month / per-seat pricing.
- Demo / docs entry
- A "book a demo" or documentation / API entry point.
- Us-vs-them comparison
- A comparison table framing the brand against alternatives.
+ 4 more
-
Flagged
4 of 12 build checks flagged, each with a fix
- Text contrast (WCAG AA)
- 79% of measurable text passes WCAG AA. 4+ runs fail.
- Body text size
- Smallest sampled text is 9px, below the 13px floor this check uses.
- Oversized images
- 40 images are shipped at more than 2x the width shown.
+ 1 more
-
Walked
4 pages walked, Homepage / Lander to Products
- Step 1
- Homepage / Lander
- Step 2
- Features
- Step 3
- Pricing
+ 1 more step
-
In their words
The headline:
Real-time AI for the conversations that move your work forward.
- Promise
Real-time AI assistance for meetings, interviews, and sales calls. Craqly supports live conversations across…
What we recorded
Progress
2 scans
this funnel’s coverage score across measured re-scans
measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans
Same 4 conversion tactics detected since 2026-08-09.
- 4 tactics 2026-08-09
- 4 tactics 2026-09-26
The funnel, frame by frame
4 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
29 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Craqly — Real-Time AI Assistant for 18 Languages
- Meta description
Real-time AI assistance for meetings, interviews, and sales calls. Craqly supports live conversations across 18 languages on Mac and Windows.
- Headline
Real-time AI for the conversations that move your work forward.
- Section headings
How How Craqly Craqly helps helps during during a a conversation conversation
One One overlay overlay for for every every conversation conversation
Invisible Invisible in in every every way way
Built Built for for how how people people actually actually speak speak
Frequently asked questions
AI that helps during the conversation, not after. Try Craqly on your next call today.
Craqly listens as the conversation unfolds
When it matters, Craqly answers instantly
+6 more, not shown- Buttons and links
Product
Download for Mac
Technical Round
Behavioral
Coding Round
What is Craqly?
How does it work?
Which platforms does it work with?
Which languages does Craqly support?
Is there a free plan?
+2 more, not shown
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
2 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
4 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionobjection1 of 2
Answers buyer objections
Frequently asked questions
proof2 of 4
Shows customer logos or a trusted-by claim
logo wall (9 distinct marks)
Shows press logos or an as-seen-in claim
press: Craqly is featured on Wired Business, Craqly is featured on Wired Business
offer1 of 2
Offers a free trial or free tier
free plan
What we didn’t find
7 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see7 of 11 applicable
Pricing tiers
873 of the 1,673 SaaS funnels we checked
Demo / docs entry
575 of the 1,683 funnels we checked
Us-vs-them comparison
441 of the 2,420 funnels we checked
Lead-capture form
437 of the 1,683 funnels we checked
Proof above the fold
381 of the 2,420 funnels we checked
Usage / adoption proof
289 of the 2,043 funnels we checked
Scarcity / urgency copy
125 of the 2,417 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
12 run · 4 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion4 of 11 measured checks need work1 could not be measured — not counted either way
Text contrast (WCAG AA)
contrast:79% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Craqly” at 1:1 (23px, #ffffff on #ffffff). needs 3:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Oversized images
weight:40 images are shipped at more than 2x the width shown.
“featured.png” is 480px wide, displayed at 103px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:182 of 222 interactive targets are under 44×44px on mobile.
smallest: “(unnamed)” at 12×12px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing3
Line length
3 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Heading levels
4 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.
FixStep heading levels one at a time; use CSS for size, not a deeper level.
a11y:Landmark regions
No <main> landmark. screen-reader users cannot jump between regions.
FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).
structure:Not measurable1
Page weight
At least 1.6 MB across 71 measurable resources, but 121 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear4
Mobile viewport · Language declared · Image alt text · Render-blocking resources
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#3268df
accent#3268df
bg#ffffff
surface#f7f9fc
text#111827
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog48px
A subheading in their voice24px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
9pxAa
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
18pxAa
20pxAa
24pxAa
48pxAa
60pxAa
WEIGHTS
Aa300
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
ui-serif · ui-sans-serif
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
1 of 10 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
