saas · Sep 30, 2026

followreach.com

We found more conversion tactics here than on 44% of the 1,350 multi-step SaaS funnels we have measured.

5 conversion tactics detected

4 pages walked · measured by Roentgen 1.28.1

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How this was measured

Measured by Roentgen 1.28.1 on 2026-09-30. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 54% of them.

Walk 19 links on the entry page, 13 walkable. 3 matched a funnel step; we captured 4 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    5 conversion tactics detected, each backed by text on the page

    Puts proof in the first viewport
    First 100 users · price locked forever
    Offers a free trial or free tier
    Start free
    Puts a number on adoption
    100 users

    + 2 more with evidence

    See all 5

  2. Not seen

    6 of 11 applicable tactics we checked for and did not see

    FAQ / objection handling
    An accordion / FAQ block answering objections.
    Trusted-by logo wall
    Customer/company logos or a "trusted by / used by" claim.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.

    + 3 more

    See what we looked for

  3. Flagged

    5 of 13 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    76% of measurable text passes WCAG AA. 4+ runs fail.
    Body text size
    Smallest sampled text is 11px, below the 13px floor this check uses.
    Oversized images
    8 images are shipped at more than 2x the width shown.

    + 2 more

    See the fixes

  4. Walked

    4 pages walked, Homepage / Lander to Signup

    Step 1
    Homepage / Lander
    Step 2
    Demo
    Step 3
    Pricing

    + 1 more step

    Walk it frame by frame

  5. In their words

    The headline: Outreach that stays human. Every deal moved forward. Nothing automated.

    Promise
    Tired of outreach tools that automated the most important part — then charged you to add it back? FollowReach…
    Prices shown
    $0 · $9 · $50

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 2 scans Same 5 conversion tactics detected since 2026-08-23.
  1. 5 tactics 2026-08-23
  2. 5 tactics 2026-09-30

The funnel, frame by frame

4 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
4 tactics

$0 +3 more

Free trialNo cardUsage proofDemo / docs
Demo
02

Demo

2 tactics

$1,200

Free trialDemo / docs
Pricing
03

Pricing

4 tactics

$0 +4 more

Free trialNo cardUsage proofDemo / docs
Signup
04

Signup

▼ thinnest
2 tactics
Trust badgesNo card

In their own words

25 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
FollowReach — Human-First Outreach System. Built This Way From Day One.
Meta description
Tired of outreach tools that automated the most important part — then charged you to add it back? FollowReach was built human-first from day one. Free to start.
Headline
Outreach that stays human. Every deal moved forward. Nothing automated.
Section headings
They automated the most important part. Then spent millions trying to add it back.One queue. Every platform. Every morning.Who FollowReach is forThe message automation skips closes the most deals.Not a feature we added. The way it was built.Less than your CRM costs per day.The outreach system the big CRMs are trying to reverse-engineer.Add who you are talking to+5 more, not shown
Buttons and links
Start freeStart free — no card needed →Get the free playbook →Start free →Claim founding spot →
Prices on the page
$0$9$50$19

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of followreach.com
Nav0% down the page
Hero section of followreach.com
Hero1% down the page
Stats section of followreach.com
Stats21% down the page
Pricing section of followreach.com
Pricing75% down the page
Footer section of followreach.com
Footer98% down the page

Elements

2 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
Price anchor element
Price anchor“$19”
No credit card element
No credit card“No credit card · No automation · No compromise”

What we found

5 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

proof2 of 4

Puts proof in the first viewport First 100 users · price locked forever
Puts a number on adoption 100 users

offer1 of 2

Offers a free trial or free tier Start free

checkout2 of 2

Offers a demo or docs entry point docs link
Lead-capture form email, password, password

What we didn’t find

6 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see6 of 11 applicable

FAQ / objection handling 1,615 of the 2,420 funnels we checked
Trusted-by logo wall 1,484 of the 2,043 funnels we checked
Pricing tiers 873 of the 1,673 SaaS funnels we checked
Press / "as seen in" 642 of the 2,417 funnels we checked
Us-vs-them comparison 441 of the 2,420 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 12 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

76% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Day 45 — Revival” at 2.23:1 (11px, #3d5068 on #0d1424). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 11px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Oversized images

weight:oversized-images

8 images are shipped at more than 2x the width shown.

“favicon.png” is 512px wide, displayed at 38px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Landmark regions

structure:landmark-regions

No <main> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

41 of 54 interactive targets are under 44×44px on mobile.

smallest: “Home” at 42×24px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Line length

5 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Keyboard reachability

7 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 0.5 MB across 26 measurable resources, but 7 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear4

Mobile viewport · Language declared · Image alt text · Render-blocking resources

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#ef4444
accent#ef4444
bg#ffffff
surface#ffffff
text#7a90a8
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox58px
Jumps over the lazy dog42px
A subheading in their voice32px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
18pxAa
22pxAa
32pxAa
42pxAa
58pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Plus Jakarta Sans · DM Sans
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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