Smallest body text is 6px (base ~24px). below the ~16px readable floor.
fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
8 tactics
$82.4 +4 more
saas · Aug 23, 2026
sowiks.com
70/100 Partial
Scores above 98% of 525 entry-page captures we have measured. Among the 289 saas funnels in that group, above 97%.
Walk 10 links seen, 4 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.
How this was measured
Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.
Measured by Roentgen 1.26.0, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
What we recorded
The funnel, frame by frame
1 step walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinion
In their own words
32 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
Mac Screenshot App for Professionals and Teams - Sowiks
- Meta description
Screenshot, video recording app for macOS for marketers, designers, entrepreneurs, and indie hackers. 20+ annotation and screenshot tools, sharing links, cloud storage. Free to start. Try it now!
- Headline
Your Mac takes the screenshot. Sowiks does the rest.
- Section headings
Same screenshot. Ten seconds later.
Everything after the screenshot, handled.
Best screenshot app for Mac for those who care about pixels
The screenshot tool that ends with a link, not a file
Three steps. Two of them are ours.
Capture exactly what you need
Edit with precision
Share links, on your terms
+8 more, not shown- Buttons and links
Sign In
Explain
Redact
Polish
Compress Compressed
Get Started
Download for Mac
Get Started for Free
- Prices on the page
$82.4
$29
$29.00
$19.99
$0
Sections
7 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
1 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
6 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionOffer clarity1 of 1
Makes the pricing ladder explicit
free, $29/mo
Action path3 of 4
Puts proof in the first viewport
★ ★ ★ ★ ★ Loved by designers, marketers, and professionals
Offers a free trial or free tier
Start free
Offers a demo or docs entry point
Book a demo
Trust & proof1 of 2
Shows customer logos or a trusted-by claim
logos: Buzzzy, Oleksandr Nikolaiev, Ksiusha Tomiuk, Thomas Sanlis, Dmytro Leiba
Friction reduction2 of 2
Answers buyer objections
How do I crop a screenshot on Mac?
Offers a free trial or free tier
Start free
What we didn’t find
5 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see5 of 11 applicable
Press / "as seen in"
448 of 1769 measured funnels run this
Lead-capture form
310 of 1256 measured funnels run this
Us-vs-them comparison
304 of 1777 measured funnels run this
Usage / adoption proof
224 of 1369 measured funnels run this
Scarcity / urgency copy
94 of 1769 measured funnels run this
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
12 run · 3 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinionReadability & contrast1 flagged
Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa
84% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Before” at 1.04:1 (12px, #ffffff on #fbfaf7). needs 4.5:1
fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Mobile & tap targetsclear
Mobile viewport passesmobile:mobile-viewport
Responsive viewport meta is present.
Typography1 flagged
Body text size needs worktype:body-text-size
Line length notetype:line-length
6 paragraphs run past ~95 characters per line.
fix Cap measure at ~60-75ch for comfortable reading.
Accessibility hygieneclear
Language declared passesa11y:language-declared
html[lang] is set for screen readers.
Image alt text passesa11y:image-alt-text
All 21 content images carry alt text.
Skip link notea11y:skip-link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
fix Add a first-in-DOM <a href="#main"> that is visible on focus.
Weight & delivery1 flagged
Page weight passesweight:page-weight
At least 0.9 MB across 42 measurable resources. 7 cross-origin resources did not expose a size, so the real total is higher.
fix Compress and lazy-load below-the-fold media; drop unused third-party scripts.
Render-blocking resources passesweight:render-blocking-resources
3 stylesheets/scripts in <head> block first paint.
fix Defer non-critical JS (defer/async) and inline only critical CSS.
Oversized images needs workweight:oversized-images
18 images are shipped at more than 2x the width shown.
“buzzzy.jpg” is 250px wide, displayed at 36px
fix Serve responsive sizes (srcset/sizes) matching the rendered width.
Structure & reachabilityclear
Landmark regions notestructure:landmark-regions
No <main> landmark. screen-reader users cannot jump between regions.
fix Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
Keyboard reachability notestructure:keyboard-reachability
8 elements look clickable but cannot be reached by keyboard.
“How do I crop a screenshot on Mac?”, “How do I paste a screenshot on Mac”, “How do I edit a screenshot on Mac?”
fix Use <button>/<a>, or add role + tabindex="0" and a key handler.
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
primary#ff5c1f
accent#ff5c1f
bg#ffffff
surface#fbfaf7
text#5c594f
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog28px
A subheading in their voice24px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
6pxAa
7pxAa
8pxAa
10pxAa
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
28pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled
We also looked for Playbook match, and found none on this funnel.
X-ray a funnel
