saas · Aug 9, 2026

freeroomplanner.com

40/100 Thin

Scores above 80% of 525 entry-page captures we have measured. Among the 289 saas funnels in that group, above 68%.

3/11 tactics
1 step
11 checks
1 flagged

Walk 17 links seen, 16 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.20.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 1

What we recorded

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

4 tactics

$0 · subscription

ReviewsFAQFree trialNo card

In their own words

29 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: Free Room Planner — Draw Your Floor Plan, No Sign-Up
Meta description: Draw an accurate floor plan in minutes. Snap-to-grid walls, 30+ furniture items, live measurements. Free, forever. No email or download required.
Headline: Draw your room. Shareyourplan.
Section headings: Your plan, now in 3DBlank page to shared plan in three stepsPeople who briefed the pros with a planEverything a homeowner needs — nothing they don'tSkip the sign-up wall and the CAD learning curveOne tool for every home projectRoom-specific planning toolsFrequently asked questions+8 more, not shown
Buttons and links: mftIs Free Room Planner really free? +Do I need to give my email? +Does it work on mobile? +Do I need to install anything? +Is it accurate enough to share with a professional? +Start drawingStart drawing — free
Prices on the page: $0

Sections

3 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of freeroomplanner.com — **Nav**2% down the page

Hero section of freeroomplanner.com — **Hero**1% down the page

Footer section of freeroomplanner.com — **Footer**96% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

Action path2 of 4

Puts proof in the first viewport ★★★★★

Offers a free trial or free tier Free forever

Friction reduction2 of 2

Answers buyer objections Frequently asked questions

Offers a free trial or free tier Free forever

What we didn’t find

8 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see8 of 11 applicable

Trusted-by logo wall 1050 of 1369 measured funnels run this

Pricing tiers 636 of 1248 measured funnels run this

Press / "as seen in" 448 of 1769 measured funnels run this

Demo / docs entry 440 of 1256 measured funnels run this

Lead-capture form 310 of 1256 measured funnels run this

Us-vs-them comparison 304 of 1777 measured funnels run this

Usage / adoption proof 224 of 1369 measured funnels run this

Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

11 run · 1 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

86% of measurable text passes WCAG AA. 4+ runs fail.

worst: “3D View” at 1.05:1 (13px, #ffffff on #f8fafc). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typographyclear

Body text size passestype:body-text-size

Base body text ~19px, smallest 13px.

Line length notetype:line-length

1 paragraph runs past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygieneclear

Weight & deliveryclear

Page weight not measurableweight:page-weight

At least 0.1 MB across 3 measurable resources, but 3 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources passesweight:render-blocking-resources

1 stylesheet/script in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images noteweight:oversized-images

1 image is shipped at more than 2x the width shown.

“logo.png” is 256px wide, displayed at 30px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.