Body text size
type:Smallest sampled text is 10px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
3 tactics
50% off · 1 proof point
saas · Oct 12, 2026
gohalves.ai
We found more conversion tactics here than on 45% of the 1,413 multi-step SaaS funnels we have measured.
5 conversion tactics detected
3 pages walked · measured by Roentgen 1.28.1
How this was measured
Measured by Roentgen 1.28.1 on 2026-10-12. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,864 multi-step funnels, more conversion tactics than 53% of them.
Walk 20 links on the entry page, 16 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
5 conversion tactics detected, each backed by text on the page
- Answers buyer objections
What is the 30-day money-back guarantee? +
- Shows customer logos or a trusted-by claim
logos: CMOtech UK, AI Marketers, GoHalves on PeerPush
- Offers a demo or docs entry point
docs link
+ 2 more with evidence
-
Not seen
6 of 11 applicable tactics we checked for and did not see
- Free trial / freemium
- A free trial, free tier, or "no credit card" entry offer.
- Pricing tiers
- Named plan tiers with per-month / per-seat pricing.
- Us-vs-them comparison
- A comparison table framing the brand against alternatives.
+ 3 more
-
Flagged
5 of 13 build checks flagged, each with a fix
- Text contrast (WCAG AA)
- 45% of measurable text passes WCAG AA. 4+ runs fail. 73% of text was unmeasurable (over i…
- Body text size
- Smallest sampled text is 10px, below the 13px floor this check uses.
- Form labels
- 2 of 9 form fields have no label (+3 rely on placeholder only).
+ 2 more
-
Walked
3 pages walked, Homepage / Lander to Demo
- Step 1
- Homepage / Lander
- Step 2
- Pricing
- Step 3
- Demo
-
In their words
The headline:
GoHalves on the work. Co-marketing matchmaking for tech brands.
- Promise
GoHalves matches non-competing tech brands whose audiences overlap, drafts the joint campaign for both sides,…
What we recorded
The funnel, frame by frame
3 steps walkedsee their whole funnel without clicking through it. scored step by step
measuredextracted directly from the live page. a fact, not an opinionIn their own words
25 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
GoHalves, co-marketing matchmaking for tech companies
- Meta description
GoHalves matches non-competing tech brands whose audiences overlap, drafts the joint campaign for both sides, and tracks results per side. Trade audiences, not ad budgets.
- Headline
GoHalves on the work. Co-marketing matchmaking for tech brands.
- Section headings
Partnerships work. Finding partners doesn't.
Four steps to your first campaign.
Every partnership has a ready-made playbook.
Built for companies like yours
Warm introductions, not cold outreach.
Set up your profile
Meet your matches
Both sides accept. We break the ice
+2 more, not shown- Buttons and links
Company
Join the waitlist
Accept
Pass
Agree & schedule
Edit
Counter
Push
Pull
Custom
+2 more, not shown
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
Elements
2 harvested
the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
measuredextracted directly from the live page. a fact, not an opinion
What we found
5 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionobjection1 of 2
Answers buyer objections
What is the 30-day money-back guarantee? +
proof2 of 4
Shows customer logos or a trusted-by claim
logos: CMOtech UK, AI Marketers, GoHalves on PeerPush
Shows press logos or an as-seen-in claim
featured in
checkout2 of 2
Offers a demo or docs entry point
docs link
Lead-capture form
Jane Founder, email, Company name, Website (e.g. lumo.ai)
What we didn’t find
6 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see6 of 11 applicable
Free trial / freemium
1,397 of the 1,750 SaaS funnels we checked
Pricing tiers
905 of the 1,750 SaaS funnels we checked
Us-vs-them comparison
467 of the 2,525 funnels we checked
Proof above the fold
406 of the 2,525 funnels we checked
Usage / adoption proof
301 of the 2,138 funnels we checked
Scarcity / urgency copy
131 of the 2,522 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
13 run · 5 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion5 of 12 measured checks need work1 could not be measured — not counted either way
Text contrast (WCAG AA)
contrast:45% of measurable text passes WCAG AA. 4+ runs fail. 73% of text was unmeasurable (over images/gradients). not counted either way.
worst: “Accept” at 1:1 (12px, #ffffff on #ffffff). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Form labels
a11y:2 of 9 form fields have no label (+3 rely on placeholder only).
FixGive every input a <label> or aria-label; placeholders are not labels.
Oversized images
weight:5 images are shipped at more than 2x the width shown.
“ai-marketers.png” is 1200px wide, displayed at 178px
FixServe responsive sizes (srcset/sizes) matching the rendered width.
Tap-target size (mobile)
mobile:100 of 101 interactive targets are under 44×44px on mobile.
smallest: “Toggle menu” at 36×36px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing2
Line length
16 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Keyboard reachability
7 elements look clickable but cannot be reached by keyboard.
FixUse <button>/<a>, or add role + tabindex="0" and a key handler.
structure:Not measurable1
Page weight
At least 0.8 MB across 76 measurable resources, but 77 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear5
Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#ffffff
bg#ffffff
surface#ffffff
text#ffffff
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog36px
A subheading in their voice30px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
10pxAa
11pxAa
12pxAa
14pxAa
16pxAa
17pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
60pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa900
FAMILIES
Space Grotesk · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
1 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionPlaybook match — which funnel play this page runs — measured, evidence-quoted
We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
