saas · Sep 29, 2026

grillr.io

We found more conversion tactics here than on 23% of the 1,450 multi-step SaaS funnels we have measured.

4 conversion tactics detected

4 pages walked · measured by Roentgen 1.28.0

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Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 4

How this was measured

Every figure on this page was read off the live site by Roentgen 1.28.0 on 2026-09-29, a script that reads page structure, computed CSS and matched text. No AI judgment, nothing estimated, and a capture’s numbers stay as read.

Detection coverage, not a verdict. A low count means we did not detect those patterns, not that the funnel is weak.

  1. Links on the entry page24 links
  2. Walkable, same site16 links
  3. Matched a funnel step3 links
  4. Pages captured, entry page included4 pages

Progress

5 scans

this funnel’s coverage score across measured re-scans

Unchanged across 5 scans Same 4 conversion tactics detected since 2026-07-23.
  1. 4 tactics 2026-07-23
  2. 4 tactics 2026-07-30
  3. 4 tactics 2026-08-02
  4. 4 tactics 2026-08-03
  5. 4 tactics 2026-09-29

What we found

4 of 11 applicable

grillr.io shows 4 of the 11 tactics that apply to a SaaS funnel, and we did not see the other 7.

Proven on the page · 4

Answers buyer objections What is Grillr? Grillr is an accountability partner for founders. You bring a business ide
Shows customer logos or a trusted-by claim logos: Market research, faster, Bring your ideas to life, Get your work graded, Drag, drop
Offers a free trial or free tier Start free
Offers a demo or docs entry point docs link

Not seen on any step reached · 7

Pricing tiers 916 of the 1,789 SaaS funnels we checked
Press / "as seen in" 654 of the 2,583 funnels we checked
Us-vs-them comparison 493 of the 2,586 funnels we checked
Lead-capture form 471 of the 1,799 funnels we checked
Proof above the fold 419 of the 2,586 funnels we checked
Usage / adoption proof 300 of the 2,196 funnels we checked
Scarcity / urgency copy 135 of the 2,583 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

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The funnel, frame by frame

4 steps walked

We walked 4 pages. Homepage / Lander runs the most named tactics (5), and Onboarding runs none.

Homepage / Lander
01

Homepage / Lander

5 tactics · most on this funnel

$0

ReviewsFAQFree trialLogo wallDemo / docs

Features
02

Features

2 tactics
Free trialDemo / docs

Pricing
03

Pricing

3 tactics

$24.95 +1 more  ·  subscription

Free trialNo cardDemo / docs

Onboarding
04

Onboarding

0 tactics · fewest on this funnel

no named tactics detected on this step

Also captured on mobile, 4 steps.

In their own words

19 quoted

Their headline: “Stop thinking. Start building.”

Their description: “GRILLR is the accountability partner for young entrepreneurs. Answer sharp questions, get a personalized step-by-step business plan, and be held accountable — task by task. No excuses.”

All 19 quoted strings: title, description, headings, buttons and prices
Page title
GRILLR: The AI Accountability Partner for Founders & Entrepreneurs
Meta description
GRILLR is the accountability partner for young entrepreneurs. Answer sharp questions, get a personalized step-by-step business plan, and be held accountable — task by task. No excuses.
Headline
Stop thinking. Start building.
Section headings
Founders are doing the work.One place to go from idea to evidence.By the numbers.Questions, answeredstart todayDesigned for early-stage foundersMarket research, fasterBring your ideas to life+3 more, not shown
Buttons and links
Describe your ideaPaste your linkStart free →Download for iOS
Prices on the page
$0
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Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

Nav section of grillr.io
Nav2% down the page
Hero section of grillr.io
Hero0% down the page
FAQ section of grillr.io
FAQ77% down the page
Footer section of grillr.io
Footer92% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

No credit card element
No credit card“✓ 7-day free trial, no credit card required”

How well it’s built

14 run · 4 flagged

4 of 13 measured checks need work, and each comes with its fix

1 could not be measured, not counted either way

  • 4 Need work
  • 4 Worth knowing
  • 5 Clear
  • 1 Not measurable
  • Body text size

    Smallest sampled text is 10px, below the 13px floor this check uses.

    Keep body copy ≥15-16px; reserve sub-13px for fine print only.

    What this measures
  • Oversized images

    36 images are shipped at more than 2x the width shown.

    “grillr-logo.png” is 1204px wide, displayed at 56px

    Serve responsive sizes (srcset/sizes) matching the rendered width.

    What this measures
  • Landmark regions

    No <header> or <footer> landmark. screen-reader users cannot jump between regions.

    Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).

    What this measures
  • Tap-target size (mobile)

    78 of 83 interactive targets are under 44×44px on mobile.

    smallest: “Sign in” at 46×21px

    Give tappable controls a ≥44×44px hit area. the touch minimum.

    What this measures
4 worth knowing, 5 clear, 1 not measurable

Worth knowing4

  • Line length

    9 paragraphs run past ~95 characters per line.

    Cap measure at ~60-75ch for comfortable reading.

    What this measures
  • Heading levels

    3 headings skip a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

    Step heading levels one at a time; use CSS for size, not a deeper level.

    What this measures
  • Keyboard reachability

    6 elements look clickable but cannot be reached by keyboard.

    “Launch Land your first customers P”, “Launch”, “Build Ship a lean first version Ph”

    Use <button>/<a>, or add role + tabindex="0" and a key handler.

    What this measures

Clear5

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources

Not measurable1

  • Page weight

    At least 1.1 MB across 93 measurable resources, but 88 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

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Brand kit

5 colour roles

Their primary colour is #e5102e, on a #f5f5f7 background with text in #ebebf0.

  • primary#e5102e
  • accent#e5102e
  • bg#f5f5f7
  • surface#f5f5f7
  • text#ebebf0
See the roles applied and the type scale
accent

Body copy in their text role, on a surface card.

the roles, doing their job
SIZE SCALE
11pxAa
12pxAa
13pxAa
14pxAa
15pxAa
16pxAa
17pxAa
20pxAa
52pxAa
55pxAa
72pxAa
76pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
Aa900
FAMILIES
Fraunces · Space Grotesk
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Take their look into your buildDownload design tokens

We also ran this layer on the pages we captured and found nothing to show: Playbook match (1 of 10 layers). That is a measurement of this funnel, not a recommendation, and a layer we never ran is not listed.

Go further

Compare with the corpus

Measured ranges for the parts of a page, from the funnels we have x-rayed.

Take this report with you

The same measurements, in formats a build agent can read.

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