This report was measured 31 days ago — past our freshness window.

saas · Sep 20, 2026

hypothesisprism.com

We found more conversion tactics here than on 7% of the 338 entry-page SaaS captures we have measured.

1 conversion tactic detected

1 page walked · measured by Roentgen 1.27.0

Walk 7 links seen, 5 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

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How this was measured

Measured by Roentgen 1.27.0 on 2026-09-20. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 662 entry-page captures, more conversion tactics than 21% of them.

The short version, in 4 parts

  1. Proven on the page

    1 conversion tactic detected, each backed by text on the page

    Shows customer logos or a trusted-by claim
    logo wall (6 distinct marks)

    See all 1

  2. Not seen

    10 of 11 applicable tactics we checked for and did not see

    FAQ / objection handling
    An accordion / FAQ block answering objections.
    Free trial / freemium
    A free trial, free tier, or "no credit card" entry offer.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.

    + 7 more

    See what we looked for

  3. Flagged

    3 of 16 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    92% of measurable text passes WCAG AA. 4+ runs fail.
    Body text size
    Smallest sampled text is 11px, below the 13px floor this check uses.
    Tap-target size (mobile)
    12 of 15 interactive targets are under 44×44px on mobile.

    See the fixes

  4. In their words

    The headline: Science is drowning in complexity. We're building the lens to see through it.

    Promise
    Hypothesis Prism — A visual, interactive tool that externalizes the logical structure of hypothesis testing.…

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

Progress

4 scans

this funnel’s coverage score across measured re-scans

measuredextracted directly from the live page. a fact, not an opinion
Unchanged across 4 scans Same 1 conversion tactic detected since 2026-07-30.
  1. 1 tactic 2026-07-30
  2. 1 tactic 2026-08-02
  3. 1 tactic 2026-08-03
  4. 1 tactic 2026-09-20

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

1 tactic
Logo wall

In their own words

19 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Hypothesis Prism — Illuminating the Structure of Scientific Thought
Meta description
Hypothesis Prism — A visual, interactive tool that externalizes the logical structure of hypothesis testing. Explore scientific papers through semantic hierarchies, statistical tests, and structured variable relationships.
Headline
Science is drowning in complexity. We're building the lens to see through it.
Section headings
Who it's forWhat Hypothesis Prism doesBuilt for research, across disciplinesHow we're differentReady to see your research in a new light?Researchers & ScientistsFunders & ReviewersCross-Disciplinary Teams+5 more, not shown
Buttons and links
Launch AppOur MissionSubscribe

Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of hypothesisprism.com
Nav0% down the page
Hero section of hypothesisprism.com
Hero0% down the page
Logos section of hypothesisprism.com
Logos14% down the page
Footer section of hypothesisprism.com
Footer95% down the page

What we found

1 tactic

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

proof1 of 4

Shows customer logos or a trusted-by claim logo wall (6 distinct marks)

What we didn’t find

10 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see10 of 11 applicable

FAQ / objection handling 1,696 of the 2,525 funnels we checked
Free trial / freemium 1,397 of the 1,750 SaaS funnels we checked
Pricing tiers 905 of the 1,750 SaaS funnels we checked
Press / "as seen in" 673 of the 2,522 funnels we checked
Demo / docs entry 594 of the 1,760 funnels we checked
Us-vs-them comparison 467 of the 2,525 funnels we checked
Lead-capture form 457 of the 1,760 funnels we checked
Proof above the fold 406 of the 2,525 funnels we checked
Usage / adoption proof 301 of the 2,138 funnels we checked
Scarcity / urgency copy 131 of the 2,522 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

16 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 16 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

92% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Hypothesis Prism” at 1:1 (18px, #fafaf5 on #fafaf5). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 11px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Tap-target size (mobile)

mobile:tap-target-size-mobile

12 of 15 interactive targets are under 44×44px on mobile.

smallest: “Toggle navigation menu” at 40×32px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing8

Line length

3 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Form labels

1 form field relies on placeholder text as the only label.

FixBack placeholders with a real <label>. placeholder text vanishes on input.

a11y:form-labels
Heading levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

FixStep heading levels one at a time; use CSS for size, not a deeper level.

a11y:heading-levels
Page weight

At least 4.1 MB across 12 measurable resources.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

weight:page-weight
Oversized images

4 images are shipped at more than 2x the width shown.

FixServe responsive sizes (srcset/sizes) matching the rendered width.

weight:oversized-images
Landmark regions

No <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions
Autocomplete hints

No autocomplete attributes across 1 field. browsers cannot autofill.

FixAdd autocomplete="email"/"tel"/"name" to identity fields.

forms:autocomplete-hints

Clear5

Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#0a3d44
bg#fafaf5
surface#ffffff
text#4b5563
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog36px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
30pxAa
36pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Crimson Pro · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 10 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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