saas · Sep 25, 2026

insmind.com

We found more conversion tactics here than on 10% of the 1,350 multi-step SaaS funnels we have measured.

3 conversion tactics detected

2 pages walked · measured by Roentgen 1.27.0

3 conversion tactics detected
2 pages captured
13 UX checks
4 flagged

Put this x-ray to work Brief your AI X-ray your funnel

How this was measured

Measured by Roentgen 1.27.0 on 2026-09-25. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 20% of them.

Walk 31 links on the entry page, 26 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.

The short version, in 5 parts

Proven on the page
3 conversion tactics detected, each backed by text on the page

Answers buyer objections
Everything you need to know before you create. Can I create AI videos from text, images, o
Shows customer logos or a trusted-by claim
logo wall (8 distinct marks)
Makes the pricing ladder explicit
$5.83/mo, $25.00/mo, $116.67/mo

See all 3
Not seen
8 of 11 applicable tactics we checked for and did not see

Free trial / freemium
A free trial, free tier, or "no credit card" entry offer.
Press / "as seen in"
Media logos or an "as seen in / featured in" claim borrowing publication credib…
Demo / docs entry
A "book a demo" or documentation / API entry point.

+ 5 more

See what we looked for
Flagged
5 of 14 build checks flagged, each with a fix

Text contrast (WCAG AA)
91% of measurable text passes WCAG AA. 4+ runs fail.
Body text size
Smallest sampled text is 12px, below the 13px floor this check uses.
Render-blocking resources
103 stylesheets/scripts in <head> block first paint.

+ 2 more

See the fixes
Walked
2 pages walked, Homepage / Lander to Pricing

Step 1
Homepage / Lander
Step 2
Pricing

Walk it frame by frame
In their words
The headline: Turn Your Ideas into Marketing-Ready Content.

Promise
Create AI videos and images from text, photos, or references. Edit, enhance, remove backgrounds, and turn eve…

Read every quote

Scan

Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 2

What we recorded

Progress

2 scans

this funnel’s coverage score across measured re-scans

measured

Unchanged across 2 scans Same 3 conversion tactics detected since 2026-08-09.

3 tactics 2026-08-09
→
3 tactics 2026-09-25

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measured

Homepage / Lander

▼ thinnest

2 tactics

FAQLogo wall

Pricing

▲ strongest

4 tactics

$12.99 +8 more · 37% OFF · subscription · 1 proof point

FAQTrust badgesLogo wallPricing tiers

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measured

Page title: AI Video & Image Generator & Editor for Marketing Content | insMind
Meta description: Create AI videos and images from text, photos, or references. Edit, enhance, remove backgrounds, and turn every idea into marketing-ready content with insMind Agent.
Headline: Turn Your Ideas into Marketing-Ready Content.
Section headings: Bring Every Idea to LifeCreate Smarter. Stay in Control.Everything you create, connected.Popular AI tools, ready to use.Stay in Sync. Keep Marketing Moving.Trusted by Millions of AI Creators WorldwideEverything you need to know before you create.Turn Your Next Idea into Marketing Content Worth Sharing.+8 more, not shown
Buttons and links: AI ImageAI VideoPhoto EditorResourcesLog in/Sign upAgentImageVideoCreate a story videoVideo Effects+2 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measured

Nav section of insmind.com — **Nav**0% down the page

Hero section of insmind.com — **Hero**1% down the page

Logos section of insmind.com — **Logos**71% down the page

FAQ section of insmind.com — **FAQ**78% down the page

Footer section of insmind.com — **Footer**95% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measured

Price anchor element — **Price anchor**“$12.99”

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measured

objection1 of 2

Answers buyer objections Everything you need to know before you create. Can I create AI videos from text, images, o

proof1 of 4

Shows customer logos or a trusted-by claim logo wall (8 distinct marks)

offer1 of 2

Makes the pricing ladder explicit $5.83/mo, $25.00/mo, $116.67/mo

What we didn’t find

8 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measured

What we didn’t see8 of 11 applicable

Free trial / freemium 1,340 of the 1,673 SaaS funnels we checked

Press / "as seen in" 642 of the 2,417 funnels we checked

Demo / docs entry 575 of the 1,683 funnels we checked

Us-vs-them comparison 441 of the 2,420 funnels we checked

Lead-capture form 437 of the 1,683 funnels we checked

Proof above the fold 381 of the 2,420 funnels we checked

Usage / adoption proof 289 of the 2,043 funnels we checked

Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measured

5 of 13 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

91% of measurable text passes WCAG AA. 4+ runs fail.

worst: “12.99” at 1.99:1 (32px, #b4b8bf on #ffffff). needs 3:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 12px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Render-blocking resources

weight:render-blocking-resources

103 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

11 images are shipped at more than 2x the width shown.

“1789719092581.png” is 2508px wide, displayed at 20px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

35 of 78 interactive targets are under 44×44px on mobile.

smallest: “back to home” at 40×40px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing5

Line length

8 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length

Landmark regions

No <main> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

structure:landmark-regions

Keyboard reachability

18 elements look clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Not measurable1

Page weight

At least 0.9 MB across 147 measurable resources, but 184 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear3

Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measured

full palette ordered by on-page usage %

accent#b8f3ff

bg#ffffff

surface#f6f7f9

text#222529

See the roles applied

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox72px

Jumps over the lazy dog36px

A subheading in their voice28px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Type scale, weights & families

SIZE SCALE

10pxAa

12pxAa

14pxAa

16pxAa

20pxAa

24pxAa

28pxAa

36pxAa

72pxAa

WEIGHTS

Aa400

Aa500

Aa600

FAMILIES

PingFang SC

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 10 layers

layers we ran on this funnel that came back empty

measured

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

Machine version → JSON bundle Markdown brief Design tokens llms.txt