saas · Sep 7, 2026

justghostwriter.com

Scores higher than 88% of 611 entry-page captures we have measured. Among the 327 saas funnels in that group, higher than 81%.

50/100 Thin

Walk 6 links seen, 3 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

How this was measured

Measured by Roentgen 1.27.0 on 2026-09-07. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. Per device: desktop 50 · mobile 50.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 1

What we recorded

The funnel, frame by frame

1 step walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

5 tactics

$5 +3 more  ·  29% off  ·  subscription  ·  1 proof point

FAQFree trialNo cardLogo wallPricing tiers

In their own words

36 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
GhostWriter - Just ghost write it.
Meta description
Voice powered AI that turns speech into clean, ready-to-paste text, anywhere on your Mac.
Headline
You talk, it writes.
Section headings
DictionaryThree steps. That's it.See it in actionMeet your new writing companionYour words, always spelled right.Don't tell, show me.Your voice, perfectly writtenYour coding agents, watched from the notch+9 more, not shown
Buttons and links
HomeDictionarySnippetsStatsStyleVibe codingNotchPillAt a glanceThe panel+2 more, not shown
Prices on the page
$5$99$12$8.49

Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of justghostwriter.com
Nav0% down the page
Hero section of justghostwriter.com
Hero0% down the page
FAQ section of justghostwriter.com
FAQ87% down the page
Footer section of justghostwriter.com
Footer96% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

measuredextracted directly from the live page. a fact, not an opinion
No credit card element
No credit card“Free to start · No credit card required”

What we found

4 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Offer clarity1 of 1

Makes the pricing ladder explicit free, $5/mo, $12/mo, $8.49/mo

Action path1 of 4

Offers a free trial or free tier free trial

Trust & proof1 of 2

Shows customer logos or a trusted-by claim logos: GhostWriter, Cursor, VS Code, Claude, ChatGPT

Friction reduction2 of 2

Answers buyer objections Frequently asked questions
Offers a free trial or free tier also shown under Action path

What we didn’t find

7 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see7 of 11 applicable

Press / "as seen in" 543 of the 2,065 funnels we checked
Demo / docs entry 496 of the 1,461 funnels we checked
Lead-capture form 365 of the 1,461 funnels we checked
Us-vs-them comparison 345 of the 2,073 funnels we checked
Proof above the fold 328 of the 2,073 funnels we checked
Usage / adoption proof 247 of the 1,633 funnels we checked
Scarcity / urgency copy 105 of the 2,065 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

15 run · 8 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

8 of 14 measured checks need work1 could not be measured — not counted either way

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

74% of measurable text passes WCAG AA. 4+ runs fail.

worst: “🇺🇸” at 1:1 (18px, #1c242b on #1c242b). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest sampled text is 9px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Line height

type:line-height

Body line-height is 1.2×, tight enough to hurt readability.

FixSet body line-height to ~1.4-1.6×.

Named controls

a11y:named-controls

1 button/link has no accessible name (icon-only, no aria-label).

FixAdd aria-label to icon-only buttons and links.

Render-blocking resources

weight:render-blocking-resources

9 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Oversized images

weight:oversized-images

30 images are shipped at more than 2x the width shown.

“ghosty.png” is 256px wide, displayed at 36px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Landmark regions

structure:landmark-regions

No <main> or <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

29 of 78 interactive targets are under 44×44px on mobile.

smallest: “(unnamed)” at 36×31px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Line length

15 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Heading structure

The landing page has 2 <h1> elements (expected 1).

FixUse exactly one <h1> as the page’s title.

a11y:heading-structure

Not measurable1

Page weight

At least 2.5 MB across 52 measurable resources, but 56 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

weight:page-weight

Clear3

Mobile viewport · Language declared · Image alt text

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#1c242b
bg#f4f1ea
surface#f5f5f5
text#1c242b
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox36px
Jumps over the lazy dog32px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
9pxAa
10pxAa
11pxAa
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
20pxAa
30pxAa
32pxAa
36pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter · Cormorant Garamond
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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