saas · Sep 7, 2026

justghostwriter.com

We found more conversion tactics here than on 66% of the 341 entry-page SaaS captures we have measured.

1 page walked · measured by Roentgen 1.27.0

1 page captured
15 UX checks
8 flagged

Walk 6 links seen, 3 walkable, and 0 matched a funnel step. If this funnel continues past the entry page, we did not reach it — everything below is measured from the entry page alone.

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Captured Homepage / Lander — Step 1 · Homepage / Lander1 / 1

How this was measured

Every figure on this page was read off the live site by Roentgen 1.27.0 on 2026-09-07, a script that reads page structure, computed CSS and matched text. No AI judgment, nothing estimated, and a capture’s numbers stay as read.

Detection coverage, not a verdict. A low count means we did not detect those patterns, not that the funnel is weak.

Links on the entry page6 links
Walkable, same site3 links
Matched a funnel step0 links
Pages captured, entry page included1 page

What we found

4 of 11 applicable

justghostwriter.com shows 4 of the 11 tactics that apply to a SaaS funnel, and we did not see the other 7.

Proven on the page · 4

Answers buyer objections Frequently asked questions

Shows customer logos or a trusted-by claim logos: GhostWriter, Cursor, VS Code, Claude, ChatGPT

Offers a free trial or free tier free trial

Makes the pricing ladder explicit free, $5/mo, $12/mo, $8.49/mo

Not seen on any step reached · 7

Press / "as seen in" 654 of the 2,583 funnels we checked

Demo / docs entry 604 of the 1,800 funnels we checked

Us-vs-them comparison 493 of the 2,586 funnels we checked

Lead-capture form 472 of the 1,800 funnels we checked

Proof above the fold 419 of the 2,586 funnels we checked

Usage / adoption proof 299 of the 2,196 funnels we checked

Scarcity / urgency copy 135 of the 2,583 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

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The funnel, frame by frame

1 step walked

We captured 1 page, Homepage / Lander, and did not walk past it.

Homepage / Lander

5 tactics

$5 +3 more · 29% off · subscription · 1 proof point

FAQFree trialNo cardLogo wallPricing tiers

Also captured on mobile, 1 step.

In their own words

36 quoted

Their headline: “You talk, it writes.”

Their description: “Voice powered AI that turns speech into clean, ready-to-paste text, anywhere on your Mac.”

All 36 quoted strings: title, description, headings, buttons and prices

Page title: GhostWriter - Just ghost write it.
Meta description: Voice powered AI that turns speech into clean, ready-to-paste text, anywhere on your Mac.
Headline: You talk, it writes.
Section headings: DictionaryThree steps. That's it.See it in actionMeet your new writing companionYour words, always spelled right.Don't tell, show me.Your voice, perfectly writtenYour coding agents, watched from the notch+9 more, not shown
Buttons and links: HomeDictionarySnippetsStatsStyleVibe codingNotchPillAt a glanceThe panel+2 more, not shown
Prices on the page: $5$99$12$8.49

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Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

Nav section of justghostwriter.com — **Nav**0% down the page

Hero section of justghostwriter.com — **Hero**0% down the page

FAQ section of justghostwriter.com — **FAQ**87% down the page

Footer section of justghostwriter.com — **Footer**96% down the page

Elements

1 harvested

the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

No credit card element — **No credit card**“Free to start · No credit card required”

How well it’s built

15 run · 8 flagged

8 of 14 measured checks need work, and each comes with its fix

1 could not be measured, not counted either way

8 Need work
3 Worth knowing
3 Clear
1 Not measurable

Text contrast (WCAG AA)
74% of measurable text passes WCAG AA. 4+ runs fail.
worst: “🇺🇸” at 1:1 (18px, #1c242b on #1c242b). needs 4.5:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
What this measures
Body text size
Smallest sampled text is 9px, below the 13px floor this check uses.

Keep body copy ≥15-16px; reserve sub-13px for fine print only.
What this measures
Line height
Body line-height is 1.2×, tight enough to hurt readability.

Set body line-height to ~1.4-1.6×.
What this measures
Named controls
1 button/link has no accessible name (icon-only, no aria-label).

Add aria-label to icon-only buttons and links.
What this measures
Render-blocking resources
9 stylesheets/scripts in <head> block first paint.

Defer non-critical JS (defer/async) and inline only critical CSS.
What this measures
Oversized images
30 images are shipped at more than 2x the width shown.
“ghosty.png” is 256px wide, displayed at 36px

Serve responsive sizes (srcset/sizes) matching the rendered width.
What this measures
Landmark regions
No <main> or <header> landmark. screen-reader users cannot jump between regions.

Wrap the page in <header>, <main> and <footer> (or matching ARIA roles).
What this measures
Tap-target size (mobile)
29 of 78 interactive targets are under 44×44px on mobile.
smallest: “(unnamed)” at 36×31px

Give tappable controls a ≥44×44px hit area. the touch minimum.
What this measures

3 worth knowing, 3 clear, 1 not measurable

Worth knowing3

Line length
15 paragraphs run past ~95 characters per line.

Cap measure at ~60-75ch for comfortable reading.
What this measures
Heading structure
The landing page has 2 <h1> elements (expected 1).

Use exactly one <h1> as the page’s title.
What this measures
Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.

Add a first-in-DOM <a href="#main"> that is visible on focus.
What this measures

Clear3

Mobile viewport · Language declared · Image alt text

Not measurable1

Page weight
At least 2.5 MB across 52 measurable resources, but 56 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

What this measures

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Brand kit

5 colour roles

We measured 4 colour roles on this funnel.

accent#1c242b
bg#f4f1ea
surface#f5f5f5
text#1c242b

See the roles applied and the type scale

accent

Body copy in their text role, on a surface card.

the roles, doing their job

SIZE SCALE

9pxAa

10pxAa

11pxAa

12pxAa

13pxAa

14pxAa

16pxAa

18pxAa

20pxAa

30pxAa

32pxAa

36pxAa

WEIGHTS

Aa400

Aa500

Aa600

Aa700

FAMILIES

Inter · Cormorant Garamond

rendered in their own type system · webfont not loaded. system fallback if uninstalled

Take their look into your buildDownload design tokens

We also ran this layer on the pages we captured and found nothing to show: Playbook match (1 of 9 layers). That is a measurement of this funnel, not a recommendation, and a layer we never ran is not listed.