Smallest body text is 10px (base ~10px). below the ~16px readable floor. Keep body copy ≥15-16px; reserve sub-13px for fine print only.
3 of 9 conversion signals detected
40/100 coverage
Thin★★☆☆☆weighted for impact · 5 measured categories
UXXRAY scans for 9 conversion tactics with deterministic rules. Unconventional builds may not register, so this is detection coverage, not a verdict. Detection improves over time, so rescan anytime.
Score breakdown
Offer clarity8/8
Action path6/20
Trust & proof0/11
Friction reduction10/10
Value reinforcement0/10
The funnel, frame by frame
see their whole funnel without clicking through it. scored step by stepmeasured
how clearly they present the deal and its valuemeasured
8/8highpoints earned
Pricing tiersfree, $6/mo
Action
the path to convert. CTA, sign-up, checkoutmeasured
6/20partialpoints earned
Free trial / freemiumfree foreverfree tier
Tactics we scan for but didn't detect
Add them to lift coverage, or tell us we missed one.
proof above the fold
lead-capture form
demo / docs entry
Trust
proof, social proof, and credibilitymeasured
0/11nonepoints earned
No signals detected for this category on the captured funnel.
Tactics we scan for but didn't detect
Add them to lift coverage, or tell us we missed one.
trusted-by logo wall
usage / adoption proof
Friction
objections answered, barriers removedmeasured
10/10highpoints earned
FAQ / objection handling? Frequently asked questions Is Kitolity free to use? Do I need to create an account? Are? Pricing FAQ Is Kitolity still free? What is a “cloud credit”? What’s the difference betw
Free trial / freemiumfree foreverfree tier
Value
why it’s worth it. comparison and reinforcementmeasured
0/10nonepoints earned
No signals detected for this category on the captured funnel.
Tactics we scan for but didn't detect
Add them to lift coverage, or tell us we missed one.
us-vs-them comparison
usage / adoption proof
UX signals
measured UX quality. contrast · mobile · type · a11y · layoutmeasured
Minor
1 flag · 5 checks
Measured UX quality. flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.
Readability & contrast
WCAG AA on measurable text. worst offenders quoted, never a fail we can’t compute.
GOODText contrast (WCAG AA)
100% of measurable text passes WCAG AA. 36% of text was unmeasurable (over images/gradients). not counted either way.
Mobile & tap targets
Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport
Responsive viewport meta is present.
Typography
Body size, line-height, line length. is the pitch actually readable?
NEEDS WORKBody text size
Smallest body text is 10px (base ~10px). below the ~16px readable floor.
Keep body copy ≥15-16px; reserve sub-13px for fine print only.
NOTELine length
7 paragraphs run past ~95 characters per line.
Cap measure at ~60-75ch for comfortable reading.
Accessibility hygiene
Language, alt text, form labels, named controls, headings, link clarity.
GOODLanguage declared
html[lang] is set for screen readers.
Next move
Now line it up against a competitor.
Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side. category by category, all measured.
Live scan · 15-25 sec · same rubric · nothing is guessed
Brand kit
palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
primary#00d4ff
accent#00d4ff
bg#ffffff
surface#ffffff
text#a8b5cc
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog24px
A subheading in their voice22px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
List item one, at body scale
List item two
List item three
Teardown report. copy for your LLM
the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each. paste into any agent to learn from