saas · Sep 29, 2026

koloqr.com

We found more conversion tactics here than on 67% of the 1,350 multi-step SaaS funnels we have measured.

6 conversion tactics detected

3 pages walked · measured by Roentgen 1.28.0

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How this was measured

Measured by Roentgen 1.28.0 on 2026-09-29. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,781 multi-step funnels, more conversion tactics than 72% of them.

Walk 68 links on the entry page, 56 walkable. 1 matched a funnel step; we captured 3 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    6 conversion tactics detected, each backed by text on the page

    Compares itself against alternatives
    comparison table: Feature · KoloQR · qr.io
    Puts proof in the first viewport
    3 Preview Contrast Free Download
    Offers a free trial or free tier
    free tier

    + 3 more with evidence

    See all 6

  2. Not seen

    5 of 11 applicable tactics we checked for and did not see

    FAQ / objection handling
    An accordion / FAQ block answering objections.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.
    Demo / docs entry
    A "book a demo" or documentation / API entry point.

    + 2 more

    See what we looked for

  3. Flagged

    3 of 11 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 12px, below the 13px floor this check uses.
    Oversized images
    22 images are shipped at more than 2x the width shown.
    Tap-target size (mobile)
    127 of 215 interactive targets are under 44×44px on mobile.

    See the fixes

  4. Walked

    3 pages walked, Homepage / Lander to Koloqr Vs Qr Io

    Step 1
    Homepage / Lander
    Step 2
    Compare
    Step 3
    Koloqr Vs Qr Io

    Walk it frame by frame

  5. In their words

    The headline: Free Custom QR Code Generator

    Promise
    Create custom QR codes for URLs, Wi-Fi, menus, and more. Add a logo, pick colors and shapes, download as PNG…

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
3 tactics

subscription

ReviewsPressLogo wall
Compare
02

Compare

▼ thinnest
1 tactic

subscription

Free trial
Koloqr Vs Qr Io
03

Koloqr Vs Qr Io

3 tactics

$39.99 +2 more  ·  subscription

ComparisonFree trialUsage proof

In their own words

31 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Free Custom QR Code Generator - Shapes, Colors, SVG | KoloQR
Meta description
Create custom QR codes for URLs, Wi-Fi, menus, and more. Add a logo, pick colors and shapes, download as PNG or SVG. Free, no signup, no watermark.
Headline
Free Custom QR Code Generator
Section headings
Create a QR Code for Any ContentA QR Code Generator for Every Use CaseWhy Designers Choose KoloQRCustomize Your QR CodeHow to Create a QR Code in 3 Simple StepsQuestions? AnsweredFeatured OnWhy KoloQR?+8 more, not shown
Buttons and links
URLTextEmailWiFiMore (46)StyleFrameLogoColorsContrast+2 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of koloqr.com
Nav0% down the page
Hero section of koloqr.com
Hero1% down the page
FAQ section of koloqr.com
FAQ64% down the page
Logos section of koloqr.com
Logos78% down the page
Footer section of koloqr.com
Footer83% down the page

What we found

6 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

objection1 of 2

Compares itself against alternatives comparison table: Feature · KoloQR · qr.io

proof4 of 4

Puts proof in the first viewport 3 Preview Contrast Free Download
Shows customer logos or a trusted-by claim used by
Puts a number on adoption 500 scans
Shows press logos or an as-seen-in claim featured on

offer1 of 2

Offers a free trial or free tier free tier

What we didn’t find

5 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 11 applicable

FAQ / objection handling 1,615 of the 2,420 funnels we checked
Pricing tiers 873 of the 1,673 SaaS funnels we checked
Demo / docs entry 575 of the 1,683 funnels we checked
Lead-capture form 437 of the 1,683 funnels we checked
Scarcity / urgency copy 125 of the 2,417 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

11 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

3 of 11 measured checks need work

Body text size

type:body-text-size

Smallest sampled text is 12px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Oversized images

weight:oversized-images

22 images are shipped at more than 2x the width shown.

“koloqr-screenshot.2r6i9dvut3ogx.avif?dpl” is 2616px wide, displayed at 950px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Tap-target size (mobile)

mobile:tap-target-size-mobile

127 of 215 interactive targets are under 44×44px on mobile.

smallest: “KoloQR” at 49×20px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing4

Line length

30 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Label in name

3 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Page weight

At least 3.0 MB across 341 measurable resources. 71 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

weight:page-weight
Render-blocking resources

6 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

weight:render-blocking-resources

Clear4

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text

Playbook match

1 matched

which funnel play this page runs — measured, evidence-quoted

deriveda deterministic summary generated only from measured facts. labeled, never an LLM guess

Comparison surface matches the Intent-Match pattern — measured comparison table plus comparison-intent copy

comparison table p3: comparison table: Feature · KoloQR · qr.iocomparison copy Compare QR Code Generators: Free vs Paid | KoloQR

A match means this funnel's measurable surfaces fit the playbook's pattern — the quoted language is what fired the detection. A lever is one playbook mechanism observed on-page. We never claim what a brand's ads or emails do; a crawl can't see them. All funnel designs →

Two different things sit side by side here. The claim and its quoted evidence are measured on this funnel, the same way every other fact on this page is. The playbook itself is written guidance — our strategy library, not a measurement of this site — and it lives behind the links above. Nothing on this page recommends what this brand should do.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#ffea00
accent#ffea00
bg#ffffff
surface#f5f5f5
text#333333
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox40px
Jumps over the lazy dog28px
A subheading in their voice24px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
24pxAa
28pxAa
40pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Outfit · Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

1 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

We ran this pass on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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