Body text size
type:Smallest sampled text is 12px, below the 13px floor this check uses.
FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.
01
Homepage / Lander
▼ thinnest
2 tactics
saas · Oct 13, 2026
libratool.com
We found more conversion tactics here than on 10% of the 1,413 multi-step SaaS funnels we have measured.
3 conversion tactics detected
2 pages walked · measured by Roentgen 1.28.1
How this was measured
Measured by Roentgen 1.28.1 on 2026-10-13. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.
This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.
Against all 1,864 multi-step funnels, more conversion tactics than 20% of them.
Walk 431 links on the entry page, 428 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.
The short version, in 5 parts
-
Proven on the page
3 conversion tactics detected, each backed by text on the page
- Answers buyer objections
Frequently Asked Questions
- Offers a free trial or free tier
Free forever
- Shows press logos or an as-seen-in claim
featured on
-
Not seen
8 of 11 applicable tactics we checked for and did not see
- Trusted-by logo wall
- Customer/company logos or a "trusted by / used by" claim.
- Pricing tiers
- Named plan tiers with per-month / per-seat pricing.
- Demo / docs entry
- A "book a demo" or documentation / API entry point.
+ 5 more
-
Flagged
4 of 13 build checks flagged, each with a fix
- Text contrast (WCAG AA)
- 85% of measurable text passes WCAG AA. 4+ runs fail.
- Body text size
- Smallest sampled text is 12px, below the 13px floor this check uses.
- Named controls
- 7 buttons/links have no accessible name (icon-only, no aria-label).
+ 1 more
-
Walked
2 pages walked, Homepage / Lander to En
- Step 1
- Homepage / Lander
- Step 2
- En
-
In their words
The headline:
Free online tools. No uploads. No login.
- Promise
Free online tools — no login required. Most processing runs locally in your browser; files are not uploaded.
What we recorded
The funnel, frame by frame
2 steps walkedIn their own words
31 quotedthe entry page’s own title, headline, buttons and prices — quoted, never paraphrased
measuredextracted directly from the live page. a fact, not an opinion- Page title
LibraTool — Free Online Tools
- Meta description
Free online tools — no login required. Most processing runs locally in your browser; files are not uploaded.
- Headline
Free online tools. No uploads. No login.
- Section headings
Trending Tools
Why is it free?
📄 PDF Tools
🖼️ Image Tools
✨ Generator Tools
📝 Text Tools
🔄 Converter Tools
🎓 Learn & Visualize
+8 more, not shown- Buttons and links
Suggest a tool
EN
Search
PDF Compressor
QR Code Generator
Image to PDF
Word Counter
Suggest a Tool
Español
中文
+2 more, not shown
Sections
4 identified
structural bands identified on this funnel, cropped from its own capture
measuredextracted directly from the live page. a fact, not an opinion
What we found
3 tacticsconversion tactics we could prove are present, with the on-page text that evidences each
measuredextracted directly from the live page. a fact, not an opinionobjection1 of 2
Answers buyer objections
Frequently Asked Questions
proof1 of 4
Shows press logos or an as-seen-in claim
featured on
offer1 of 2
Offers a free trial or free tier
Free forever
What we didn’t find
8 of 11 applicableapplicable tactics we checked for and did not see on any step we reached
measuredextracted directly from the live page. a fact, not an opinionWhat we didn’t see8 of 11 applicable
Trusted-by logo wall
1,546 of the 2,138 funnels we checked
Pricing tiers
905 of the 1,750 SaaS funnels we checked
Demo / docs entry
594 of the 1,760 funnels we checked
Us-vs-them comparison
467 of the 2,525 funnels we checked
Lead-capture form
457 of the 1,760 funnels we checked
Proof above the fold
406 of the 2,525 funnels we checked
Usage / adoption proof
301 of the 2,138 funnels we checked
Scarcity / urgency copy
131 of the 2,522 funnels we checked
Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.
How well it’s built
13 run · 4 flaggedcontrast, mobile, typography, accessibility, weight — each with what would fix it
measuredextracted directly from the live page. a fact, not an opinion4 of 12 measured checks need work1 could not be measured — not counted either way
Text contrast (WCAG AA)
contrast:85% of measurable text passes WCAG AA. 4+ runs fail.
worst: “Search” at 1:1 (14px, #ffffff on #ffffff). needs 4.5:1
FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.
Named controls
a11y:7 buttons/links have no accessible name (icon-only, no aria-label).
FixAdd aria-label to icon-only buttons and links.
Tap-target size (mobile)
mobile:774 of 911 interactive targets are under 44×44px on mobile.
smallest: “Switch to dark mode” at 36×36px
FixGive tappable controls a ≥44×44px hit area. the touch minimum.
Worth knowing5
Line length
6 paragraphs run past ~95 characters per line.
FixCap measure at ~60-75ch for comfortable reading.
type:Skip link
No same-page “skip to content” link was found. Keyboard users tab through the whole nav on every page.
FixAdd a first-in-DOM <a href="#main"> that is visible on focus.
a11y:Label in name
4 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.
FixMake the accessible name start with the visible label text.
a11y:Render-blocking resources
5 stylesheets/scripts in <head> block first paint.
FixDefer non-critical JS (defer/async) and inline only critical CSS.
weight:Oversized images
2 images are shipped at more than 2x the width shown.
FixServe responsive sizes (srcset/sizes) matching the rendered width.
weight:Not measurable1
Page weight
At least 0.4 MB across 26 measurable resources, but 26 cross-origin resources did not expose a size. The true weight cannot be determined from the page.
weight:Clear3
Brand kit
5 colour roles
palette by on-page usage · type rendered live
measuredextracted directly from the live page. a fact, not an opinionfull palette ordered by on-page usage %
accent#ffffff
bg#ffffff
surface#ffffff
text#0f172a
See the roles applied
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox60px
Jumps over the lazy dog24px
A subheading in their voice20px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Type scale, weights & families
SIZE SCALE
11pxAa
12pxAa
14pxAa
15pxAa
17pxAa
18pxAa
20pxAa
24pxAa
60pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
DM Sans · Plus Jakarta Sans
rendered in their own type system · webfont not loaded. system fallback if uninstalled
Measured, found none
2 of 9 layerslayers we ran on this funnel that came back empty
measuredextracted directly from the live page. a fact, not an opinionElements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text
Playbook match — which funnel play this page runs — measured, evidence-quoted
We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.
