saas · Sep 29, 2026

nanorater.com

We found more conversion tactics here than on 10% of the 1,316 multi-step SaaS funnels we have measured.

3 conversion tactics detected

3 pages walked · measured by Roentgen 1.28.0

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How this was measured

Measured by Roentgen 1.28.0 on 2026-09-29. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Against all 1,725 multi-step funnels, more conversion tactics than 20% of them.

Walk 115 links on the entry page, 107 walkable. 2 matched a funnel step; we captured 3 pages in all, this one included.

The short version, in 5 parts

  1. Proven on the page

    3 conversion tactics detected, each backed by text on the page

    Puts proof in the first viewport
    Nanorater 2,100+ people have rated a photo
    Shows customer logos or a trusted-by claim
    logos: Example input, Example rating report, Side Profile Face Rater, Dating Photo Rater,
    Lead-capture form
    name, email, password

    See all 3

  2. Not seen

    8 of 11 applicable tactics we checked for and did not see

    FAQ / objection handling
    An accordion / FAQ block answering objections.
    Free trial / freemium
    A free trial, free tier, or "no credit card" entry offer.
    Pricing tiers
    Named plan tiers with per-month / per-seat pricing.

    + 5 more

    See what we looked for

  3. Flagged

    5 of 14 build checks flagged, each with a fix

    Body text size
    Smallest sampled text is 8px, below the 13px floor this check uses.
    Page weight
    At least 13.9 MB across 164 measurable resources. 165 cross-origin resources did not expo…
    Oversized images
    127 images are shipped at more than 2x the width shown.

    + 2 more

    See the fixes

  4. Walked

    3 pages walked, Homepage / Lander to Sign Up

    Step 1
    Homepage / Lander
    Step 2
    Pricing
    Step 3
    Sign Up

    Walk it frame by frame

  5. In their words

    The headline: Get an honest rating on your face, outfit, or profile photo

    Promise
    Rate my face, outfit, or profile photo with AI. Upload a photo, pick a persona, and get actionable feedback f…
    Prices shown
    $2.99

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 3

What we recorded

The funnel, frame by frame

3 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
2 tactics

$2.99

Sticky CTALogo wall
Pricing
02

Pricing

2 tactics

$2.99 +2 more  ·  subscription

Sticky CTALogo wall
Sign Up
03

Sign Up

▼ thinnest
0 tactics

no named tactics detected on this step

In their own words

32 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Nanorater — AI face rater, outfit rater, and profile photo rater
Meta description
Rate my face, outfit, or profile photo with AI. Upload a photo, pick a persona, and get actionable feedback for better first impressions and more clicks.
Headline
Get an honest rating on your face, outfit, or profile photo
Section headings
Three ways to see your photoChoose the kind of feedback you needCore rating toolsRecent resultsNow try it with your own photoWhy people keep coming backHow it worksWhat you get in every rating+8 more, not shown
Buttons and links
Toggle themeSwitch languageSign InGet StartedProfessionalDoodleFace-OffUpload mediaDoodle Fast, visual notes on your photoProfessional A polished image for your next profile+2 more, not shown
Prices on the page
$2.99

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of nanorater.com
Nav0% down the page
Hero section of nanorater.com
Hero1% down the page
Comparison section of nanorater.com
Comparison9% down the page
FAQ section of nanorater.com
FAQ82% down the page
Footer section of nanorater.com
Footer94% down the page

What we found

3 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

proof2 of 4

Puts proof in the first viewport Nanorater 2,100+ people have rated a photo
Shows customer logos or a trusted-by claim logos: Example input, Example rating report, Side Profile Face Rater, Dating Photo Rater,

checkout1 of 2

Lead-capture form name, email, password

What we didn’t find

8 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see8 of 11 applicable

FAQ / objection handling 1,557 of the 2,357 funnels we checked
Free trial / freemium 1,312 of the 1,634 SaaS funnels we checked
Pricing tiers 859 of the 1,634 SaaS funnels we checked
Press / "as seen in" 617 of the 2,353 funnels we checked
Demo / docs entry 562 of the 1,644 funnels we checked
Us-vs-them comparison 430 of the 2,357 funnels we checked
Usage / adoption proof 279 of the 1,982 funnels we checked
Scarcity / urgency copy 118 of the 2,353 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

14 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 14 measured checks need work

Body text size

type:body-text-size

Smallest sampled text is 8px, below the 13px floor this check uses.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Page weight

weight:page-weight

At least 13.9 MB across 164 measurable resources. 165 cross-origin resources did not expose a size, so the real total is higher.

FixCompress and lazy-load below-the-fold media; drop unused third-party scripts.

Oversized images

weight:oversized-images

127 images are shipped at more than 2x the width shown.

“face-rater-input.webp?v=2” is 1086px wide, displayed at 419px

FixServe responsive sizes (srcset/sizes) matching the rendered width.

Landmark regions

structure:landmark-regions

No <main> or <header> or <footer> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

129 of 254 interactive targets are under 44×44px on mobile.

smallest: “Sign In” at 45×17px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Line length

16 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Label in name

7 controls have an aria-label that does not contain its visible text, so voice-control users cannot activate it by saying what they see.

FixMake the accessible name start with the visible label text.

a11y:label-in-name
Autocomplete hints

No autocomplete attributes across 3 fields. browsers cannot autofill.

FixAdd autocomplete="email"/"tel"/"name" to identity fields.

forms:autocomplete-hints

Clear6

Text contrast (WCAG AA) · Mobile viewport · Language declared · Image alt text · Render-blocking resources · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#46d2c3
accent#46d2c3
bg#ffffff
surface#ffffff
text#ffffff
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox48px
Jumps over the lazy dog36px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
8pxAa
10pxAa
12pxAa
13pxAa
14pxAa
16pxAa
18pxAa
20pxAa
30pxAa
36pxAa
48pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Inter Variable
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

2 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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