The funnel, frame by frame
see their whole funnel without clicking through it. scored step by stepmeasured
⤢
01
Homepage / Lander
▲ strongest
no named tactics detected on this step
Offer
how clearly they present the deal and its valuemeasuredAction
the path to convert. CTA, sign-up, checkoutmeasured
0/13nonepoints earned
No signals detected for this category on the captured funnel.
Not detected: proof above the fold and outbound offer CTAs.
Trust
proof, social proof, and credibilitymeasured
0/16nonepoints earned
No signals detected for this category on the captured funnel.
Not detected: trusted-by logo wall, usage / adoption proof, and affiliate disclosure.
Friction
objections answered, barriers removedmeasured
0/6nonepoints earned
No signals detected for this category on the captured funnel.
Not detected: FAQ / objection handling.
Value
why it’s worth it. comparison and reinforcementmeasured
0/10nonepoints earned
No signals detected for this category on the captured funnel.
Not detected: us-vs-them comparison and usage / adoption proof.
UX signals
measured UX quality. contrast · mobile · type · a11y · layoutmeasured
Clean
0 flags · 7 checks
Measured UX quality. flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.
Readability & contrast
WCAG AA on measurable text. worst offenders quoted, never a fail we can’t compute.
GOODText contrast (WCAG AA)
98% of measurable text passes WCAG AA.
Mobile & tap targets
Responsive viewport + touch-target sizes where it matters.
GOODMobile viewport
Responsive viewport meta is present.
Typography
Body size, line-height, line length. is the pitch actually readable?
GOODBody text size
Base body text ~16px, smallest 14px.
NOTELine length
20 paragraphs run past ~95 characters per line.
Cap measure at ~60-75ch for comfortable reading.
Accessibility hygiene
Language, alt text, form labels, named controls, headings, link clarity.
GOODLanguage declared
html[lang] is set for screen readers.
GOODImage alt text
All 7 content images carry alt text.
NOTEHeading structure
The landing page has no <h1>.
Use exactly one <h1> as the page’s title.
Next move
Now line it up against a competitor.
Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side. category by category, all measured.
Live scan · 15-25 sec · same rubric · nothing is guessed
Brand kit
palette by on-page usage · type rendered livemeasured
full palette ordered by on-page usage %
accent
Body copy in their text role, on a surface card.
the roles, doing their job
The quick brown fox34px
Jumps over the lazy dog20px
A subheading in their voice18px
Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.
- List item one, at body scale
- List item two
- List item three
Teardown report. copy for your LLM
the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each. paste into any agent to learn from
punithamhospital.com · 1/8 tactics · 0 proof templates · evidence-backed
# Agent Brief. build in the style of punithamhospital.com
> Machine-extracted from a live on-demand funnel teardown (2026-07-16). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.
**Category (label):** —
**Funnel:** Homepage / Lander
## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#0d0049` | 94.8% | support |
| `#ffffff` | 3.3% | background |
| `#69727d` | 1.9% | support |
Curated roles: `primary=#0d0049` · `accent=#0d0049` · `bg=#ffffff` · `surface=#ffffff` · `text=#4a4a4a`
## Type
- Display: `Poppins`
- Body: `Poppins`
- Size scale (px): 14, 15, 16, 18, 20, 34
- Radius (px): 3, 10, 22, 25
## Patterns detected (fact-based). 1/8
- **Ranked "best of" list**. A ranked / numbered comparison of options ("best X for Y", "top 5"). the affiliate roundup pattern. _(home: ranked list)_
## Proof language (harvested strings → templates)
- _(none extracted)_
## Funnel facts
- Depth reached: 1 step(s) (single-page MVP capture)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: no
## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.