saas · Aug 9, 2026

reelted.com

25/100 Sparse

Scores above 12% of 1,252 multi-step funnels we have measured. Among the 959 saas funnels in that group, above 6%.

How this was measured

Coverage is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 11 that apply to a saas funnel.

Measured by Roentgen 1.20.1, one of our versioned rulesets. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

Walk 33 links seen, 20 walkable, 1 matched, and we walked 2 pages.

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
2 tactics

£24,380 +11 more

FAQFree trial
Pricing
02

Pricing

▼ thinnest
1 tactic

£0 +3 more

Free trial

In their own words

34 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
Real-time Property Investment Tracking | reelted
Meta description
reelted helps property investors make clearer decisions with tools, playbooks, and live calculators. Choose a property investment strategy, analyse deals, track ROI, and grow your portfolio with confidence.
Headline
A simplified system for property investment tracking
Section headings
Price every property with confidenceStay on top of your property performance year-round.What people are sayingYour three-step path inside reeltedChoose your strategyAnalyse any dealFollow the playbookEvery payout, fee and bill in one place.+3 more, not shown
Buttons and links
Is reelted free?What do the paid plans actually do?I'm a complete beginner. Where do I start?Does this work outside the UK?Will you give me deal recommendations?Can I cancel anytime?Is my data safe with reelted?Start for free
Prices on the page
£24,380£9,420£8,160£2,140£6,800£1,820£5,940£4,210+4 more, not shown

Sections

5 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of reelted.com
Nav0% down the page
Hero section of reelted.com
Hero1% down the page
Logos section of reelted.com
Logos56% down the page
FAQ section of reelted.com
FAQ63% down the page
Footer section of reelted.com
Footer94% down the page

What we found

2 tactics

conversion tactics we could prove are present, with the on-page text that evidences each

measuredextracted directly from the live page. a fact, not an opinion

Action path1 of 4

Offers a free trial or free tier Start for free

Friction reduction2 of 2

Answers buyer objections Frequently asked questions
Offers a free trial or free tier Start for free

What we didn’t find

9 of 11 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see9 of 11 applicable

Trusted-by logo wall 1050 of 1369 measured funnels run this
Pricing tiers 636 of 1248 measured funnels run this
Press / "as seen in" 448 of 1769 measured funnels run this
Demo / docs entry 440 of 1256 measured funnels run this
Lead-capture form 310 of 1256 measured funnels run this
Us-vs-them comparison 304 of 1777 measured funnels run this
Proof above the fold 292 of 1777 measured funnels run this
Usage / adoption proof 224 of 1369 measured funnels run this
Scarcity / urgency copy 94 of 1769 measured funnels run this

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

11 run · 3 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

Readability & contrast1 flagged

Text contrast (WCAG AA) needs workcontrast:text-contrast-wcag-aa

82% of measurable text passes WCAG AA. 4+ runs fail. 69% of text was unmeasurable (over images/gradients). not counted either way.

worst: “+ £9,420” at 1.92:1 (11px, #34d399 on #ffffff). needs 4.5:1

fix Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targetsclear

Mobile viewport passesmobile:mobile-viewport

Responsive viewport meta is present.

Typography1 flagged

Body text size needs worktype:body-text-size

Smallest body text is 8px (base ~20px). below the ~16px readable floor.

fix Keep body copy ≥15-16px; reserve sub-13px for fine print only.

Line length notetype:line-length

5 paragraphs run past ~95 characters per line.

fix Cap measure at ~60-75ch for comfortable reading.

Accessibility hygieneclear

Language declared passesa11y:language-declared

html[lang] is set for screen readers.

Image alt text passesa11y:image-alt-text

All 5 content images carry alt text.

Heading levels notea11y:heading-levels

1 heading skips a level (e.g. <h2> followed by <h4>). Screen-reader users navigate by this outline.

fix Step heading levels one at a time; use CSS for size, not a deeper level.

Weight & delivery1 flagged

Page weight not measurableweight:page-weight

At least 2.8 MB across 17 measurable resources, but 11 cross-origin resources did not expose a size. The true weight cannot be determined from the page.

Render-blocking resources passesweight:render-blocking-resources

2 stylesheets/scripts in <head> block first paint.

fix Defer non-critical JS (defer/async) and inline only critical CSS.

Oversized images needs workweight:oversized-images

5 images are shipped at more than 2x the width shown.

“ciqbzaaczmyahnue0mmq.webp” is 1500px wide, displayed at 323px

fix Serve responsive sizes (srcset/sizes) matching the rendered width.

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
primary#ffffff
accent#ffffff
bg#ffffff
surface#f5f5f5
text#666666
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox36px
Jumps over the lazy dog32px
A subheading in their voice24px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
8pxAa
9pxAa
10pxAa
11pxAa
12pxAa
14pxAa
16pxAa
18pxAa
20pxAa
24pxAa
32pxAa
36pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
Aa800
FAMILIES
Geomanist
rendered in their own type system · webfont not loaded. system fallback if uninstalled

We also looked for Elements and Playbook match, and found none on this funnel.

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