This report was measured 53 days ago — past our freshness window.

content · Aug 29, 2026

renoscan.net

Fewer than 1% of the 1,864 multi-step funnels we have measured showed fewer conversion tactics than we found here.

0 conversion tactics detected

2 pages walked · measured by Roentgen 1.26.1

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How this was measured

Measured by Roentgen 1.26.1 on 2026-08-29. A capture is read once and its measurements freeze there, so the stamp says which ruleset read this one.

This is detection coverage, not a verdict — it counts the conversion tactics we could prove are present, out of the 5 that apply to a content funnel. A low count means we did not detect those patterns, not that the funnel is weak.

Walk 17 links on the entry page, 14 walkable. 1 matched a funnel step; we captured 2 pages in all, this one included.

The short version, in 4 parts

  1. Not seen

    5 of 5 applicable tactics we checked for and did not see

    FAQ / objection handling
    An accordion / FAQ block answering objections.
    Press / "as seen in"
    Media logos or an "as seen in / featured in" claim borrowing publication credib…
    Us-vs-them comparison
    A comparison table framing the brand against alternatives.

    + 2 more

    See what we looked for

  2. Flagged

    5 of 13 build checks flagged, each with a fix

    Text contrast (WCAG AA)
    68% of measurable text passes WCAG AA. 4+ runs fail.
    Body text size
    Smallest body text is 10px (base ~18px). below the ~16px readable floor.
    Render-blocking resources
    8 stylesheets/scripts in <head> block first paint.

    + 2 more

    See the fixes

  3. Walked

    2 pages walked, Homepage / Lander to Register

    Step 1
    Homepage / Lander
    Step 2
    Register

    Walk it frame by frame

  4. In their words

    The headline: Le prix de vos travaux, chiffré en 3 minutes depuis vos photos.

    Promise
    Estimation détaillée de travaux de rénovation à partir de vos photos, poste par poste, avec les prix artisan…
    Prices shown
    € 12 · € 3 · € 2

    Read every quote

Captured Homepage / Lander
Step 1 · Homepage / Lander1 / 2

What we recorded

The funnel, frame by frame

2 steps walked

see their whole funnel without clicking through it. scored step by step

measuredextracted directly from the live page. a fact, not an opinion
Homepage / Lander
01

Homepage / Lander

▲ strongest
0 tactics

€12 +4 more

no named tactics detected on this step

Register
02

Register

▼ thinnest
0 tactics

no named tactics detected on this step

In their own words

36 quoted

the entry page’s own title, headline, buttons and prices — quoted, never paraphrased

measuredextracted directly from the live page. a fact, not an opinion
Page title
RénoScan — Le prix de vos travaux, chiffré en 3 minutes depuis vos photos
Meta description
Estimation détaillée de travaux de rénovation à partir de vos photos, poste par poste, avec les prix artisan et sans artisan ajustés à votre département.
Headline
Le prix de vos travaux, chiffré en 3 minutes depuis vos photos.
Section headings
De la photo à l'estimation, en 3 étapes.À quoi ressemble une estimation RénoScanQui utilise RénoScan ?Choisissez votre formuleNotre engagementQuestions fréquentesVotre première estimation prend 3 minutes.Vous photographiez+7 more, not shown
Buttons and links
MensuelAnnuel −20%Choisir ce forfaitChoisirPuis-je modifier l'estimation après ?Comment fonctionne la formule gratuite ?Puis-je annuler mon abonnement à tout moment ?Vos prix sont-ils à jour ? D'où viennent-ils ?Qu'est-ce que j'ai en plus avec une formule payante ?Le mode « Diagnostic DPE optimisé », c'est quoi ?+2 more, not shown
Prices on the page
€ 12€ 3€ 2€ 1€ 900€ 1

Sections

4 identified

structural bands identified on this funnel, cropped from its own capture

measuredextracted directly from the live page. a fact, not an opinion
Nav section of renoscan.net
Nav0% down the page
Hero section of renoscan.net
Hero1% down the page
FAQ section of renoscan.net
FAQ74% down the page
Footer section of renoscan.net
Footer96% down the page

What we didn’t find

5 of 5 applicable

applicable tactics we checked for and did not see on any step we reached

measuredextracted directly from the live page. a fact, not an opinion

What we didn’t see5 of 5 applicable

FAQ / objection handling 1,696 of the 2,525 funnels we checked
Press / "as seen in" 673 of the 2,522 funnels we checked
Us-vs-them comparison 467 of the 2,525 funnels we checked
Proof above the fold 406 of the 2,525 funnels we checked
Scarcity / urgency copy 131 of the 2,522 funnels we checked

Absence is a measurement, not a recommendation: we do not know why a tactic is missing, whether it belongs here, or whether adding it would change anything. Where a walk stopped early, a tactic living deeper would also read as not detected.

How well it’s built

13 run · 5 flagged

contrast, mobile, typography, accessibility, weight — each with what would fix it

measuredextracted directly from the live page. a fact, not an opinion

5 of 13 measured checks need work

Text contrast (WCAG AA)

contrast:text-contrast-wcag-aa

68% of measurable text passes WCAG AA. 4+ runs fail.

worst: “Pro” at 2.87:1 (18px, #27ae60 on #ffffff). needs 4.5:1

FixRaise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Body text size

type:body-text-size

Smallest body text is 10px (base ~18px). below the ~16px readable floor.

FixKeep body copy ≥15-16px; reserve sub-13px for fine print only.

Render-blocking resources

weight:render-blocking-resources

8 stylesheets/scripts in <head> block first paint.

FixDefer non-critical JS (defer/async) and inline only critical CSS.

Landmark regions

structure:landmark-regions

No <main> or <header> landmark. screen-reader users cannot jump between regions.

FixWrap the page in <header>, <main> and <footer> (or matching ARIA roles).

Tap-target size (mobile)

mobile:tap-target-size-mobile

39 of 66 interactive targets are under 44×44px on mobile.

smallest: “Se connecter” at 89×17px

FixGive tappable controls a ≥44×44px hit area. the touch minimum.

Worth knowing3

Line length

8 paragraphs run past ~95 characters per line.

FixCap measure at ~60-75ch for comfortable reading.

type:line-length
Keyboard reachability

1 element looks clickable but cannot be reached by keyboard.

FixUse <button>/<a>, or add role + tabindex="0" and a key handler.

structure:keyboard-reachability

Clear5

Mobile viewport · Language declared · Image alt text · Page weight · Inline validation

Brand kit

5 colour roles

palette by on-page usage · type rendered live

measuredextracted directly from the live page. a fact, not an opinion
full palette ordered by on-page usage %
accent#1b4f72
bg#ffffff
surface#f8f9fa
text#1b4f72
See the roles applied
accent

Body copy in their text role, on a surface card.

the roles, doing their job
The quick brown fox52px
Jumps over the lazy dog36px
A subheading in their voice30px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor. same family, same scale, same weight.

  • List item one, at body scale
  • List item two
  • List item three
Type scale, weights & families
SIZE SCALE
9pxAa
10pxAa
11pxAa
12pxAa
14pxAa
16pxAa
18pxAa
24pxAa
30pxAa
36pxAa
52pxAa
WEIGHTS
Aa400
Aa500
Aa600
Aa700
FAMILIES
Inter
rendered in their own type system · webfont not loaded. system fallback if uninstalled

Measured, found none

3 of 9 layers

layers we ran on this funnel that came back empty

measuredextracted directly from the live page. a fact, not an opinion

Elements — the atomic pieces — price anchors, ratings, guarantees — with their verbatim on-page text

What we found — conversion tactics we could prove are present, with the on-page text that evidences each

Playbook match — which funnel play this page runs — measured, evidence-quoted

We ran these passes on the pages we captured and found nothing to show. That is a measurement of this funnel, not a recommendation — and it is a different statement from a layer we never ran, which does not appear here at all.

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