their above-the-fold, as captured

UXXRAY · Teardown dossier ◉ scanned Jul 13, 2026

scifig.ai

Name: scifig.ai funnel teardown
Creator: UXXRAY

saas · desktop

Biggest quick win

92% of measurable text passes WCAG AA — 2+ runs fail. 31% of text was unmeasurable (over images/gradients) — not counted either way. Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

50 /100

Thin ★★☆☆☆ brand avg across funnels

Score breakdown

Offer clarity 8/8
Action path 6/20
Trust & proof 6/11
Friction reduction 10/10
Value reinforcement 0/10

The funnel, frame by frame

see their whole funnel without clicking through it — scored step by stepmeasured

Homepage / Lander

▼ thinnest

6 tactics

Sticky CTAPressFree trialNo cardLogo wallPricing tiers

Pricing

▲ strongest

9 tactics

$0 +8 more · Save 33% · subscription · 1 proof point

Sticky CTASubscriptionFAQTrust badgesPressFree trialNo cardLogo wallPricing tiers

Signup

7 tactics

SubscriptionTrust badgesPressFree trialNo cardLogo wallPricing tiers

Offer

how clearly they present the deal and its valuemeasured

8/8highpoints earned

Pricing tiersfree, $12/mo, $18/mofree, $0/mo, $12/mo, $18/mofree, $18/mo, $12/mo, $30/mo

Action

the path to convert — CTA, sign-up, checkoutmeasured

6/20partialpoints earned

Free trial / freemiumfree creditsfree trial

Not detected: proof above the fold, lead-capture form, and demo / docs entry.

Trust

proof, social proof, and credibilitymeasured

6/11partialpoints earned

Trusted-by logo walltrusted by

Not detected: usage / adoption proof.

Friction

objections answered, barriers removedmeasured

10/10highpoints earned

FAQ / objection handling
Free trial / freemiumfree creditsfree trial

Value

why it’s worth it — comparison and reinforcementmeasured

0/10nonepoints earned

No signals detected for this category on the captured funnel.

Not detected: us-vs-them comparison and usage / adoption proof.

UX signals

measured UX quality — contrast · mobile · type · a11y · layoutmeasured

Leaky

4 flags · 8 checks

Measured UX quality — flags, not opinions. Deterministic, evidence-backed, and kept separate from the conversion score.

Readability & contrast

WCAG AA on measurable text — worst offenders quoted, never a fail we can’t compute.

NEEDS WORKText contrast (WCAG AA)

92% of measurable text passes WCAG AA — 2+ runs fail. 31% of text was unmeasurable (over images/gradients) — not counted either way.

worst: “Stripe Climate” at 2.46:1 (14px, #15be53 on #ffffff) — needs 4.5:1

Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy.

Mobile & tap targets

Responsive viewport + touch-target sizes where it matters.

GOODMobile viewport

Responsive viewport meta is present.

Typography

Body size, line-height, line length — is the pitch actually readable?

NEEDS WORKBody text size

Smallest body text is 10px (base ~24px) — below the ~16px readable floor.

Keep body copy ≥15–16px; reserve sub-13px for fine print only.

NEEDS WORKLine height

Body line-height is 1.15× — tight enough to hurt readability.

Set body line-height to ~1.4–1.6×.

NOTELine length

15 paragraphs run past ~95 characters per line.

Cap measure at ~60–75ch for comfortable reading.

Accessibility hygiene

Language, alt text, form labels, named controls, headings, link clarity.

GOODLanguage declared

html[lang] is set for screen readers.

GOODImage alt text

All 111 content images carry alt text.

NEEDS WORKNamed controls

12 buttons/links have no accessible name (icon-only, no aria-label).

Add aria-label to icon-only buttons and links.

Next move

Now line it up against a competitor.

Paste any URL. We’ll run the same scan, the same rubric, and put the two funnels side by side — category by category, all measured.

Live scan · 15–25 sec · same rubric · nothing is guessed

Brand kit

palette by on-page usage · type rendered livemeasured

full palette ordered by on-page usage %

primary#2463eb

accent#2463eb

bg#ffffff

surface#eef4fb

text#ffffff

accent

Body copy in their text role, on a surface card.

the roles, doing their job

The quick brown fox60px

Jumps over the lazy dog48px

A subheading in their voice36px

Body copy set at their measured paragraph size. This is how their product reads to a first-time visitor — same family, same scale, same weight.

List item one, at body scale
List item two
List item three

Teardown report — copy for your LLM

the full evidence-based read: what this funnel does well, where it is thin, and the on-page proof for each — paste into any agent to learn from

scifig.ai · 4/9 tactics · 1 proof templates · evidence-backed

# Agent Brief — build in the style of scifig.ai

> Machine-extracted from a live on-demand funnel teardown (2026-07-13). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Pricing → Signup

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 58.3% | background |
| `#eef4fb` | 31.3% | background |
| `#fff7d1` | 7.4% | background |
| `#2463eb` | 2.7% | accent/brand |
| `#c2410c` | 0.2% | accent/brand |

Curated roles: `primary=#2463eb` · `accent=#2463eb` · `bg=#ffffff` · `surface=#eef4fb` · `text=#ffffff`

## Type
- Display: `Plus Jakarta Sans`
- Body: `Plus Jakarta Sans`
- Size scale (px): 11, 12, 13, 14, 15, 16, 18, 24, 30, 36, 48, 60
- Radius (px): 2, 8, 10, 14, 18, 33554400

## Patterns detected (fact-based) — 4/9
- **FAQ / objection handling** — An accordion / FAQ block answering objections. _(pricing: Pricing FAQ)_
- **Free trial / freemium** — A free trial, free tier, or "no credit card" entry offer. _(home: free credits; pricing: free credits; signup: free trial)_
- **Trusted-by logo wall** — Customer/company logos or a "trusted by / used by" claim. _(home: trusted by; pricing: trusted by; signup: trusted by)_
- **Pricing tiers** — Named plan tiers with per-month / per-seat pricing. _(home: free, $12/mo, $18/mo; pricing: free, $0/mo, $12/mo, $18/mo; signup: free, $18/mo, $12/mo, $30/mo)_

## Proof language (harvested strings → templates)
- `Save {N}%` — e.g. "Save 33%"

## Funnel facts
- Depth reached: 3 step(s) (single-page MVP capture)
- Proof points: 1 across 1 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture — no cart/checkout tactics were evaluated.